The first store, the starting, the first show!This "top flow" mall is getting more and more playable

The weather in the Mid -Autumn Festival is fine, and the willingness to travel in citizens is high. The business districts and shopping malls are crowded, and commercial companies have grabbed the beach festival market. The heavy activities such as "first store, starting, and first show" are coming, adding vitality to the Mid -Autumn Festival consumer market.

In Nanjing Road New World Oshima Department Store, Emotional Custom Jewelry My I DO National Store and L'Oreal Group's high -end skin care brand Kari Daeda Shanghai First Store opened in succession during the long holiday.

According to reports, Carita, a professional skincare family, born in 1945, is known for its outstanding innovative skin care products in the beauty industry. After the brand settled in, it will further enhance the energy level of the New World Okura Department Store makeup brand; emotional customization Jewelry My I do, the main concept of jewelry customization, hopes to meet the in -depth combination of jewelry and emotion to meet a more ritual custom consumption experience.

Also on the first floor of the mall, Shiseido and the brand pop -up store created by Shiseido Bookstores are very delicate, attracting many young consumers to check in. The brand also launched an immersive experience activity. After completing all the tasks, the participants can also obtain joint souvenirs, attracting many citizens to actively participate. "I like these two brands very much. From the Internet, I learned that they opened the pop -up shop together. After taking the holidays to the field experience, the experience is very good. This is not comparable to when shopping online." If so.

During the holidays, the mall also launched a Hanfu catwalk event. A group of "Chang'e Fairy" airborne scene brought surprises to citizens who were hanging out.

Next to the Kidsland counter on the 4th floor of the mall, the well -known Japanese IP Dekai Ultraman meeting landed on Shanghai for the first time. Before the meeting began, it attracted many fans to wait in line. "Do you believe in light?" At the event, when this sentence sounded, it caused a lot of fans to cheer.

A parent who specializes in the meeting with his child told reporters, "I grew up watching Ultraman from an early age, but I did not expect my child to like it. In this work, there will be some themes of love, bravery, and faith. I am. I hope my child can become more brave and kind. "

As the first large department store in the Dongtuo section of Pedestrian Street, it is about to be highly autumn. The mall also sets up an outer position in front of the door, allowing consumers to sit on the street while shopping.

Relevant person in charge of New World Okura Department Store told reporters that in order to actively respond to Shanghai's "starting economy", the malls start from multi -dimensional such as the first store, the first show, and the starting. Power and radiation have also provided consumers with more choices and comfortable consumer experiences, and helping Nanjing Road to create a world -class first -class business district.

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