Dragon and Guangdong cooperation in depth: when creative design+tourism strategic cooperation is carried out

Text/Yangcheng Evening News all -media reporter Jiang Yan

Photo/school provided

On August 25, Heilongjiang Province's creative design empowering the consumer goods field supply and demand docking meeting was held in Harbin. Twelve enterprises from Guangdong Province's creative design and cultural tourism industry and more than 40 high schools and relevant persons in charge of enterprises in Heilongjiang attended the docking meeting. As a microcosm of Longyue cooperation, many Guangdong companies said at the docking meeting that Heilongjiang not only has rich black land, but also creative design leaders such as Harbin Institute of Technology, Harbin Institute of Technology, Heilongjiang University, etc., with strong creative design strength; and The beautiful and seasons of the four seasons have made Lao Guang's hearts, and the prospects of Longyue cooperation are broad.

Wang Guike, Deputy Secretary -General of the Guangdong Provincial Party Committee and Deputy Minister of Propaganda Department, and Tan Yuhong, executive deputy director of the Propaganda Department of Heilongjiang Provincial Party Committee, attended the docking meeting and delivered a speech.

Creative design "Rich Mine" Longyue jointly win -win situation

"I am from Chaoshan, but my wife who had worked hard in Heilongjiang for 17 years and married Heilongjiang gave birth to a child. This is my second hometown." Zhang Mian, deputy to Harbin People's Congress and president of KC Fur (China), said that Heilongjiang It is his blessing.

At the docking meeting, many Longyue Enterprise Parks and universities found "good friends".

Guangdong Oriental Mai Field Industrial Design Co., Ltd. signed a strategic cooperation agreement with Shenzhen (Harbin) Industrial Park and signed a project of co -construction digital technology and innovation and creative industry colleges with Harbin Institute of Technology. Liu Shifeng, chairman of Dongfang Maitian, studied at Harbin Institute of Technology. He believes that the foundation of Heilongjiang Heavy Industry and Basic Industry is very good. It has played a role in the development of the country. The silence, but the basic industry is the foundation of the core competitiveness of the manufacturing industry. Basic industrial innovation is a big "wind outlet". The wheat field will seize the opportunity of Harbin to create a "advanced manufacturing capital" and "creative design capital". Multi -dimensional cooperation in talent training, platform construction, resource integration, and corporate services to help Harbin achieve industrial transformation and upgrading and high -quality economic development. Mai Tian has reached a cooperation with Shenzhen (Harbin) Industrial Park in the park. The company's building has entered the decoration stage and will be completed by the end of 2022.

Oriental wheat fields and Harma workers signed contracts to co -build digital technology and innovation and creative industry

Harbin Institute of Technology signed a strategic cooperation agreement with Shenzhen (Harbin) Industrial Park to give full play to the advantages of both schools and enterprises in terms of talent training and training, and introduce Guangdong's advanced concepts and advanced experience into talent training. Focusing on technical problems, joint scientific and technological research is jointly carried out; in terms of the transfer and transformation of scientific research results, the school prefer to transfer and transform the mature technological achievements to the enterprise, and can also jointly establish enterprises in terms of technological achievements.

According to Professor Yu Guanchao, Dean and Professor Yu Guanchao of Heilongjiang University, as early as 2015, the school signed a school -enterprise strategic cooperation agreement with KC Fur to jointly train original design talents. And participate in product innovation design practice, corporate employee clothing design, job work internship, etc. Zhang Mian taught at the school every year to give lectures to students of the clothing department, explaining the problem of industrial development, and instructing students to design clothes. Through cooperation to educate people, both the students' practical ability, and the students also brought new creative inspiration to the enterprise, and promoted the win -win situation of enterprise development and student employment. Zhang Mian introduced that they also planned to create a global scale fashion show with Heilongjiang University and other universities and raw material suppliers, inviting students of college clothing design majors to make creativity.

After the design samples of Heilongjiang University were selected into the Copenha Tone Collection Library, Copenhagen participated in the international show based on the jacket made by the big design of the big design

Zhao Yan, the founder of Guangzhou Yunchao Industrial Design Co., Ltd., said that Heilongjiang has unique resource advantages. Consumer products represented by Wuchang rice and Northeast dumplings are well -known nationwide. In this round of new consumption waves, there are many areas that can be excavated areas. Brand value, it is recommended to use experience as the core, and through re -positioning, processing, packaging, and promotion, changing the traditional model of past raw materials can greatly enhance economic return and regional influence.

Yunchao plans to combine Alibaba Commodity Design Incubation Center to better serve the brand's brand -oriented transformation in the new consumption era, and bring cutting -edge design concepts and creative supply chain resources to Heilongjiang. Adaptation to local conditions, excavating regional value radiation throughout the country, can also better help the old brands of Heilongjiang's local brand rejuvenating.

In cooperation between Longyue, the publishing groups of the two places have tried first and at the forefront. According to the "Half of the 2022 Report of Heilongjiang Publishing Media Co., Ltd.", Guangdong Publishing Group Co., Ltd. and Southern Publishing Media Co., Ltd. each hold 3.97%of Heilongjiang Publishing Group Co., Ltd.

All seasons of tourism are suitable for Lao Guang to fall in love with Longjiang

In the past two days, Ye Bo and his wife who have just retired and from Dongguan settled on the official website of Guangzhi's "Breakthrough East" 15 -day tour. On September 13, it will be north from the sleeper in Guangzhou. Harbin and Mohe are old couples. After decades of "dream of dreams". "Finally, my husband has time to retire. The 15 -day train depth is enjoyed. We plan to wait until winter to report to the group to see the snow. After all, Lao Guang is obsessed with 'snow'!" Ye Tai was very longing for. Guangzhi's "Breakthrough Tong" 15 days in depth to order webpage (screenshot of the official website of Guangzhi Tour)

On August 25th, the "Top 20 China Tourism Group" Guangjin Tour again purchased another 2000 aircraft to serve the demand for the strong Heilongjiang autumn tourism.

I am by the Pearl River, and Jun is on the banks of Longjiang. The snow appreciation and the summer, all seasons are all love. Heilongjiang has abundant tourism resources. At the same time, Guangdong has its own characteristics, attracting each other in geographical landforms, natural resources, historical and humanistic, and strong complementary tourism market. It is loved by Guangdong tourists.

Zhao Wenzhi, president of Guangzhou Guangzhi Travel Service Co., Ltd., introduced that the "Breakthrough" train ranked for 7 consecutive years in the Guangzhi Tour, and has led nearly 10,000 tourists to Harbin and Mohe to appreciate the colorful autumn colors of the northern country in the autumn trains. The crown "" Arctic Village "in the northernmost village and towns in China, the vast starry sky and star fighting at night. Tourism products are also promoted. Taking the "Yichun Wutai Mountain Color" products as an example, in 2021, a record of 3 days of new products will be available to collect more than a thousand people.

Wu Jiansheng, chairman of Guangdong Travel Service Co., Ltd., introduced that the Northeast tourism business of China Travel has only been sold in winter ten years ago to the current year and four seasons. At present, China Tourism actively promotes research tourism, rural revitalization tourism, and red tourism, and vigorously develops e -commerce platforms and sells specialty products from various places. These new projects can cooperate in depth with Heilongjiang. In the current difficulty of going abroad, Heilongjiang can also vigorously promote the Russian -themed style tour.

Source | Yangcheng Evening News · Yangcheng School

Responsible | Niu Zhijie

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