Mooncake packaging "Slimming Order" initial battle
Author:New language of the city Time:2022.09.09
The blue text "city speaks new words" follows us
Since August 15th, the mandatory national standard GB23350-2021 "Restricted Commodity Excessive Packaging Requirement Food and Cosmetics" No. 1 modification form (hereinafter referred to as the new national standard) began to be implemented. (K value), mixing requirements, packaging costs, etc. have more stringent regulations.
In the past month, the "China Consumer Daily" survey found that the market supervision department has increased its inspection efforts to deal with moon cake products that do not meet the new national standards, guide operators to understand the new national standards, and operate according to law. Strongly curb, and the concise -priced moon cakes have become mainstream.
Centralized rectification
In order to thoroughly implement the relevant deployment requirements of the Party Central Committee, the State Council, and the State Discipline Inspection Commission of the Central Commission for Discipline Inspection, the General Administration of Market Supervision issued the "Notice on the Concentrated Revival of the Packaging of Commodities," Sky "moon cakes, and crab card coupons" The deployment of two months of centralized rectification. As of August 31, the national market supervision department dispatched law enforcement officers to inspect more than 170,000 business households, check more than 33,000 market entities such as hotels and supermarkets around price issues. Essence
On September 5th, the General Administration of Market Supervision announced the first typical cases to inspect and correct cases of overpasuring and mixing the production of moon cakes in Nanjing, Jiangsu Nanjing, Chengdu, Sichuan, Sichuan, Qingdao, and Huangshan, Shandong Essence
The China Consumers Association jointly organized the China Bakery Food Sugar Industry Association to supervise the situation of the moon cake overpasuring over packaging before the Mid -Autumn Festival, and advocate the concept of the return of moon cake products to the attributes and simple packaging of food itself. The China Consumers Association also launched a team of consumer rights protection volunteers distributed across the country to supervise in accordance with relevant national standards and combines its own daily life. At the same time, the China Consumers Association also commissioned professional institutions to carry out the "sweeping net" operation, conduct coverage investigation, timely collect clues, discover cases, and announce the results of the investigation to the society after the investigation.
Attack quickly
In order to understand the implementation of the new national standard, the reporter of the China Consumer Daily conducted an interview and investigation in shopping malls, supermarkets, hotels, cake shops, and online e -commerce platforms across the country. After the report was published, the market regulatory authorities quickly attacked and investigated and punished.
"China Consumer Daily" reporter investigated in Chengdu, Sichuan Province and found that it was sold by the Grand -Shengyuan Food Factory, which was sold by the Grand Runford Golden Bull Shop. Packaging, the box is divided into two layers, the lower layer is a drawer, plus the moon cake carton and the inner layer, the total number of layers is at least 4 layers. Another "Daoxiang Village" moon cake with a price of 259 yuan, mixed with 4 small cans of tea.
After the report was published, the Sichuan Provincial Market Supervision Bureau comprehensive law enforcement and inspection bureau organized the market supervision and law enforcement officers of Chengdu and Jinniu District to conduct a assault inspection of the Chongqing Guansheng Garden Branch of Chongqing Guansheng Garden in the news report and found that "Maristin "Supreme Royal Ritual" moon cake gift box, the factory price is less than 200 yuan, but the cost of the packaging gift box is as high as 50 yuan. It does not meet the requirements of the price of food packaging costs in the new national standard.
Some moon cake gift boxes sold by RT -Mart's golden cow shops are also carried out for tea, which also does not meet the requirements of the new national standard on the prohibition of moon cakes to sell other products. Chengdu Jinniu District Market Supervision Bureau shall investigate the investigation of two companies, order rectification, and explain the implementation of the new national standards. It requires enterprises to implement the main responsibility and practice green low -carbon consumption concepts with their own actions.
The "Maristin" gift box moon cake has stopped shipping. Liu Ming/Photo
"China Consumer Daily" reporter also found mixed tea in the affiliated restaurant of Yuehua Hotel in Fuzhou City, West Lake, Fuzhou Taihe Kobinsky Hotel, Yuegang Qinwan Catering Management Co., Ltd. Tea sets and reports.
After the report was published, law enforcement officers of the Fuzhou market supervision department went to Yuegang Qinwan Catering Management Co., Ltd.'s catering enterprise to conduct law enforcement inspections, requiring enterprises to strictly implement the requirements of the new national standard, regulate the sales of moon cakes, and order all the suspected "catering group groups. "The illegal poster of the name, the moon cake publicity discount pages suspected of illegal propaganda in the moon cake gift box were removed and all of them were put on the market regulatory authorities.
Posted the publicity of the publicity content suspected of violations. Zhang Article/Photo
Law enforcement officers at the market supervision department of Gulou District, Fuzhou City, went to Yuehua Hotel and West Lake Hotel to check the Zhenyue Moon Cake Box in the report, and inspect the issues such as ticket certificates and overwing it. Promotion. The relevant person in charge of Yuehua Hotel and West Lake Hotel said that they will be removed after removing tea and outer packaging, and the moon cakes that they purchase in the future will be implemented in accordance with the requirements of the new national standard.
Law enforcement officers of the market supervision department of Jin'an District, Fuzhou City, found that the hotel does have related moon cake gift boxes and their promotional advertisements at the Taihe Kimberg Hotel, Fuzhou. Propaganda advertisements and said that they will be implemented in accordance with relevant standards.
Cheap stream
"China Consumer Daily" reporter investigated the moon cakes in shopping malls, supermarkets, pastries, and hotel restaurants in many places across the country and found that through the efforts of market supervision departments and consumer organizations, the simple packaging mooncakes on the market are getting more and more and more and more. Many, have become the mainstream of the market.
Beijing
The reporter came to Yongwang Supermarket located in Da Yuecheng, Chaoyang, Beijing. Seeing the boxes sold in the supermarket, the moon cakes sold in the supermarket include Beijing Daoxiang Village, Suzhou Daoxiang Village, Meixin, Tao Li and other brand products. The product outer packaging uses an iron box. From the perspective of the number of packaging layers, except for some simple packaging moon cake products, other boxes of the box products do not exceed 3 layers, only the outer box, inner box and plastic paper packaging, and some are only 2 layers of outer box and plastic packaging. Judging from some of the products displayed on the spot, these products have not been sold. The reporter saw at the Sanlihe specialty store of Daoxiang Village in Beijing that the racks were placed on the shelves, moon cake gift boxes, simple moon cakes and bulk moon cakes. Among them, the unit price of the moon cake box ranges from 89 yuan to 339 yuan; the simple moon cakes are red and white, and the outer packaging is plastic bags. The inner packaging is a simple tray with 6 moon cakes. The price of each box is 18 yuan; there are 8 types of moon cakes, 110 grams each, and the price ranges from 7 to 15 yuan.
Shanghai
The affordable moon cake gift box that is satisfied with consumer needs can be seen everywhere. Many supermarkets have also launched bulk moon cakes, allowing consumers to enjoy the benefits brought by the "weight loss" of moon cakes.
The bulk moon cakes sold in supermarkets provide consumers with different choices. Liu Hao/Photo
The reporter saw at the Zhongshan South Second Road Store in the old -fashioned Xinghua Building in Shanghai. Mooncake products of all forms and flavors of bulk and gift boxes were filled with shelves. Different consumer needs.
In the Yonghui Supermarket Huiyi Life Plaza store, the brands and styles of moon cake gift boxes are diverse. The price of gift boxes ranges from 108 yuan to 368 yuan. Yonghui Supermarket sales staff said that the current common packaging is packaged with iron boxes, and the iron box is independent packaging without more than 3 layers.
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