Ten years of service development: The pomegranate "Xingnong" of "New Farmers"

In 2022, the 20th National Congress of the Communist Party of China will be held. the road.

Yunnan Mengzi is one of the biggest bases in my country to produce sweet pomegranate. Zhang Xian was a man. After graduating from college, he returned to his hometown to become a "new farmer". He took over the cooperatives run by his father and led members to increase their income and get rich.

Zhang Xian (person in charge of the cooperative): Our generations are growing pomegranates for several generations, and I am the sixth generation. I think that the development of traditional agriculture is inseparable from new ideas and new ideas. I am willing to accept and try.

After graduating from university in 2014, Zhang Xian has done the promotion and sales of Mongolian pomegranates in Shanghai and Hangzhou for nearly four years. With the opportunity of Shanghai -Yunnan assistance and cooperation, Zhang Xian has achieved annual sales of over 10 million in the first year. Yuan's results.

Zhang Xian: Although Meng Zi pomegranate is large, juicy, and sweet, but because of the low overall output, there are not many people who know the conditions of transportation, and even some people are surprised to ask me, "Is Meng Zi also produced pomegranate? ? "This made me realize that in order to get a larger market, Mongolian pomegranate needs to start from the source.

Zhang Xian: At that time, Internet e -commerce was in the dividend period of development. The first thing I returned to Mongolia was to lead the villagers to open the online market, use the Internet to promote Mongolian pomegranate, and solve problems such as packaging and warehousing and logistics. During the sales process, the local tax department took the initiative to help us solve the problems of invoice issuance and account processing, so that we can do it with peace of mind.

After the sales were unblocked, Zhang Xian started working hard on the quality of the product, strictly planting standards, increasing soil organic matter, and installing water and fertilizer integrated equipment. A series of measures allowed their planting pomegranates to obtain green food certification and SGS international certification standards.

Zhang Xian: In 2021, in the case of the market price of similar products towards a trough, the sales of our cooperative pomegranate increased by 30%over the same period of 2020. During this period, various agricultural tax -related policies have given us a lot of support, and the income of tax exemptions has reached 33.5 million yuan. The per capita annual income of more than 1,000 members has also increased.

The good policies of the party and the country have entrusted the "steady happiness" for the people and the thousands of families behind them, and inserted "flying wings" for rural revitalization. Nowadays, Mongolian is awarded the honorary titles such as "China Pomegranate City" and "National E -commerce Demonstration Park County". Large and small cooperatives, enterprises are participants, witnesses, and beneficiaries. They are using their intelligence and resource technology to change from "new farmers" to "prosperous farmers", making Mengzi pomegranate "red" all over the world.

Video production: Yunnan Tax

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