High -quality development line · front -line observation | steady: make a cotton to the extreme

Author:Shenzhen Special Economic Zone Time:2022.06.20

There are two special nameplates hanging on the exhibition hall of the Headquarters. One is "the advanced collective of the national anti -new crown pneumonia epidemic"; the other is a thank -you letter. The State Council's response to the new crown virus medical material guarantee group bluntly stable that stable medical treatment is a well -deserved "anti -epidemic military factory".

On June 17, the "Stable Seeking Future in the Future · High -quality Development Research Bank" activity planned by the Shenzhen Municipal Party Committee Propaganda Department organized the third stop to the third station in Huilong Center in Longhua District Headquarters. Li Jianquan, the founder and chairman of the company, admitted in an interview: "For more than thirty years of entrepreneurship, the social value of the company has not forgotten one day."

The stability founded by Li Jianquan has passed the year of "standing". The company takes root in Shenzhen and makes a cotton to the extreme. It is not only the leading company with the number one medical dressing export. It is innovative with cotton as its core raw materials. Wait for multiple fields.

Make a cotton to the extreme and change a cotton to the world. The stable story is cotton -oriented.

A WeChat voice that enters the company's history

In early 2020, stable medical treatment became the focus of public attention. At that time, the new crown epidemic was aggressive and the response was rapid. It changed the annual annual meeting of the company that was originally set in Wuhan early to online. On January 10th, mobilized the Huanggang workshop Spring Festival without vacation, overtime production masks and protective clothing; on January 22, mobilized Chongyang to produce medical protection clothing for no vacation during the Spring Festival; Disinfection and other epidemic prevention and disinfection products; decided on January 23 that cadres and subsidiaries general manager and deputy general manager of the health care headquarters, cotton era, and Jinliang Life Director or above stay at any time during the Spring Festival. The rapid response of the reception, participate in the various tasks of the anti -epidemic.

To do all this is not "unknown prophets", but just because of experience. After being interviewed by reporters, Li Jianquan admitted that he did not know what the "new crown" was at the time, but the two signals made him alert: First, the sales volume of masks and protective clothing suddenly increased; the second was that the team feedback that there were serious influenza in Hubei region in Hubei area. occur.

"The medical consumables such as masks are only 2-3 years of shelf life. Under normal circumstances, we will not reserve a lot. At that time, we faced the situation of insufficient inventory." The situation where the mask and protective clothing is needed, or the SARS in 2003. "

When he mobilized the factory with the production of medical protection products, the Spring Festival did not take a holiday, and some employees did not understand it at first, and euphemistically proposed whether it could take at least three days, and Li Jianquan answered: Essence At 7 am on January 22, he had a WeChat voice to Huanggang's steady person in charge overnight.

His WeChat voice was included in the company's history.

Recalling more than two years ago, Li Jianquan choked a few times and could not completely repeat the words. This passage has a profound impact on the stable people. In the end, no one of the 384 people in Huanggang workshop took a vacation, and all adhered to their posts. Under such persistence, the masks and protective clothing printed with the word "WINNER" are printed with the medical staff, entering the square cabin, to the isolation point, and the front line of resistance to the disease.

As of the end of June 2020, stable medical care has supplying 1.073 billion masks, 4.39 million protective clothing, 4.7 million isolation clothes, and 2.5 million surgical clothes. factory".

Liu Zhaoxia, a representative of Shenzhen Municipal People's Congress and chairman of Shenzhen No. 1 Health Medical Management Co., Ltd., said, "Stable medical care shows the fearless deep enterprise responsibility", and truly creates value for others. Walk far.

Two different company names

The English name is winner, and the Chinese name is stable. Li Jianquan's corporate name is unique.

There is a story behind this.

In 1978, Li Jianquan, a child of the farmhouse, took the test of Hubei Trade School (now Wuhan Textile University) and became one of the few college students in Hubei Hubei. In 1980, he graduated to the import and export company of medical and health care products in Hubei Province, becoming the first batch of foreign trade professionals after the reform and opening up, and also the first batch of people to go abroad. This is the beginning of Li Jianquan and cotton, because the medical dressing was sold at the time. Due to his outstanding business capabilities, the company set up a medical dressing department for him, and one of the business was medical gauze. A few years later, he made the smallest dressing department into the company's largest business volume. Seeing the opportunity of foreign trade exports, with hundreds of dollars and holding a suitcase, Li Jianquan decided to go south to work hard. He did not deny the embarrassment at the time: he turned around in the Special Economic Zone, found that he was nothing, and it was difficult to find a job. Finally, he became a "wage earner" in a company in Zhuhai. "I have such a strong person, I just persisted for two years, and the boss at the time was two years younger than me." Li Jianquan said with emotion. As for entrepreneurship, it is also self -survival.

"We have an English name first, Winner means quality first." In 1991, "Winner Medical" was established in Zhuhai, and was told that the company must have a Chinese name when registering. Different from the ambitious English name, Li Jianquan chose the word "stable" word "stable", which means "doing things steadily and being healthy and healthy."

The stable main medical consumable industry, first aimed at the Japanese market with high quality requirements. To this day, "quality priority to profit" is still the first criterion for making products steadily. In addition to "steady", Li Jianquan did not give up "toss". For ten years of starting a business, stability has ranked first in domestic medical consumables. He gradually discovered that to export trade, 90 % of the company's goods went from Shenzhen Port. In addition, you have to rush to Baoan International Airport when you are on a plane. No trace of hesitation, in 2001, stable medical treatment moved to Longhua District, Shenzhen. Li Jianquan uses a detail to describe the charm of Shenzhen: Drink tea before other places, and talk about things in Shenzhen first. This kind of efficient style made him more adaptable. "When the company came to Shenzhen, it was like a running Mustang, and she was still on the road."

Keeping the iconic smile and wearing a cotton shirt, Li Jianquan said that the people who have been in business for nearly forty years and are still on the road must have a "hard work" support.

Do not earn money, keep the mask, do not increase the price

Li Jianquan's "hard work" lies in the choice between responsibilities and profits.

In 2003, the SARS epidemic was coming. At that time, the mask was in short supply, and the price rose high. In front of the door of the firm plant, the trucks came to buy the goods, and drove a high price of nearly 3 yuan per mask. The price of stable supply market is five cents and five, and a total of more than 30 million masks were supplied that year. Some personnel were calculated afterwards, and they earned more than 60 million less than the company at that time.

17 years later, in 2020, the steady mask still did not increase the price. According to statistics, in the first five months of fighting the epidemic, the cumulative medical treatment provided a total of 470 million masks and 4 million protective clothing to the country, becoming one of the main suppliers in the key areas of the epidemic area in Hubei, Hubei, Essence

Li Jianquan also made a decision that the mask did not sell online and only supplied to the most urgent places such as hospitals. At the end of April, it began to help the world's anti -epidemic cause. At the same time, it opened the "Second Battlefield" in Longhua, and launched protective clothing and mask production within 15 days. It provided 200 million masks and 60,000 protective clothing to Shenzhen.

"During the new crown epidemic, the price increase can easily make billions of 'fast money, but once the company's credit is damaged, it will not be able to buy it again." Li Jianquan said.

In front of the epidemic, Li Jianquan rarely caused a fire. When the manufacturer said that the quality of the mask is too high, it is recommended to reduce the process and speed up the production time.

In the face of the epidemic, the product insisted that the product did not increase the price. Li Jianquan has also been firmly not playing a "price war" in his daily operation for 30 years. In his opinion, this is the reason why it is stable and "stable" for more than 30 years. After two hours of discussion with the research team, Li Jian all mentioned many times that "industrial prosperity, science and technology prosperity", and believed that a company only had a good place for a good product.

Sustainable development into the big health industry

In 2010, it was steadily listed in Nasdaq in the United States and was delisted after two years. In 2020, steadily knocked on the bell on the Shenzhen Stock Exchange, officially landed on the domestic capital market, and successfully raised 3.175 billion yuan. In the company's 2021 annual report, Li Jianquan wrote a letter to "To the shareholders". He said that in 2020, in the face of the new crown epidemic, he has made a fascinating contribution and created good results. In 2021, the "very state" year of the outbreak gradually returned to normal, and the stable revenue and net profit declined. However, compared with the company's development strategy, business scale, and brand reputation, compared with the epidemic situation.

"I like to read Drucker's book, and find resonance in it. If the company needs to create social value, it has corporate value." Li Jianquan said. So far, in addition to "quality priority to profit", there are two major guidelines for stability.

Under such persistence, the "TOEIC Age" established in 2009, the "TOEIC Age", also used cotton products as its only business business, and continuously practiced sustainable development.The Liang Liang life, which was established later, took another step towards the Da Health Industry.Wang Yunxing, a member of the research bank expert group and the executive director of the Public Economic Research Institute of China (Shenzhen) Comprehensive Development Research Institute, stated that the high -quality development of the enterprise needs to have three key conditions, namely innovation -driven, quality leadership, and cultural casting soul, stableObviously have these three magic weapons.

On June 6, Shenzhen issued a document to vigorously develop 20 strategic emerging industrial clusters and 8 future industries, including large health industry clusters."This year, a steadily shot an ordinary industrial land on Longhua Guanlan Street, which will be used to create a medical biology and sensor protection industrial base in the Guangdong -Hong Kong -Macao Greater Bay Area." Li Jianquan said.It is worth mentioning that the current headquarters is just renting, and the original industrial park is building a new headquarters.

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