Shanxi Xiaoyi: Consumer Coupon+Subsidies to ignite urban fireworks

From June 18th to December 23rd, Xiaoyi City, Shanxi Province launched a consumption promotion activity of "promotion consumption, gifts to enjoy life", and adopted the combination of "government subsidies, platform support, merchant for profit" to rely on digital consumer vouchers and subsidies In the form, the consumer vouchers worth 10 million yuan will be issued in batches to all filial piety. The issuing platform will also cost 1 million yuan for the consumer voucher supporting subsidy activities launched at the same time. , Promote economic development and improve the virtuous cycle of people's livelihood.

The consumption promotion activity of "promoting consumption · Elimination of Life" is divided into 27 rounds. Every week, the start time of each round is 10 am every Saturday. On June 18, the Xiaoyi Municipal Government officially issued the first round of consumer coupons in the first round, including the five categories: shopping mall supermarkets, catering accommodation, home appliances, automobile retail, and refined oil. Consumers can use the "CCB Life APP" to receive and use it in physical stores participating in the event.

The first round of Huimin Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Consumer Treasures attracted the enthusiastic participation of the vast number of filial piety citizens. On the afternoon of June 18th, at Tianfu Shopping Center in Xiaoyi City, Ms. Zhang was shopping. She told reporters that she had grabbed universal consumer coupons with a minimum of 50 yuan minus 50 yuan. "This time the discount is indeed very strong. Some consumer coupons can also be used up with the preferential activities of the mall, and I feel that a lot of money has been saved." Ms. Zhang said.

In addition to making consumer vouchers, in addition to making the masses profit, it also brings a lot of solid passenger flow and revenue support to the merchants. "This time the government issued the Huimin Consumer Coupon with our Tian and the Middle School of the Household Appliances, which brought a lot of passenger traffic to our shopping mall and promoted our commodity transactions." Xiaoyi City Ma Xiaopeng, general manager of Tianhe Electric Sales Co., Ltd. said.

Chu Zhiwei, director of the Business Services Department of Xiaoyi City Commercial Bureau, introduced that in order to further release consumption potential, drive consumption growth, and meet the citizens' shopping needs, the Municipal Commerce Bureau also organizes large -scale commercial supermarkets, catering, home appliances, automobiles and other companies to carry out different forms of different forms Promotion activities provide consumers with discounts. During this period, Xiaoyi City also provided subsidies to individual consumers who purchased the National Six Standards (including) and above the National Six Standards (inclusive) and micro -cars (including new energy vehicles) from the nation -6 standard (including).

At present, the enthusiasm of consumption is accompanied by the temperature. From day to night, from shopping malls and neighborhoods to night markets, the crowd returns, bustling, and the consumer market has obviously accelerated heating. Carrying out the consumption promotion activity of "promoting consumption, enjoyment of life", will drive digital transformation of physical merchants, integrate online and offline integration, further enhance the supporting and stimulating role of the service industry on the economic growth of Xiaoyi City, and promote the rapid recovery of consumption in the city. (Xi Zhaoping Guo Xiaoxing)

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