Launched 92 exclusive products, Shenzhen launched the "New Citizen Financial Services Propaganda Month" activity

On September 15, under the unified deployment of Shenzhen Banking Insurance Regulatory Bureau, Shenzhen Banking Association, Shenzhen Insurance Association, Shenzhen Insurance Intermediary Industry Association, Shenzhen Insurance Society, Shenzhen Banking Industry Consumer Rights Promotion Promotion Association, Shenzhen Shenzhen, Shenzhen Shenzhen Industry groups such as the Municipal Insurance Consumer Rights Service Center and other relevant bank insurance institutions have launched the "New Citizen Financial Services Propaganda Month" activity.

It is understood that the Shenzhen banking industry insurance industry has always adhered to the political and people's nature of finance, and the financial services of new citizens are used as an important part of "I do practical things for the masses". We will conscientiously implement the "Implementation Rules on Strengthening New Citizens' Financial Services Work", actively build mechanisms, promote innovation, excellent services, and quality improvement effects, and create a "special zone model" with new citizen financial services with Shenzhen characteristics. According to statistics, 74 institutions formulate new citizen financial services work plans, 44 institutions have established special incentive mechanisms, 73 institutions have set up new citizens 'consumer rights protection positions, and 92 new citizens' exclusive products are launched.

In order to improve the accessability and convenience of new citizens' financial services, to promote the good experience and new results of the bank insurance institutions in the bank insurance institution to serve new citizens, improve the public's awareness and satisfaction of the financial service work of new citizens, improve the new citizen Citizen's awareness of prevention and risk prevention, Shenzhen's banking insurance industry deployed in accordance with the "Shenzhen Banking Insurance Industry" New Citizen Financial Services Propaganda Month "activity plan, from September 15th to October 15th," Love in New Citizens Finance With you "the theme, carry out the promotion month activities of new citizens' financial services.

According to reports, during the propaganda month, Shenzhen Bank Insurance Association and relevant bank insurance institutions will carry out the "one, two, three four" series of publicity activities on the basis of strict implementation of the requirements of the epidemic prevention and control work to form a large -scale publicity effect and promote the new new social sectors of society. The understanding of citizens 'financial services helps to achieve the goal of the "four specializations and four modernizations" of new citizens' financial services. Among them, one is to hold a special promotion meeting. The second is to create two promotional positions. The third is to focus on the three major publicity points: that is, focus on the starting date, do a good job of centralized publicity, focus on the event month to do special publicity, focus on key channels for extensive publicity; fourth, do the four specialized mission. Including the live broadcast platform of the "Finance and understanding people" lecture hall, carry out a special mission of new citizens' financial services; produce Shenzhen new citizen financial services "Love in the New Citizen Finance with You"; produce new citizen financial services; production " One picture understands the "Implementation Rules to Strengthening the Financial Services of New Citizens" and so on. (Text, picture/Jiang Jiayuan Shenzhen Bankbone)

Source | Yangcheng Evening News · Yangcheng School

Responsible editor | Zhu Jiale

School pair | Zhou Yong

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