Damo's "clearance" reduced holdings, Tencent also cash out 700 million Hong Kong dollars!New Oriental is virtual?

How miserable is the time when "holding", how miserable it is when "killing".

In the past two days, New Oriental has been "critical strike" online, and has fallen by more than 40%in two days. Among them, on June 20, New Oriental Online opened down and lowered, and finally closed down 32.08%.

As the most beautiful "Zai" in the recent Hong Kong stock market, the skyrocketing of New Oriental Online is the rapid increase in fan groups, rapid growth GMVs, and phenomenal levels of phenomenon.

The increase of ten times a month was an explanation of the market to Yu Minhong and the challenge by the market.

Not everyone will pay for feelings, and the capital market does not believe in feelings. The first priority of listed companies is to ensure steadily net profit, followed by dreams and far away.

Files disclosed by the Hong Kong Stock Exchange on June 20 showed that Tencent Holdings sold 74.6 million shares of New Oriental Online from June 15th to 16th, and the shareholding ratio after cash reduction was reduced from 9.04%to 1.58%. A total of HK $ 719 million.

In fact, according to the amount of Tencent's cash, the average price of Tencent's reduction of the holdings does not exceed HK $ 10/share, that is, Tencent did not catch up with the final rising.

In other words, Tencent is also "afraid of high."

So, why should Tencent choose to clear the position a few days before the rise? Does Tencent choose this time node to reduce holdings more?

I think it is still too outrageous. Although Dong Yuhui and other anchors have higher levels of the overall level of live broadcast, it also brings huge traffic and turnover to the East. plate.

The market has a "emotional" side, but it will always return to rationality.

There are currently three problems in front of Xindong:

First, the issue of live profit. Since New Oriental insists on not receiving pits, and the positioning is Huinong. Then the pricing problem and profit sharing of agricultural products are the problem of New Oriental.

According to media reports, some netizens have recently questioned the "one corn 6 yuan" in the "Eastern Selection" live room, and the price of agricultural products with goods is generally higher. Regarding the farmers' daily evaluation: "A corn 6 yuan" is not only the problem of "worthless", but also the problem of "farmers make money". The agricultural product live broadcast industry cannot be satisfied with selling farmers' goods, but also allows farmers to share more profits in the industrial chain. This is the meaning of the agricultural product marketing model;

Second, how New Oriental retains the issue of anchor. At present, New Oriental has cultivated several quite level anchors, especially Dong Yuhui. As an enterprise and individual, it is extremely "unsafe". Only those who can be replicated in batches have greater commercial value.

Yu Minhong has recently responded to the behavior of digging New Oriental anchors, but it does not seem to fundamentally solve the problem of anchor flow;

Third, persistent problems and product library problems. Oriental selection, as the live export export of New Oriental, the current products are still too single, and the richness is not particularly sufficient, and if the main agricultural products are the main products, the quality of the selection and ensuring the product will be the number one major problem in New Oriental. Although it is said that "valley is a farmer", the ultimate price will still become an important criterion for users to buy.

In summary, choosing to reduce its holdings is not a family of Tencent Holdings. According to CHOICE data statistics, from June 9th to June 17th, many overseas banks including JP Morgan Chase, Morgan Stanley, Citi Bank, French Bank of Paris, Deutsche Bank, Yingda Securities, etc. A significant reduction. It is worth noting that Morgan Stanley, which holds 7.252 million shares, has basically reduced its holdings.

In my opinion, the capital market does not believe in feelings, but some people are always willing to pay for feelings. For more than more than this year, New Oriental has made difficult transformations under the leadership of Yu Minhong, which has been considered small and effective. However, being a company is a long -term thinking. We can only wait for the next quarter. The specific financial report data from New Oriental Online can test how much the transformation of this period of time can be tested. At that time, the market will have a relatively fair pricing.

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