Mid -Autumn Festival Moon Cake Instand: Guangxi Inner Mongolia is also a large production province, and the old -fashioned old name is actually it
Author:Zhongxin Jingwei Time:2022.09.06
Zhongxin Jingwei, September 6th. The Mid -Autumn Festival is approaching, and the moon cakes are happy. Moutai Hotel launched two gift boxes of Yuhu Yingyue and Liu Xinyue Mooncake in July. Now it has been sold out. In the second -hand market, Moutai Liuxin Moon Cake with a price of 318 yuan/box has soared to more than 700 yuan/box.
Moon cakes are one of the prestigious traditional Chinese pastries. They are given moon cakes as gifts, which means a beautiful blessing of reunion and harmonious. To this day, what changes have happened in packaging and taste? What is the effect of "the strictest weight loss order in history"? What are the issues of consumers in the process of buying moon cakes? Recently, Tianyancha released the big data inventory of the "Mid -Autumn Festival Wonderful Moon Cake Awards", and together with the taste of the moon cakes of the moon cake together.
The "Strict Slimming Order" released the eyes of Tianyan showing the most outer packaging patents for moon cakes
The "Limited Packaging Requirements for Limited Products", which is known as the strictest "weight loss order" in history -the new rules of food and cosmetics were officially implemented on August 15th, coupled with the joint release of the relevant departments to curb the "sky -high" moon cake announcement. It must be simply changed, and the phenomenon of high prices is also significantly reduced. The boxes of more than 500 yuan red line on the market are difficult to find.
High -priced and luxurious moon cakes not only promote the extravagance of extravagance, but also contrary to the concept of modern civilization and conservation. However, the phenomenon of price deception still exists. For example, the price of the gift box is set to 499 yuan, but the shipping cost is as high as 600 yuan, and other products such as red wine are sold offline.
"Most Strict Slimming Order" face -to -face view
In addition, Tianyan check data shows that "outer packaging" is still the mainstream direction of moon cake patents. Among the "patent" retrieval tools of Tianyancha, more than 10,000 moon cake patent information recorded, nearly 8 of them are related to the design. Some media appealed that the overwing of moon cakes is not desirable, and merchants should put their minds on improving the quality and taste of moon cakes.
There are also some companies in exploring green recycling packaging. For example, JD.com salvaged 2.5 million marine plastic bottles to make more than 400,000 Mid -Autumn Festival custom -made environmental protection bags; It can be degraded naturally in 6 months in the natural environment.
Total Mooncake Patent
"Health" genes in the market of North -South Mooncakes are engraved in the stuffing
When I was a kid, the moon cake was still wrapped in paper. The paper skin was always oily, exuding a scent of people. Gently bite the outer skin, the melon, peanuts, silk sugar threads, and red green that cannot be named in the heart of winter melon, peanuts, silk sugar lines, and red green constitutes precious memories of childhood. Compared with the dumplings of the Dragon Boat Festival, the moon cakes of the Mid -Autumn Festival are even more unpleasant. It is known as the five major moon cake flow factions of "Guangjing Tide Su". Which taste is most popular with consumers? Let's take a look at the moon cake market in the eyes of big data.
Top Ten Old Mooncakes
Data from Tianyan Check shows that there are currently 22,000 moon cake -related enterprises in the country. The old -fashioned cities in Guangdong have the largest number of related enterprises, accounting for 12.3%of the total number of relevant companies in the country. In addition, among the top ten old -fashioned mooncake production enterprises, 9 companies in the south of the coordinates. Among them, the earliest Xinghua Building can be traced back to 1851, and it is still the handle of Shanghai Cantonese -style moon cakes.
In addition, in the top ten provinces in the number of moon cake -related companies in the country, the north accounts for 6 provinces, and Yunnan, which is famous for "cloud legs moon cakes", regrets that it fails to enter the list. The "Moon Cake World Dark Horse" Inner Mongolia is full of milk tofu moon cakes. The skin is crispy but not greasy. The fine products have a pale milk flavor. After heating, the milk taste is more intense. Once it is listed, it is super hot.
Moon cake production province TOP10 ranking
In recent years, cross -border moon cakes and new moon cakes have emerged endlessly, and they have been divided into autumn with old moon cakes. The "Wonderful Mooncake Patent Awards in the years" showed that everything can be by moon cakes. As early as 2003, someone applied for the patent of lobster -flavored moon cake. Since then, there are Pu'er tea moon cakes, wolfberry moon cakes, ginkgo health moon cakes, Ejiao moon cakes, fire hemps, artificial meat moon cakes, hyaluronic acid moon cakes and other moon cake patents.
Furious Mooncake Patent Awards over the years
Mooncakes play "crossing" food safety issues cannot be underestimated
In order to allow consumers to rest assured moon cakes, relevant departments across the country have carried out special random inspection operations on issues such as over packaging of moon cakes, sky -high moon cakes, and food safety, and punished and publicized enterprises with unqualified sampling inspection according to laws and regulations.
According to reports, moon cakes produced and sold by a company in Hainan were found to be detected that the colonic flora did not meet the national standards of food safety. The detection of the colonic flora in food indicates that the possibility of pathogenic bacteria (such as Salmonella, Schogette, and pathogenic E. coli) is more likely to be pollution. This has a closer correlation with the product's processing raw materials, packaging materials, or the pollution of product, production equipment, and incomplete product sterilization in the production process. Searching for the name of the enterprise in Tianyan can find that the company's "business risk" column records 1 administrative penalty, and was punished by chaoling of illegal income and fines for "other violations of food safety regulations".
In addition to the exception of bacteria and moldy moon cakes, it is also common for the "crossing moon cakes" with the moonlight treasure box. In August 2021, Mr. Xu in Yunnan broke the news that the production date was "premature moon cake" on September 5. As the incident was fermented, the manufacturers involved responded that the printing date was printed and stated that the batch of moon cakes had all been sealed and no longer sold, and they were investigated and fined for investigation and fines.
"Mooncake Assassin" incomplete statistics
It is worth mentioning that such enterprises have been included in the social credit reporting system in violation of laws and regulations, reminding consumers to pay attention to food safety.Before buying moon cakes, you may wish to check the administrative penalties and production qualifications of the moon cake manufacturer with "Sky Eye" to check the Moon Cake manufacturers.(Zhongxin Jingwei APP)
Pay attention to the official WeChat public account of JWVIEW (JWVIEW) to get more elite financial information.
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