Gathering digital vitality at the cutting -edge science and technology service and trade meeting

China Business Daily (Reporter Chen Qing) During the 2022 China International Services Trade Fair (hereinafter referred to as the service trade association), digital results released by many service institutions such as KPMV, Deloitte, and Ernst & Young attracted a lot of attention. The new products and new applications of the Yuan universe, the new experience brought by the retail industry, allows visitors to truly feel the vigorous vitality of digitalization to production, circulation, and consumption.

Multiple digital results release

In order to help digital transformation and speed up the release of digital economic momentum. KPMV, PwC, etc. have launched digital solutions.

KPMV released the light of the digital space station -KPMV Wisdom. KPMG said to the China Business Daily reporter that KPMV Wisdom's Light is the Global Big Data and Artificial Intelligence Innovation Center of KPMV, including top technical talents and innovation solutions. Through in -depth front -line business scenarios, identify the digital transformation needs of various industries, and design and develop digital solutions for customers in the fields of marketing, risks, finance, and operations.

At the same time, during the service meeting, KPMA also released the "Digital Wisdom to Create the Future -KPMG to Comprehensively help the Government's Tour for Digital Intelligence". Compared with the traditional government management model, the digital government management model has great advantages and significance. Tao Kuangchun, chairman of KPMG China and the Asia -Pacific region, said: "Digital government construction is the basic and pilot project of comprehensive digital development, which play a key role in promoting the development of the digital economy, promoting the construction of digital society, and improving the digital ecosystem. Digital change trends, give full play to the strong productive forces of digital technology, effectively release the potential momentum of data basic elements, help build digital cognition, cultivate digital thinking, thereby improving government decision -making efficiency, optimizing the social governance system, and improving public services.

PwC issued the "Digital Risk Management Solutions of Customs Customs Corporate Corporate Corporate Corporate Corporate Corporate Corporation" at the Service Fair, and proposed a set of corporate customers from business analysis to demand design for corporate customers of the property insurance company, and then to the end -to -end digital style from the system landing. Control the implementation plan.

Zhou Jin, a partner of the China Financial Industry Management Consultation Partner, said that the construction of the digital risk control system of insurance companies in the digital era is not only the core competitiveness of the strategic operation and development of insurance companies, but also an inevitable choice for insurance companies' risk control construction and upgrading.

Deloitte's side told reporters that Deloitte pays great attention to the integration and efficiency of digital services. Empower enterprises and society by using digital technology. In 2018, Deloitte established a diligent and digital research and development center to incubate digital products through intensive development platforms to create a new business model. In terms of product innovation, the huge potential of digital technology in business applications is constantly excavated, and more digained digital solutions that are end -to -end and integrated to help enterprise customers grasp the pulse of the times.

In addition, Ernst & Young has long been paying attention to the cutting -edge dynamics in the digital field for a long time. At this year's service and trade meeting, Ernst & Young will release smart investment solutions that help the government and park operators to improve the efficiency of investment promotion.

Yuan Universe becomes "eye -catching" king

At present, the concept of the Yuan universe has attracted much attention. In this experience hall, a variety of digital collections, as well as the display of the Yuan universe industry chain, etc., attract many people to watch the experience.

In terms of digital collections, the SIPA picture agency brings a variety of IP digital collections. China Business Daily reporters learned that consumers can choose a digital collection painting while scanning the code SIPANFT coffee, as a digital collection. At the scene, many consumers were interested in digital collections and placed an order by buying coffee.

SIPA staff told reporters that each digital picture collection is unique and retains in SIPA's special mini -programs. Consumer logging in the applet can find the digital collections they have collected.

Based on the world's new economy, the platform -type enterprise shows the world, and it also takes the train of the Yuan universe. During the service meeting, World Show brought consumers to their launch of 3D virtual social products for blockchain technology, named it "Rainbow Universe".

The relevant person in charge of the World Show told reporters that in the Rainbow Universe Platform, IP digital collections will be provided, and the use of digital collections will be provided, and players will also provide players to customize social space.

The above -mentioned person in charge stated that the Rainbow Universe is an open platform for the future. Taking hardware as the carrier, content as the core, and experiential application as the entrance, through the construction of a new experiential social consumption scenario, interactive gameplay, provide high -stick and interactive marketing scenarios and services, build a new creator economy with strong interaction high immersive, Ecology. It is reported that there are currently more than 500,000 platform users.

In addition to a variety of Yuan universe experience, the Yuan Cosmic Museum showed the four -layer Yuan universe's complete technical system for the first time of the "underlying technology, common ability, application system, and scene construction". exhibit.

It is reported that in the Yuan Universe's Publishing Hall, more than 40 companies will be released here during the service trade club.

At the same time, Ernst & Young, Deloitte and other institutions have also launched strategic consulting services in the Yuan universe. Zhang Weixiong, a partner of An Yong, told reporters that the Yuan universe will be applied in all aspects of life, and the concept of Yuan universe in the consumer goods market is also infiltrating. According to Zhang Weixiong, in the overseas market, Ernst & Young has cooperated with high -end consumer brand Louis Vuitton to launch products related to the Yuan universe.

According to the predictions of the Head Panther Research Institute, the evolution of the development pattern of the Yuan universe is divided into three stages. The first stage is from 2021 to 2025. Many independent virtual platforms appear one after another. The second stage is from 2026 to 2030. The cosmic economic system began to be established. After the third stage, after 2030, multiple independent virtual platform aggregated to form a true Yuan universe. Although it is currently in the first stage of the development of the Yuan universe, in Zhang Weixiong's view, the transformation cycle of the entire Yuan universe will be fully appeared in the next three years, and the development space of the Yuan universe market in the future will be unlimited.

Accelerate the transformation of the service trade industry

The new achievements and new models have been displayed in the service trade meeting. Home retail and catering companies also bring a refreshing digital experience.

As a representative of China ’s home building materials industry, the home home exhibits for the first time, bringing the“ digital home retail platform -Dongwo ”,“ digital home life platform -smart home ”and“ digital home design platform -each house designer each house ” The three major service platforms have become a punch place for the audience to experience.

With the help of the smart home, the audience can actually experience the intelligent control of lighting, curtains, and temperature. With the help of the designer platform of each house, consumers can enjoy online design and solidization services provided by designers at home and abroad.

Focusing on the cultivation and construction of international consumer center cities, Meituan showed a number of digital landing results of catering in the service trade association. Among them, the digital transformation effect of the Beijing catering industry was significant. According to the Meituan platform data, from January to June this year, the amount of takeaway transactions on the Beijing catering line increased by 18%year -on -year, and the proportion of takeaways accounted for 9.2%year -on -year. The digital transformation of catering driven by the platform significantly reflected the "incremental effect".

In order to help the physical retail represented by catering merchants improve the operating efficiency and decision -making level of stores, Meituan shows a variety of digital business analysis products at the site of the service trade association. Wait.

Digital and networked has greatly expanded the boundary of service trade and improved the efficiency of service trade. Zhang Qingjie, the partner of KPMG China Digital Empowerment, said that China should strengthen the construction of digital core capabilities, further improve relevant laws and regulations, increase the cultivation of digital talents, do a good job of policy guarantee and resource support in all aspects, and realize the high -quality development of digital transformation in my country Essence

Insiders believe that with the full play of the leading role of data elements and the in -depth advancement of digital application scenarios, China's digital trade will inject new kinetic energy into the world economic recovery.

- END -