In 2022, the mascot of the service trade will make a brighter appearance. Come and get to know it!

In 2022, the China International Services Trade Fair (referred to as the "Service Trade Association") mascot was released at the News Center of the Service Fair this afternoon. Come and get to know -Fuyan!

The mascot of the service and trade association undertakes the important task of communicating the public, contacting the merchants, and promoting the concept of the service and trade. Expand the brand influence and spread of the service and trade association.

The main image of the mascot is based on Swift in Beijing. One is that the Swift has the characteristics of Beijing's regional characteristics. It is reproduced in Beijing and witnessed the development and change of Beijing. Back to Beijing, 37 countries, nearly 30,000 kilometers, the characteristics of not fear of difficulties and sustainable flights, symbolize the characteristics of the service trade that promotes international communication and never end. The stubborn spirit of Li Fan and courage move forward; the third is that swallows are auspicious symbols, indicating that prosperity, prosperity, richness, and development, expressing people's expectations for a better life, conveying the service and trade of service and trade to hold a smooth willingness; the fourth is Swift The characteristics of rapid and agile characteristics are conquering the rapid development of the trade in the new era of serving the economy. The market's attractiveness and global competitiveness have been continuously improved, and it has become a major exhibition platform in China.

The mascot is named "Fuyan", which indicates that the development of the service trade and benefit the world, reflects the "global service mutual benefit sharing", and the homophonic "feast" and "serving a banquet" implying that domestic and foreign merchants to serve the trade feast.

The image of the mascot is simple and cute, with affinity, and the characteristics of Swift are obvious, which strengthens the shape of the head of the head and wings. The color uses the blue gradient color in the main visual color system of the service trade association, and the visual level is more vivid. The water droplet shape on the chest represents the seawater, which contains the concepts of connecting integration and international cooperation. The color drop -shaped color halo is an abstract expression of data information transmission, which means the international high -frequency data information circulation. "The concept.

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