Little potatoes have become increasing the income of "Xiang Xiang" Putuo Liuheng Jianjian Jianxian Farmers League to lead the villagers to become rich
Author:Putuo Rong Media Center Time:2022.06.19
In front of a open space, several elders sat in the shade and chatted, and a child came over. "Grandpa, do you know Potato?" "Well? I heard it, I don't know." "It's Tudou!" The child said with his fingers pointed at the basket under their feet. "Ah, potatoes? This is red -haired sweet potato." ... This is a fragment in the short video "Island Potato Partners".
Not long ago, a number of potato growers in Putuo Liuheng Wuxing Village starred in this video to introduce this characteristic agricultural product in the village in detail. After the video was sent on the Internet, nearly 3,000 people forwarded in the circle of friends and watched more than 60,000 people. Taking advantage of this popularity, in less than 30 minutes, nearly 100 kilograms of potatoes were emptied in less than 30 minutes.
Little potatoes have become the "citron" of the villagers' income. It is understood that in 2021, Liu Heng took the collective economic cooperatives of the village as a unit and selected more than 100 farmers in 3 villages in the "Five Star Village -Fudu Village -Xuanshan Village" as the "Tudou Partner". Uniformly acquisitions, with the help of related platforms, sales are sold in the form of e -commerce live broadcasts and online and offline forms to explore a road to help farmers increase income.
Five -star village has the tradition of planting potatoes. Good geographical location and soil conditions make the planting potatoes excellent. However, the sales of retail households, the burden of selling, and the inconvenience of transportation, the sales scope is limited to six horizontal and surroundings. "The age structure of the villagers is generally large, and the knowledge structure is limited. If the sales channels are used in the old one, there will be no way to increase the income." Said Yu Youfen, the secretary of the party branch of Wuxing Village.
Last year, under the promotion of the Lihuan Management Committee, a "potato partner" mainly based on the three villages of Wuxing Village, Fudu Village, and Xuanshan Village gave birth to the agricultural alliance. "Five -Star Island Tudou" brand. "This model is good. We don't have to worry about selling this piece. We can still exchange experience in planting and cultivation with several villages." Xia Honghu, a villager in Wuxing Village, said that several webcasts can sell tens of thousands of yuan to sell tens of thousands of yuan. I dare not think about it before.
It is understood that since August last year, the three live broadcasts and two offline promotion activities organized by the Lihuan Management Committee will drive nearly 10,000 kilograms of potatoes to achieve sales of more than 300,000 yuan.
Little potatoes have become the "baby" in the eyes of the villagers, and more and more villagers have begun to ponder the expansion of the planting area. As a "Five -Star Island Tudou" partnership village, the courtyard and farmland of the households of Liu Heng Xuanshan Village are full of potatoes. "Our village now has a population of about 300 people. Most of them are elderly people. In the past, everyone planted potatoes to be self -sufficient. Now you can make money for potatoes, and you are all happy." He Kefan, the secretary of the party branch of Xuanshan Village, said Last year, Xuanshan Village sold more than 2,000 kilograms of potatoes. This year, less than 2,500 kilograms of potatoes have been sold in less than half a year.
"In the next step, we will also rely on the advantages of various villages to build more special agricultural products through the construction of 'one village, one product' ', and lead the villagers to wealth." Said the relevant person in charge of the Liuheng Management Committee.
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