"For Beauty · To the Future" 2022 Gold and Silver Building Brand Conference

On August 27th, the "For Beauty and Future" 2022 Micro -Jinyin Building Brand Conference was held at Jinshunhe International Hotel. Economic experts, experts and scholars in the gold industry, industry elites, partners of gold and silver buildings, more than 300 provincial agents, franchisees, and friends from all over the country gathered in 300 friends in the news media industry to discuss gold and silver Building brand renewed plan.

Chairman of Shandong Zhaojin Yinlou Co., Ltd.

Welcome to Wang Le to Welcome

Wang Lei, deputy secretary of the party committee, general manager, general manager of Shandong Zhaojin Group Co., Ltd., translated to the chairman of Shandong Zhaogeng and Yinlou Co., Ltd. He pointed out that in the new era, the new corner has sounded, and the new mission carries new responsibilities. At present, recruiting gold and silver buildings is in a critical period of transformation and upgrading and achieving high -quality development. I sincerely hope to take this opportunity to narrate friendship and deepen exchanges with friends of franchisees. Together, the brand of recruiting gold and silver buildings is stronger, more and more brighter.

Economist Professor Zhang Qingan's speech

Affected by the epidemic, the global economic situation was unpredictable. Professor Zhang Qingan, a lecturer of the World Political Economic Economic Division and the well -known economist of Tsinghua University and Peking University, in -depth interpretation and judgment of the current macro situation. He proposed that the global economic downturn is dying, the world's GDP trend is sluggish, and the global capitalist economy has entered a major decline. Although China's current economic growth has slowed down, my country has a complete industrial structure and huge technical reserves, and the economic strategy In -depth adjustment prospects, my country's economic development still has huge potential.

Tao Minghao, Secretary of the Party Committee and President of China Golden News, gave a speech

Tao Minghao, Secretary of the Party Committee and President of the China Gold News Agency, emphasized that it is necessary to seize the new opportunities brought about by the development of state -owned enterprise reform, introduce capital, transform mechanisms, plan to go public in a timely manner, actively deploy the consumer field and consumer links that the people are concerned about, and create original technology The source of the country makes the gold and silver building a brand with emotion, temperature, culture, and storytelling. At the same time, it actively implements the responsibility of state -owned enterprise and makes state -owned enterprise brands a trust in trust.

Wang Wei, deputy general manager of Shandong Zhajin Yinlou Co., Ltd.

Wang Wei, deputy general manager of Shandong Zhaojin and Silver Building Co., Ltd. and general manager of the terminal business department, made the main report entitled "" Brand Rejuvenation · Meeting Beautiful "Zhaoyin Building Brand Development Strategic Plan". Introduction, the confusion of the development of the brand in the post -epidemic era, and the starting point of the trend of the brand renewal of the gold and silver building. Wang Wei emphasized that there is no brand and not long. Recruiting gold and silver buildings must unswervingly focus on "building a brand", with "competition" as the direction, and "consumers' minds" as the basic point to continuously consolidate the "four major combat power" of the brand, products, channels, and marketing, and promote it to promote it, and promote Recruiting gold and silver buildings, telling the story of gold recruitment, doing a good job of recruiting gold, and going to a better future.

At the meeting, recruiting Gold and Silver Tower & Alibaba Cloud Marketing Digital Transformation and Upgrade Project, Gold and Silver Tower & Linjiao Culture China Non -Heritage Culture Movement & Tsinghua Traditional Crafts and Materials Research Culture and Tourism Ministry of Tourism The project was officially launched, which provided great help for the new and digital transformation process of recruiting gold and silver buildings. Zhu Xuehai, the founder of Beijing Linjiao Technology and Culture Co., Ltd., and Zhu Xuehai, an expert in Alibaba Cloud's new retail industry, introduced in detail the cooperation projects of the two parties, so that everyone can see the firm belief of recruiting gold and silver buildings to become bigger and stronger. And partners are more confident and expectations for the future development of the Gold and Silver Tower.

"Recruitment of Golden Culture and Creative Craftsman" theme IP product catwalk show

The theme IP product of the theme of "Recruitment of Golden Culture and Creative Craftsman" has detonated the audience. The graceful and luxurious gold jewelry complements the gentle and gentle Hanfu model, bringing a unique visual feast to the guests.

"Recruitment of gold and recruiting gold", "recruiting gold and recruiting money", "recruiting gold and recruitment gold", "recruiting gold and blessing gold" four major IP series products, Sun Zhongying, deputy general manager of the terminal business department of Shandong Zhaojin and Silver Tower Co., Ltd. The cultural origin, appearance and design concept were explained in detail. Chen Zhijun, the person in charge of the World Gold Association China Development and Marketing, gave a keynote speech on the "Summary of International and Domestic Gold Demand in the first half of 2022 and the Trend of the Future of the Future". With a keen insight, Chen Zhijun conducted in -depth interpretation and prediction of changes in the demand and trend of gold consumption, and guided the direction of the future development of the gold and silver building brand. Yang Xiuwei, deputy general manager of the terminal business department of Shandong Zhaojin and Silver Tower Co., Ltd., made detailed recommendations on the online recycling platform of "Golden Cloud". This new business model provides customers with a gold recovery plan that does not leave the house. The operation process is simple, the price is fair and transparent, the process is safe and efficient, the policy benefits the public, and the problem of "buying gold is easy to sell gold" for customers. Essence

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