Speak it out!The first round of "Love Buy Shanghai" electronic consumer coupons is still three days deadline. In the second round of September, we wait for us to preview

When the 3rd Shanghai "Five Five Five Shopping Festival" encountered the Mid -Autumn Festival and the continuous issuance of consumer coupons in the urban area, the prelude to the traditional consumption season of "Golden Nine Silver Ten". During the Mid -Autumn Festival holiday, many citizens in the municipal business districts of Nanjing Road, Jing'an Temple, Xujiahui and other municipal -level business districts, a series of "folding" discount activities such as consumer coupons and full -dosses gifts not only attracted the "walk around and stroll around The popularity of "shopping" has also significantly increased the "pocket rate", which further drives the city's consumption recovery.

The first round of consumer vouchers are about to expire

New World City Mid -Autumn Festival Activity Locate the old -fashioned Taikang, send out fresh meat moon cakes

And the last three days, did the consumer coupon in your hand use it? Don't waste it. Coastal Jun learned from the Municipal Commerce Commission that the validity period of the first round of "love to buy Shanghai" electronic consumer coupons will be deadlocked on September 14th, and the "Love Shopping Shanghai" electronic consumer coupons that have not been used for the overdue will automatically abolish.

During the Mid -Autumn Festival holiday, many merchants launched a big promotional activity, which was more cost -effective after superimposing consumer vouchers, and also allowed the popular business district to reunite fireworks. Two days after the festival, the lucky citizens must also check the consumer coupons to avoid overdue waste. The second round of electronic consumer vouchers will be registered in late September, with a total of 500 million yuan.

Mid -Autumn Festival superimposed five -five shopping festival

At the Shiseido counter, the large orders of two to 30,000 yuan in the past two days are not a small number

In the past two days, the autumn is high, and many citizens have gone out of the house to celebrate the festivals. Coastal Jun saw in New World City yesterday that no matter whether it is cosmetics, gold jewelry or sportswear, many citizens bring their families to bring their mouths to buy. "The Mid -Autumn Festival is superimposed with the Fifth Five -Five Shopping Festival, and our members are superimposed on various shopping mall activities, bringing a lot of passenger flow." The same period of the same period last year, two or 30,000 yuan is not a small number.

At the Ming brand jewelry counters, there are also many uncle aunts and young couples who buy gold ornaments and gold bars. "Since entering August, new and old customers have obviously returned. On the one hand, the consumption demand accumulated in the first half of the year is being released, and on the other hand, the price of gold price has drove consumption. Therefore, sales in August and September increased by more than 90%compared to the same period last year. The person in charge of the counter said that consumer coupons are also a big help. Many citizens hold consumer coupons to buy small pieces such as earrings and 3D hard gold, which is very affordable.

Sales driving quickly

In August, the sales of cosmetics in New World City rose 15%

"The business opportunities of the wedding consumption, when the Mid -Autumn Festival and National Day are coming, we launched the wedding event." Li Wei, the director of the New World City investment promotion, told Coast Jun that cosmetics, gold jewelry, clothing department stores, bedding home appliances took turns in turn and carried out. New product promotion and preferential promotion can not only meet the needs of newcomers to host new homes, but also promote the upgrading of family life consumption. Driven by the "Love Buying Shanghai" electronic consumer coupon and Nanjing Road Pedestrian street consumer coupon, the entire August sales increased by 5.6%over the same period last year, and the cosmetics and gold jewelry on the first floor increased by 15%. "In the traditional consumption season of Jin Jiuyin, we expect that recovery will be better." Li Wei said.

The autumn beauty festival brings 20 % off carnival, and it can also send vouchers at full amount; wearing Hanfu, Mooncakes, playing hand -made works, Mid -Autumn Festival Garden will be much fun ... Coastal Jun learned from Bai Lian's shares, the first day of the Mid -Autumn Festival holiday, Bailian's entire city in the city More than 30 shopping malls returned to 90 % of the Mid -Autumn Festival last year, with sales growth of more than 30 %. Among them, the sales of the first eighty Bai and the Oriental Commercial Building Flagship Store have doubled sales with the incremental increase in cosmetics and jewelry.

In addition, coastal Jun learned from Uniqlo that on Uniqlo's official website, Tmall flagship store and stores, they can use "love to buy Shanghai" electronic consumer vouchers, and can also superimize Uniqlo new member coupons at the same time. The relevant person in charge of Uniqlo said that within five days of the "love buying Shanghai" electronic consumer coupon, combined with the recent season -changing cooling, Uniqlo Shanghai's overall sales increased by more than 20%in the previous week, and the cumulative coupon was about 30,000 orders, which significantly led Jin Qiuhuan's new clothes Consumption boom.

Gold Coast Studio

Author | Zhang Yuyun

Graphics | Zhang Yuyun

Editor | Ren Tianbao

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