Don't drink 10 kinds of milk?Macquett dealer's reputation for damage to the competition is fined

Zhongxin Jingwei September 19th Voice Credit China Website News, Maiquer dealer, Dongyang Jinghao Trading Co., Ltd., was ordered to stop illegal acts and eliminate the impact of the reputation of competitors in the competition of competitors, and fined 100,000 yuan.

Screenshot source: Credit China website

The administrative penalty decision shows that Dongyang Jinghao Trading Co., Ltd. is Dongyang dealer of the three milk drink brands of "Maiquer", "Little Xixi Niu" and "Bai Fei".

On May 23, 2022, Dongyang Jinghao Trading Co., Ltd. forwarded the short video released by others on its Douyin account "Dongyang Jinghao Trading Co., Ltd.". Fruit grain, Liziyuan milk, Yangle Duo, six walnuts, Mengniu breakfast milk, Yili children's growth milk, the picture content is marked with the text "these ten kinds of milk ', don't give your children to the parents to collect it quickly", "The first one Wangzi Milk Pink Bybound contains a lot of sugar and flavors "and is equipped with pictures of Wangzi Milk," The second AD calcium milk really can't replenish calcium "and is equipped with Wahaha AD calcium milk pictures," the third genuine fruit particles By blended with a small amount of milk in the amount of milk "and equipped with Mengniu real fruit grain pictures," the fourth type of plum garden is water and sugar "and is equipped with plum garden milk pictures," fifth kind of nourishing more sugar content, high sugar content, easy to make children taste taste easily, it is easy to make children taste taste. "Heavier" and equipped with pictures, "seventh type of six walnuts contain white sugar and flavors such as white sugar" and have six walnut drinks pictures, "Eighth Mengniu Breakfast Grandma's material content is small" Mengniu breakfast milk pictures, "ninth QQ growth milk taste is sweet and easy to reduce children's appetite" and is equipped with Illi children's growth milk pictures.

The Douyin released the positioning of the company's positioning and Douyin account name: Dongyang Jinghao Trading Co., Ltd. and remarks "Xinjiang Good Milk, choose McWord." At 15:45 on July 25, 2022, the volume of the short videos of this Douyin was 3540 times, 31 likes, 13 comments, and 7 collections.

Due to damage to the reputation of competition products, in accordance with Article 23 of the People's Republic of China Anti -Unfair Competition Law, the Dongyang Market Supervision and Administration Bureau decided to order to stop illegal acts and eliminate impacts, and fined 100,000 yuan.

Public information shows that Meloel is a modern food processing enterprise. The main products of the subsidiaries are more than 400 varieties such as the "Macquett" dairy series, baked food series, and quick -frozen rice noodle food series. The legal representative is Li Yong.

A few days ago, McWell's pure milk was unqualified and attracted widespread market attention. On the evening of August 22, McWell announced that it received the "Administrative Penalty Decision of the Changji Market Supervision and Administration Bureau" delivered by the Changji Market Supervision Bureau. The penalty decision shows that the parties use food additives in the process of producing Macquett's pure milk and pure milk into the pre -treatment process of the production of the original milk into the storage tank. The ingredients of the food additives are "97.3%of INS 1520 propylene glycol, 2.2%of food spices, and 0.5%of water."

In accordance with the provisions of Article 124, paragraph 1 (3) of the Food Safety Law of the People's Republic of China, comprehensively considers the nature, plot, social harm consequences, and active rectification of the parties' illegal behavior, and decide to work on the parties The following penalties: First, the confiscation of illegal income of 360,200 yuan; 2. The confiscation of all unqualified pure milk products; 3. The fine of 73.151 million yuan.

On August 30, McWell disclosed the "Half -Annual Report 2022", which achieved operating income of 708 million yuan, an increase of 47.06%year -on -year; net loss attributable to shareholders of listed companies was 175 million yuan. , Year -on -year decreased by 1700.99%. (Zhongxin Jingwei APP)

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