Japanese media: Will the "sky -high" moon cake disappear this year?

Japan's "Oriental New News" on August 21, the original topic: restricting the sales of sky -high moon cakes, and the unit price of more than 500 yuan or more, which will become the Mid -Autumn Festival. In Japan, in the Mid -Autumn Festival, people will eat the moon while watching the moon, and in China, people eat moon cakes to congratulate Mid -Autumn Festival. With the improvement of living standards, the "sky -high" moon cakes in China have been criticized repeatedly in recent years. This year, China has officially introduced policies to control.

Like the Sino -Yuan Festival in Japan, the Chinese will send moon cakes to relatives and friends during the Mid -Autumn Festival. But every year, some merchants have launched the "sky -high" moon cake gift box to meet some people to show their status or give gifts to customers. These gift boxes include high -grade wines and precious metals with tens of thousands of yuan (RMB), and even more than 100,000 yuan gift box containing pure gold Buddha statues. In this situation, the moon cake itself has obviously become a supporting role. Although the relevant departments have issued management measures many times, for the drilling, some merchants have begun to make articles on the moon cake box, such as using red wood or inlaying gold foil.

China National Development and Reform Commission and other June issued the "Announcement on Containing" Sky "Mooncakes and Promoting the Healthy Development of the Industry" this year, and implemented key supervision of boxes with a unit price of more than 500 yuan. The announcement also regulates the box of moon cakes, requiring merchants not to use precious materials such as precious metals and mahogany to reduce the excessive use of packaging materials.

In recent years, the Chinese government has restricted luxury consumption and waste behavior to encourage frugal life. In addition, the data shows that the proportion of packaging waste in household waste in China accounted for as high as 30%to 40%, most of which are due to excessive packaging of goods. Sky price moon cakes can be said to be one of the representatives of excessive packaging.

The Mooncake season in 2022 has arrived, and the "sky -high" moon cakes that have not yet appeared in the Chinese market. In the Gen Z generation, which is gradually becoming the main consumer force, the price of "five kernel moon cakes" with a variety of ingredients with a variety of ingredients, as well as "varieties" moon cakes such as "mustard moon cakes" are also very popular. Whether the "sky -high" moon cakes this year will disappear from the public's horizon. Whether the Chinese can enjoy the family reunion Mid -Autumn Festival simply are worth looking forward to. (Strict translation)

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