2022 Huizhou Dongpo Litchi Culture Festival: Help Huizhou lychee "going global"

At the 2022 Huizhou Dongpo Litchi Culture Festival and the RCEP international cooperation activity of Huizhou Dongpo Litchi Culture Festival and Huiyang Town, Huizhou Town, the colorful activities were fully promoted to the Huizhou lychee in all aspects, and promoted Huizhou lychee to further "go out."

This morning, at the scene of the Litchi Culture Festival in Dongpo, the theme song "This Summer Comes Huizhou" and the Dongpo scene drama "Three Hundred Litchi Litchi" and other performances performed wonderfully. At the scene, Huizhou Friendship City -Mayor of South Korea's South Korea, "Chinese Good Man", and "Huizhou Good People" and so on. Carry out the "high -quality lychee export buyer" licenses.

In addition, a display area was set up at the scene to display lychee varieties such as glutinous rice dumplings and concubine laughter and various types of lychee processing products such as lychee, litchi vinegar, lychee, etc., and comprehensively introduced Huizhou Dongpo lychee.

According to reports, Huizhou, one of Lingnan Litchi, has a total area of ​​about 357,000 mu of litchi planting. This year, it was affected by the high temperature drought, low temperature rain and rain alternation, and the flower bud differentiation and pollination of fruits. The area of ​​fruit hanging was about 280,000 mu. The preliminary estimated output was about 70,000 tons, which is a middle year.

Ye Xianliang, President of the Long Litchi Association of Huiyang District: "The output will be reduced this year, because the excessive rainy season will cause the growth rate of the fruit to slow down. The large number of listing time is at the end of June and the beginning of July. ","

Although the output of litchi this year has declined this year, in recent years, Huizhou has solidly promoted the high -quality development actions of the lychee industry, and played a "four cards" of the litchi industry, market, technology, and culture, so that the lychee industry will be reduced.

At the same time, Huizhou continued to open up the international market in Litchi, relying on the overseas channel resources of exporting enterprises such as the production and supply base of green agricultural products in the Guangdong -Hong Kong -Macao Greater Bay Area, Huizhou Hengdul Agricultural Development Co., Ltd., etc., focusing on the export of the UAE, Singapore, Malaysia, the Philippines, the Philippines, In Southeast Asian countries such as Indonesia, Huizhou lychee exports have reached 2,300 tons in 2021. This year, it will also seize the opportunity of RCEP to promote the "Provincial Litchi RCEP International Cooperation Pilot Zone", especially the development of high -end consumer countries such as Japan, South Korea, and Singapore in the development of RCEP members. Process. According to the plan, Huizhou Litchi exports about 2,500 tons this year.

Xue Ziguang, chairman of Guangdong Litchi Industry Association, Chairman of Guangdong Yinzhou Group: "Guangdong litchi to the world should start from Huizhou. Because Huizhou's industrial foundation is quite good, the geographical environment and climatic conditions are particularly good, so the Guangdong Litchi Industry Association is preparing to take the lead in building construction Industrial platforms, high -level promoting the government's union in Taiwan, taking the road of internationalization, allowing us to process lychee into food, medicines, and beauty cosmetics to achieve global consumption in Guangdong. "

It is understood that this year's Huizhou lychee listing season, Huizhou will cultivate Huizhou lychee series brands with Dongpo culture as the carrier to carry out the "2022 Huizhou Litchi Promotion Series", including cultural series activities, marketing activities, science and technology series activities, etc., all of which Promoting Huizhou lychee in orientation helps Huizhou lychee industry with high -quality development.

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