Officially settled!Jilin Rice Fujian sales channel will expand again

From June 18th to 19th, with the help of the 18th Fujian Grain Capital Association production and sales collaboration platform, Jilin Grain Brands held a series of promotion activities in Fuzhou with theme of "Jimmy to Five Fu Linmen". Essence

It is understood that since 2015, the Jilin Rice brand has conducted a series of in -depth publicity and three -dimensional promotion with the help of the Fujian Grain Classification Association production and marketing collaboration platform. Sales channels. At present, Jilin's grains that enter Fujian each year are more than 2 million tons, accounting for about 16%of Fujian Province. "Jilin Komachi" rice has become the best -selling rice variety in the Fuzhou grain wholesale market, and sales account for more than 60%of the same category.

During this year, the sales channels of Jilin Rice in Fujian expanded again. On the afternoon of June 19, the products of the members of the Jilin Rice Industry Alliance officially settled in Fuzhou Yonghui Shang over 5 stores. Yonghui Supermarket is a well -known large -scale large -scale fresh agricultural product dealer in the country. There are more than 500 stores in the country. Yonghui Supermarket Headquarters is located in Fuzhou, with more than 60 merchants in the city.

Jilin Rice Products settled in Fuzhou Yonghui Merchants is another highlight of Jilin grain brand in the Fujian market. Effectively transformed into brand income and industrial value -added.吉林省粮食和物资储备局大米产业处处长周冬虹介绍，下一步，吉林省粮食和物资储备局将继续深化吉闽粮食产销协作，引导吉林粮食企业深耕福建市场，加速拓展以直营店、大型The diversified sales represented by the supermarket and online e -commerce, accelerate the docking with catering, scenic spots, hotels and other channels, promote the transformation of "brand influence" to "brand value -added", and accelerate the second stage of the realization of "fame's good price" Target.

Author: Jilin Daily All Media Reporter Fu Yao

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