Going out of Shandong and moving towards the world "Her Hao Shandong Shandong" brand, the brighter and brighter, the brighter and brighter

Volkswagen · Poster Journalist Liang Wen Jinan Report

The "Goodke Shandong Haopin Shandong" brand once again walked out of Shandong. On September 8th, the promotion and promotion activities of the "Her Hakka Shandong Good Pin Shandong" jointly organized by the Central Radio and Television Station and the People's Government of Shandong Province were held in Beijing. At the event site, a group of "good product Shandong" special products appeared.

In recent years, Shandong has continuously strengthened the construction of "good product Shandong", led high -quality development with brand standardization, and systematically created more industries, regional brands and geographical logo products, and helped more "good products" with brand internationalization. , Funeral worldwide.

Among the "Good Pin Shandong" special products promoted at the event site, there are "Yantai Apple", Weifang Nuclear Carving, "Guoxin No. 1", State Grid 5G smart inspection robot, and Taishan Sports Carbon Fiber Sports Bicycle. What are these "good products"?

The value of the "Yantai Apple" region has reached more than 15 billion yuan, and has won the first brand of the fruit industry in my country for 13 consecutive years. The development of the Yantai Apple Planting Industry has led to the development of the second and third industries of Yantai. Fruit processing, storage and transportation and circulation provide millions of jobs for the society, forming the sales of the Apple market as the leader, with production, storage, processing, processing, processing, processing, processing, processing, processing, and processing The industrial cluster of the industry chain has led to the development of Yantai agricultural and rural economy.

Seven gates such as the carving process represented by Weifang Nuclear Carving constitute the "Shandong Hand -made" brand system. Weifang nuclear carving, as one of the local special crafts, has developed more than 300 years since the late Qing Dynasty. At present, the Weifang nuclear sculpture is prosperous. The artist has developed from the initial more than a dozen people to thousands of people, and the more composite is.

"Guoxin No. 1" is the world's first 100,000 -ton smart breeding ship and is a mobile marine pasture. Since 2017, Qingdao Guoxin Group and China Shipbuilding Group, the National Ocean Laboratory, the Chinese Academy of Aquatic Sciences Fisheries Machinery Institute and other units have invested in the construction of "Guoxin 1". In 2019, the project was launched in Qingdao North Shipbuilding Labor. In January 2022, the dock was launched and the operation was delivered on May 20. On September 1, the first batch of big yellow croakers produced in "Guoxin 1" was listed.

The 5G intelligent inspection robot of the State Grid Corporation can achieve independent inspections in the complicated environmental variables through 5G+artificial intelligence. Power inspection is a high -risk industry, and the use of robots to assist artificial needs is wide and urgent. State Grid's power inspection robot can not only solve security issues, but also improve inspection efficiency. It is currently widely used in the national power grid.

Taishan Sports Carbon Fiber Sports Bicycle is a microcosm of the development and application of new materials in Shandong. As a national manufacturing single champion demonstration enterprise, Taishan Sports has established a complete high -end composite material research and development, manufacturing, and testing system. In the development stage of new carbon fiber -type composite materials, Taishan Sports has invested hundreds of people and nearly 100 million yuan. After thousands of experiments, carbon fiber composite materials that have reached aviation levels have been developed. Compared with ordinary bicycles, the lightest bicycles here are only 5.8 kg.

In addition, a group of "good products Shandong" intelligent science and technology innovation products also appeared one by one in the event. The maximum speed of the cross -square high -speed magnetic floating train can reach 600 kilometers per hour. Weichai Power's world's first body thermal efficiency of 51.09%of diesel engines can achieve fuel consumption and carbon dioxide emissions by 10%, respectively. Goer AR smart glasses combine navigation, environmental information or three -dimensional virtual effects with the real environment. Weigao surgery robots can make remote surgery more fine and accurate.

At the promotion activity, Haier Group, Luhua Group, Weichai Power, Inspur Group, Yantai Zhangyu, CRRC Sifang, Weigao Group, Shandong Guo, Golga, Dongyu Food, Yantai Apple Association and other 12 Furniture was awarded the first batch of "good product Shandong" corporate image identification certificates.

The brand of "Her Hakka Shandong Shandong" is getting brighter and brighter, and the blueprints will become clearer in the next step. On September 2 this year, the official website of the State Council issued the "Opinions of the State Council on Supporting Shandong's Deepening and Deepening of the New and Old Rotten Energy Transformations Promoting Green Low -Carbon High -quality Development" to implement a cultural empowerment action. Deepen the unique charm of Chinese excellent traditional culture and red culture such as Confucian culture, Taishan Culture, Yellow River Culture, and Canal Culture, and empower the casting soul for product development, design and manufacturing, and cultural tourism development, and shape a number of original logos with deep accumulation and distinctive characteristics And Guo Chao brand. Vigorously develop cultural industries such as creative design, online audiovisual, cultural conventions, and digital publishing, promote the integration of cultural and tourism, and build a "hospitable Shandong" global tourism demonstration zone and internationally renowned cultural tourism destinations.

In February 2021, the Shandong Provincial Government issued a document on "Several Measures on Promoting High -quality Development" of "Good Products and Sharing" Good Pin Shandong ", and comprehensively planned and promoted the construction of the" Good Pin Shandong "brand. The measures proposed that by 2025, the competitiveness of "Good Pin Shandong" ranks among the forefront of regional brands across the country; by 2030, "Good Pin Shandong" will become regional brands with international competitiveness.

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