Haikou Dapo Pepper Write a new chapter in the new era of rural rejuvenation

Dabo taste, the world's "pepper" point. No matter where you are in China, when you pick up chopsticks and pick up the bowl, the fragrant meals are often indispensable for "Dabo Taste" -the big slope pepper. Dapo pepper is produced from Dapo Town, Qiongshan District, Haikou City, Hainan Province. It is the "king of spices" on the table of Chinese people. It is a real "family chef".

Recently, on the eve of the 20th National Congress of the Communist Party of China, the reporter walked into the seductive Dapo Town of "Pepper", and personally felt the rapidly happy life and the bigger and bigger pepper industry here. Driven by Hainan's Policy Policy, the Government of Dapo Town and the local masses worked together to make a clear and effective road to industrialization and industrialization.

Dabo taste

Write Hainan Pepper Industry Fortune Mythology

The development of the pepper industry in Dapo Town has a history of more than 60 years. Some people say that 3 capsules from the pepper on the table of the people across the country come from Dazo every 10 capsules. Its authentic "big slope taste" Xiangpiao at home and abroad. Dabo pepper -alkali content is about 5%, reaching the world's high -quality pepper grades, and due to the hot tropical climate in Hainan, its flavor is stronger and unique in flavor.

At present, the planting area of ​​peppercorns in Dapo Town is about 60,000 acres. It is the largest modern pepper production base in the country. The output accounts for more than 30%of the country, with an annual output value of 208 million yuan.

Dapo Pepper has been evaluated by the Geographical Symbol of the State Intellectual Property Administration, the trademark of the State Intellectual Property Administration, the register of the geographical indicator of the Agricultural Products of the Ministry of Agricultural and Rural Affairs, and passed the certification of the "non -public agricultural product" production base of the Agricultural and Rural Department of Hainan Province and the certification Essence

Da Po has so many "pepper", which let the villagers' money bags bulge, and the "pepper tower" rises from the ground, and one pepper is written on the "wealth myth" of Dabo pepper.

Dabo pepper

Talking about the villagers' "Jiao" proud and happy life

Shude Village is a well -known "richest village", and every family grows pepper, 160 households and 709 people in the village. Chen Jinzhao, a member of the 35 -year -old Shude Village Party Branch and the village chief of Zan Tongcun Group, told reporters that most of their villages planted pepper in the early 1980s. Essence At that time, many villagers bought the Jialing motorcycle, which was called "Lei Gongma" from the city for planting pepper. In the early 1980s in the early 1980s, the households in Shide Village bought the lottery earlier. Every time the pepper is listed, in the only agricultural letter in the town, the villagers who come to the deposit lined up, which is spectacular.

Yang Tingwei, a villager of Chinese tax villages, introduced that the planting pepper made him support a family of six. His family can have more than 100,000 yuan in income every year by planting 20 acres of pepper. In the past two years, he spent more than 700,000 yuan built a two -story building. Zhang Yueshan, a villager in China Taxation Village, earned more than 10,000 yuan for planting 200 pepper in 1997. Now he has grown more than 20 acres of pepper. He said, "Now the annual income is very stable, and our rural areas are not worse than the city. "

When the harvest season, the villagers are full of happiness. The reporter walked into the Professional Cooperative of Yangfa Lvkang Pepper in Haikou Town in Dapo Town. The person in charge Yang Guang told reporters that he has been engaged in pepper planting for 13 years, which has driven the surrounding 2,000 villagers to grow pepper over 20,000 acres and the output value of nearly 100 million yuan. Cooperative innovative marketing and publicity methods, organize online celebrities to carry out live broadcast activities, and continuously enhance the popularity and reputation of Dabo pepper. Pepper is exported to many provinces and cities in China. Seasoning bags are also selected for long -term pepper, and exported to Southeast Asia, Europe and the United States and other regions.

Dabo brand

Achieve tropical characteristic high -efficiency agricultural ace business card

Dabo Pepper is a trump card for Haikou's tropical characteristics of high -efficiency agriculture. Dapo Town adheres to the development strategy of pepper industry development of "original clear source, joint innovation, establishment of position, and high -quality development", and accelerate the formation of a new pattern of pepper industry with the formation of Dabo characteristics, Dabo style, Dabo style, and Dapo brand. In 2020 and 2021, the first and second Haikou Qiongshan Dabo Pepper Culture Festival, which affects the whole country, covers 8 major themes such as pepper food, pepper carnival, and online celebrities. The continuous publicity of the platform, expand market consumption channels, enhance the healthy development of the pepper industry in the town, and promote the improvement of the industry's quality and efficiency and increase the income of farmers.

In the center of Dapo Town, there is an elegant "Impression Dapo" direct -operated experience store. The deep -processed peppercakes, black peppercake and other foods in the store have attracted the adaptation of tourists at home and abroad to enjoy the comfort of pepper food. Essence This physical experience store is exported to Dapo Town's famous agricultural by -products throughout the country through online and offline sales channels. Hainan's famous coconut chicken soup is indispensable to sprinkle with a handful of pepper. He Dunfu, the person in charge of the direct -operated experience store of "Impression Dapo", also sold the Dapo Permanent Pheasant Chicken and Coconut Chicken through the cold chain. Basically maintained the local flavor of Hainan in terms of eating and practices.

Dabo Zhenxing

Create a small industry town with pepper as the core

It is understood that through the integration of production and cities and the linkage of towns and villages, Dapo Town has established a demonstration zone of the integration development of urban and rural areas under the construction of free trade ports to form an industrial development structure of one nuclear and two axes and two districts.

"One core" is the characteristic industry town of pepper. Focusing on the "Dabo Pepper" brand, the introduction of extended industrial chain such as deep processing, entrepreneurial incubation, and agricultural products and commerce logistics, make the pepper industry refine and deepen, guide the industry and population to gather, create a small characteristics of livable, should be used, and travel. The town ecosystem has formed the core of regional economic growth, driving the orderly development of the surrounding area, and shaping the green innovation industry ecosystem. "Two axis" refers to the development axis of the pepper industry and the integration of urban and rural areas. The "two districts" are modern pepper planting and cultural experience areas and rural leisure resorts. Based on the planting of the large -scale pepper of Dongchang Farm, it is driven by technology to improve the quality and yield of pepper; fully tap the red cultural heritage of Tachang, combine science popularization, research, and leisure tourism to form a model for rural revitalization of red and green integration.

The rural rejuvenation is fundamental to the prosperity of the villagers. Dapo Town actively cultivates new formats such as rural tourism and digital industrialization, further extend the pepper characteristic industrial chain, and enhance the "production plus sales" interconnection and interconnection; with the advantages of leading enterprises in the jurisdiction, expand the employment of the local masses. Agricultural and Animal Husbandry Co., Ltd., Hainan Mu Rong Agricultural Co., Ltd., Luyou Valley Fruit and Vegetable Professional Cooperative, Hainan Biran Agricultural Development Co., Ltd. and many other enterprises provide nearly 200 employment positions in 7 villages in the town; In the " Increase income.

The fertile soil of Hainan Free Trade Port is also the "hot soil" of the Dapo people to write rural revitalization. The characteristic agricultural industry is an important part of promoting rural revitalization. Dapo Town will continue to allocate more service resources to key areas and weak links in rural areas to better meet the diversified and multi -level development needs of rural revitalization. The pepper industry has developed high -quality development, with "pepper" as a pen to write a new chapter in the new era of rural rejuvenation.

Text | Our reporter Zheng Hongmei □ Xu Jingliang Shenjun

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