Binzhou Zhanhua: Digital empowerment to promote the improvement of the quality of winter jujube and the increase in industrial efficiency

Qilu.com · Lightning News September 23rd News Binzhou Zhanhua District conforms to the development trend of digitalization. Through digital information means, the barriers of winter jujube in the integration of production and sales in the production and sales of winter, further help the quality of winter jujube, brand enhancement, industrial efficiency, jujube farmers Increase income.

A few days ago, the production and sales platform of the winter jujube industry chain in Xiawa Town, Zhanhua District was officially launched. Digitalized means to realize the real -time, dynamic, and intelligent supervision of winter jujube in the jujube garden, and improve the efficiency of quality and safety supervision of winter jujube. The use of the platform has built a native system for digital standardization of winter jujube origin, and opened a new idea of ​​digital transformation for the winter jujube.

Li Kunxiao, deputy secretary of the Party Committee of Xiawa Town, Zhanhua District, said: "In the early stage, we set up a quality traceability system for the full -cycle of winter jujube in the 4,000 acres of demonstration cooperative planting bases, realizing the full process of winter jujube from growing to mature to mature process It can be traced back, laying a solid foundation for the smooth launch of the production and sales platform. "

The quality is good, and it has also attracted a large number of merchants and e -commerce platforms to come and discuss cooperation. Fu Tiexin, chairman of Beijing Fruit Chain Chain Chain Trading Co., Ltd., said: "We need a large number of brands, and the source of this fruit with brand advantages, so that we will build a direct connection to production and sales, because the in winter jujube is famous in the country in the country. , So this is exactly the effect that the two of us can meet. "

Through the establishment of the entire industrial chain traceability system that has a record of "records, traceable, and responsible for responsibility, and guarantee" by establishing Zhanhua winter jujube, consumers "feel at ease and eat with peace of mind" also laid a solid foundation for the bumper harvest of the winter jujube production and harvest. Essence

Li Kunxiao, deputy secretary of the party committee of Xiawa Town, Zhanhua District, said: "This year, the total output of winter jujube in Xiawa Town is expected to exceed 250 million kilograms. With the support and assistance of the platform, the sales of winter jujube will continue to broaden. It will continue to improve and truly achieve the goal of "good jujube sells good prices, ordinary jujube has the bottom" to help the countryside comprehensively revitalize. "