Zhongshan: The traditional taste is still the mainstream!Reporter directly hit the merchant super moon cake sales market
Author:Zhongshan released Time:2022.09.07
The Mid -Autumn Festival is approaching, and the flavor is getting stronger. Mooncakes have already been set up by merchants. What are the new changes in the Mid -Autumn Festival moon cake market, the packaging and taste of moon cakes? Recently, the reporter visited many commercial supermarkets in Zhongshan City that the packaging of moon cakes is simpler, and the traditional taste moon cake is still the mainstream of the market.
Citizens are buying moon cakes. Reporter Yuan Zhen
Packaging: Mid -Autumn Festival Moon Cake "Light Put" is put on the shelves
In order to make moon cake packaging "slimming" and lighting up the shelves, the State Administration of Market Supervision has previously released the "Restricted Product Excessive Packaging Requirement Food and Cosmetics" (GB23350-2021) National Standard No. 1 modification form, which will be implemented from August 15 this year. According to this mandatory national standard, the number of moon cake packaging layers must not exceed 3 floors; moon cakes with a sales price of more than 100 yuan, packaging costs must not exceed 15%of the product sales price. Recently, the reporter visited many supermarkets such as Carrefour, OnePlus One, and RT -Mart found that although the moon cake gift boxes were differently packaged, they mainly focused on simple styles and there was no overpowing.
Entering the Zhiyuan Yijiayi Supermarket, the moon cake sales area is placed with moon cakes of major brands. The shopping guide randomly opened a box of moon cakes and introduced: "All gift boxes are packed with moon cakes with no more than three layers. One layer of large boxes are 8 moon cakes, and moon cakes are sealed and then put in a small carton. The big box, very simple. "
Ms. Tan Ms. Tan took her daughter to the supermarket to buy moon cakes. She said that buying moon cakes to send elders is the "necessary process" of Mid -Autumn Festival every year. "After visiting a few supermarkets, I found that the packaging of the moon cake this year is very simple.
It is understood that at the end of August this year, the Zhongshan Market Supervision and Administration Bureau organized a special spot check for "overpowering" of moon cakes. A total of eight and 15 batches of moon cake production enterprises were inspected, and the test results were all qualified.
Taste: Traditional taste is still the mainstream
The "slimming" moon cake returns to the nature of food, and its taste has become the key to manufacturer competition. On September 5th, the reporter saw in Shiqi Daxin Xindu Hui RT -Mart Supermarket that the moon cakes on the shelves were placed according to different origin, brand, and ingredients. The price ranged from 19.9 yuan to 349 yuan. Ren, jujube mud, creamy milk yellow, bean paste and so on.
Traditional taste is the favorite of customers. According to RT -Mart shopping guides, the supermarket Tsui Xiangyuan is one of the best brands, and its Cantonese -style white lotus has the most popular taste. Similarly, Carrefour ’s guidelines also said:" Recently, Guangzhou Restaurant Qixing accompanied by moon cake gift box, Meixin Shuanghuangbai lotus moon cake gift box, Guangzhou restaurant egg yolk and red bean paste moon cake, which has become a hot -selling moon cake this year, an increase of 123%year -on -year. "
In terms of taste, in addition to the classic egg yolk lotus, red bean paste, and five kernels, the reporter found that there are new flavors such as matcha, chocolate, durian mango, white peach cherry blossoms, blueberry cheese, lemon passion fruit, attracting young customers to buy early adopters.
"It still depends on personal taste to eat moon cakes." Girl Guo, a citizen, said that the taste of Wuren is more classic. The elders in the family love to eat, but the children prefer the fruity -flavored ice -skinned moon cake, and she likes durian flavor.
The Mid -Autumn Festival is approaching, and a large number of moon cakes are listed for people to buy. Reporter Yuan Zhen
Reminder: Citizens should consume healthy and rational consumption
Citizens should prevent food safety risks when buying and eating moon cakes. Recently, the Municipal Consumer Council issued a consumer prompt that citizens should consume health and rational consumption.
When consumers buy moon cakes, it is better to choose large and medium -sized supermarkets, food business stores, and standardized farmers' markets. Online shopping moon cakes should try to choose websites and businesses with high operating qualifications and high credit evaluation. When buying, check the production date, shelf life, storage conditions, ingredient tables, production factory names, factories, and contact information of the packaging labeling. In particular, pay attention to whether the food production and operation license number of the "SC" is marked, and the merchant Confirm the shelf life and mailing time to prevent expiration.
The Municipal Consumer Council reminds that the proportion of sugar and fat content of moon cakes should be large. It should be reasonable to grasp the amount of food, pay attention to the regular diet, and avoid overeating. Allergies also need to pay attention to the allergen information in the label, pay attention to check the ingredients table carefully, and whether there is a prompt information for the adjacent position of the ingredient table.
- END -
The list of Deloitte's "China Excellence Management Company" has been released on the list for three consecutive years
Recently, Deloitte's release of the Fourth China Excellence Management Company (BMC), which is currently the only international award in China to comprehensively evaluate the private enterprise manage...
Hisense Laser TV appears at the China Consulate General in Dubai
——China innovation technology becomes the world's new favoriteAs a new business ...