Jointly carrying out financial education and propaganda activities to help enhance the public financial literacy of the public

Jointly carrying out financial education and propaganda activities to help enhance the public financial literacy of the public

Wang Lin

In order to continuously promote the popularization of financial consumer education and financial knowledge and help improve the public financial literacy, on September 16, the Nongzhou Lingzhou Lingling Branch of Yongzhou City, Hunan Province organized the development of the "financial knowledge popularization monthly financial knowledge to enter the thousands of households to fight for ten thousands of financial knowledge. Reason for rational investors to strive to be a financial joint education promotion month activity.

During the event, the Rural Issuance Lingling Sub -branch took the outlet as the position. In response to the increasingly frequent cases of new types of criminal crimes in recent years, using publicity banners, posters, WeChat, LED display screens as carriers, posting activities promoted posters, rolling playback activities slogans , Arrange the "three -in -one" commissioner and the head of the department as a propaganda personnel with rich business experience and strong communication skills. At the gate of the outlets, we will carry out anti -fraud publicity to students such as students, elderly people, etc., and focus on "one old and one old one Key groups such as "new citizens" and other key groups, actively enter the community, school, enterprises, rural areas, etc., focus on the popularization of financial knowledge such as young people, students in schools, elderly people, and "new citizens". Cases say danger, risk prompts, etc.; from multiple orientation, close to the majority of consumers, explain the knowledge of anti -fraud and fraud, tell the real cases of telecommunications and online fraud, and answer questions raised by customers on the spot. We distributed the leaflets and face -to -face exchanges to the "Risk Tips on Preventing illegal Funding Funding Fields in the Field of Pension", so that elderly friends can improve their vigilance, keep psychological defense, and enjoy a different life in the silver era. Inspection of video, intuitively experience the consumer protection course, let customers understand financial consumer protection knowledge through vivid pictures; actively guide financial consumers in daily work, use financial products and services properly, spread the concept of "good financial netizens", and consumption and consumption Construct a clear network space.

"Financial Joint Education Propaganda Campaign" is just a starting point. In the future, the bank will continue to fulfill the duties of agricultural policy financial institutions, start from the needs of financial consumers, and continue to introduce new and promote the implementation of financial consumer education work. Propaganda, do a good job of financial guardians of the masses, continuously stimulate internal vitality, promote accurate financial education, help key groups cross the "digital gap", and continuously improve the financial literacy of financial consumers.

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