The more the golden signboard is brighter and brighter, the "good product Shandong" is the bottom of what comes

On September 8th, the promotion activities of "Her Hakka Shandong Shandong" were held in Beijing.

In March of this year, the Shandong Provincial Government News Office held a press conference to release the first batch of 223 "Good Pin Shandong" brand list to create a "golden signboard" to enhance the in -depth spread of Shandong's brand image.

It can be made from everything to everything, from Shandong to Shandong Intelligent Manufacturing, from "Elephant Economy" to "group elephant light dance" ...

What is the confidence of "Good Pin Shandong"? How to help the Shandong brand image improvement? What enlightenment did they bring to the construction of "strong brand provinces"?

From brand provinces to brand strong provinces

Time gear turned back to 1985. At that time, there were consumer feedback. The refrigerator produced by Qingdao Naily Electric Factory (Qingdao Electric Refrigerator) had a quality problem. After checking the warehouse inventory one by one, Zhang Ruimin was found. There are quality problems in the refrigerator. Immediately, Zhang Ruimin made an amazing decision: all the refrigerators with quality problems need to be destroyed, and the workers who made the refrigerator came by themselves.

This hammer of Haier's founder Zhang Ruimin is not only the turning point of Haier's quality improvement, but also a testimony of Shandong's manufacturing industry with conscience.

More than Haier? In March of this year, the Shandong Provincial Government News Office held a press conference to release the first batch of 223 "good products Shandong" brand list. Shandong Haopin, which has a large market influence, reflects the core connotation of "good product Shandong", and also shows the development results of the conversion of new and old kinetic energy in Shandong Province.

With the high -quality economic development in recent years, Shandong has been building a big province that can be created in everything, and it has moved towards a strong province that can be made in everything.

As of now, Shandong has 31,600 manufacturing enterprises above designated size, 5 companies on the list of Fortune 500, and 76 companies are on the top 500 Chinese manufacturing; The number ranks second in the country; the manufacturing innovation centers of advanced printing and dyeing and high -end intelligent home appliances have been successfully created. first place.

In addition to industry, the "golden signboard" of Shandong Agriculture is also brighter and brighter. Zhangqiu green onions, Laiyang Pear, Yantai Apple, Boshan Kiwi and other well -known agricultural products in the country were selected as the first batch of "good product Shandong". Lin Guohua, a first -level inspector of the Shandong Agricultural and Rural Affairs Department, said that in 2021, the contribution rate of agricultural science and technology progress in Shandong Province is expected to exceed 65.8%. The number of creations ranks among the forefront of the country.

In addition to high -quality agricultural products produced by large agricultural provinces, the first batch of "good product Shandong" list also has 25 old Shandong old names that have been sold out of Shandong to sell to the world, such as Cui Zi, Guang Yutang, Texas Chicken Chicken, East East, East Ejiao, Ruizhenxiang ...

Made in Shandong to Shandong Smart Manufacturing

From the outlet to the finished product, the Yuan universe from scratch. The Yuan universe has been imagined from science fiction to the results of the current landing. In the process, the contributions of Shandong companies have to mention that the "VR Brother" Goer and the "Server Brother" wave are all the "mainstays of the mainstay in this upsurge. "". The Yuan universe has become a reality, and the role of these companies in "Good Pin Shandong" cannot be underestimated.

In the field of VR, Goor's shares began to lay out as early as 2012. Nowadays, it has fully covered the industrial chain and has one -stop research and development capabilities with VR headsets and related equipment. In addition, Goer's product shipments in the mid -to -high -end fields of VR/AR devices are the world's first in the world. At present, the market share in the field of high -end VR/AR equipment founders is as high as 80%.

Inspur information has launched the "first shot of the Yuan universe server". In March of this year, Inspur Information released Metangine, the first Yuan universe server in the industry.

In the national intelligent manufacturing strategic layout, Shandong's intelligent manufacturing strength has been confirmed again and again. In 2021, there were 21 projects in Shandong a total of 21st projects in intelligent manufacturing, ranking first in the country; totaling a total of 33 shortlisted numbers, ranking first in the country; 12 projects were shortlisted for smart manufacturing pilot demonstration factories, and the number of shortlisted numbers nationwide. In the first half of this year, the output of industrial robots in Shandong Province increased by 33.1%year -on -year.

From "Elephant Economy" to "Group Elephant Light Dance"

Shandong once had a "two 70%" claims, that is, the traditional industries in Shandong accounted for 70%of the entire industry, and the heavy industry accounted for 70%of the entire industry. This economic model is also known as the "Elephant Economy".

In recent years, Shandong has tightly twisted the new and old kinetic energy to change the "cattle nose", according to the overall deployment of "a full year, the effect of seeing the results in the early three years, the breakthrough of the five years, and the ten years of shaping the advantage", continuously promoted high -quality development After deep and practical, a series of profound changes are happening on the land of Qilu, and the "Elephant Economy" in Shandong has gradually become a "group elephant dance". A batch of traditional industries in Shandong is accelerating the transformation. The road of quality development is light and dancing.

As one of the representative companies selected as "Good Pin Shandong", Shandong Jingbo Holding Group Co., Ltd. has accelerated low -carbon transformation in recent years. At present, the optimization and upgrading of the traditional refining industry in Jingbo has been completed, and the second phase of the project has focused on promoting the release of new kinetic energy to the release of industrial extensions and forming a new layout of high -end green chemical industry. Wanhua Chemical is also one of the first "Good Pin Shandong" brands selected. It has been sitting in the first challenge of the chemical sector for a long time. In the field of MDI, Wanhua Chemical ranks first in the world with an annual output of 2.65 million tons. In recent years, Wanhua Chemical has gathered green energy to help build a circular economy industrial chain, with the goal of creating a circular park, and innovatively established the four major elements of "chlorine", "sodium", "sulfur", "hydrogen", and pay attention to the production process. The key elements are used.

In addition, Wanhua Chemical also optimizes the energy system, establishes an energy optimization management system, and conducts comprehensive optimization management around steam, power, thermal energy, water resources, etc., optimizes the energy structure, and helps achieve dual carbon targets.

In the past five years, Shandong has cumulative governance of 110,000 "scattered pollution" enterprises. The chemical park has been reduced from 199 to 84, and the rate of chemical enterprises has increased from less than 20%to 38%. At the same time, the reducing production capacity is 18.66 million tons ... At the same time, the GDP of the province across the province across the 4 trillion mark, and the GDP reached 8.3 trillion yuan in 2021; The answer sheet, the first half of the year of GDP incremental nationwide.

It can be seen that Shandong's determination to break his wrist with a strong man, the tenacity of the rolling stone up the mountain, jumped out of traditional thinking inertia and path dependence, and went out a new road of green low -carbon high -quality development.

日前，为支持山东在深化新旧动能转换基础上着力探索转型发展之路，进一步增强区域发展活力动力，加快推动绿色低碳高质量发展，国务院印发《关于支持山东深化新旧动能转换推动绿色低碳高Opinions of Quality Development ". It is worth noting that this is the first regional strategy with the theme of green low -carbon high -quality development since the Party Central Committee proposed the "double carbon" strategy.

In the past five years, Shandong's new and old kinetic energy conversion has achieved remarkable results. Now it has been given a major historical mission to build a pioneering zone of green low -carbon high -quality development. Shandong, who is "in front and new bureaus", must be a pioneer of low -carbon development and innovation transformation. , Leader, Innovative. (Finish)

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