You can buy it here!"2022 Shanghai Imported Hi Buy Festival · National Better Product Culture Colorful Month" starts

As one of the 12 "Fifth Five -Year Shopping Festival" IP of the 3rd "Fifth Five -Five Shopping Festival", 2022 Shanghai "Import Hi Shopping Festival" sets "tour, purchase, entertainment". On August 25, the launching ceremony of the "2022 Shanghai Imported Hi Buy Festival · National Product Culture Colorful Month" was held in the Waigaoqiao Free Trade Zone. Gu Jun, director of the Shanghai Municipal Commercial Committee, Ma Fengmin, chief financial officer of the China International Import Expo Bureau, and Yang Chao, member of the Standing Committee of the Pudong New District Committee, and deputy district chief, attended the launching ceremony.

Because of the facilitation of international trade, the outer Gaqiao is called "closest to the world." The reporter learned from the launch meeting that Waigaoqiao Group shares, as one of the organizers of the event, will focus on displaying more than 200 species of the same model in the Shanghai Free Trade Zone State (Region) Center. "Hi Buy" is global.

More than 200 models have been listed in the same model

The "Internet celebrity" commodities of various countries can experience it

Syria is a "handmade kingdom" known for its superb manual products. In the Syrian exhibition area of ​​the Middle East and African Pavilion in the center of the country (region), citizens can appreciate the handicraft furniture inlaid with shiny shells in the dome, arch and small fountain with the Middle East Essence

While buying exquisite goods, you can also drink a cup of Arabic coffee or black tea, take away the charming and fragrant essential oil or the ancient soap settled by years, and appreciate the glorious history and rich products of this ancient civilization.

You can feel such a "immersive" shopping experience in the center of the country (region): enjoy the exquisite carpets in the Iran exhibition hall, taste traditional food in the environment with Thai style; The "shining" exhibits such as Wild Cat Coffee, Wild Cat Coffee, and other exhibits into products that can be purchased directly here.

Ma Jun, general manager of the Business Operation Department of Waigaoqiao International Trade and Operation Center, introduced that more than 200 types of entry -backed products have been launched in the center, "Kaiba exhibitions have become a product in the field of mass consumption through the colorful month. It is better to see it at first sight. We invite consumers to come to the scene and come to the Gaofeiqiao, the closest place to the world to experience the colorful and beauty of various countries. "

During the colorful month of this year, the enthusiasm of the participating brands of the Exhibition heated up again. L'Oreal Group, the leader of the beauty industry who participated in the Expo for 5 consecutive years, cooperated with Waigaoqiao Group. The most well -known Paris L'Oreal brand held a "luxury pet beauty course" at the event site.

The Skin Genius mobile skin detection program released by L'Oreal at the Expo will also appear, allowing citizens to experience the latest technology that uses virtual reality technology to diagnose the skin state with one -click.

It is reported that, in addition to Syria, Waigaoqiao Group has also launched special categories such as European Commodity Culture Month, Vodka Night, etc. Citizens will be able to taste Spanish ham, French Ke Song, German olives, Mongolia vodka and other specialty products on the spot. Essence

21 online and offline theme activities

Since the launch of the Hi Purchase Festival in Shanghai in 2022, Waigaoqiao Group, Greenland Global Commodity Trade Port, Hongqiao Pinhui, Takashima House, Free Trade Zone Red Wine Trading Center and Bilai Treasure "6 days +365 God's "trading service platform is widely involved.

The reporter learned at the launch site that with the theme of imported goods and cultural style, and the relevant national museums of the exhibitors as the carrier, between August-September, the national babies combined with online and offline will be successively. roll out.

For example, the Greenland Global Commodity Trade Port will combine the customs and customs of various countries to host dozens of theme activities characterized by countries, and make every effort to create a new global product launch place, foreign cultural punch cards and overseas explosion. Consumers and so on.

The French luxury jewelry brand, which weighed 88 carats weighing 88 carats at the Expo, has reached a strategic cooperation with Greenland Global Commodity Trade Port Group in this year. The main French jewelry culture festival, while bringing affordable citizens, interprets romantic French jewelry culture.

"The colorful month of the country's products and culture must play the role of international procurement and investment promotion of the Expo. Zhang Guohua, deputy director of the Municipal Commerce Commission, said, "The overflowing effect will not only bring products from all over the world, but also promote cultural exchanges."

The colorful month is being undertaken and the overflowing effect of the Expo will be used to drive the driving effect. With richer national cultural interaction and better national specialty products as the core, Shanghai citizens will not be enough to "Shanghai" and feel the colorfulness of the world in Shanghai. Cultural feast.

Responsible editor Xu Ling

Text Yang Zhenying

Source Pudong released

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