SOHO China turned losses, and the profit was 191 million in the first half of the year. Pan Shiyi continued to collect rent?

The traffic is a double -edged sword, which is particularly obvious in Pan Shiyi.

On August 18, SOHO China released the half financial report of the previous year in 2022. The financial report showed that the company achieved operating income of 896 million yuan in the first half of this year, an increase of 11.31%year -on -year, and the net profit attributable to the parent company was 191 million yuan, a year -on -year loss. It is reported that the company's revenue in the first half of this year was rent revenue.

SOHO China mentioned in the financial report that due to the impact of the epidemic, the rental market in Shanghai and Beijing was under pressure. As of the first half of this year, the average rental rate of the Group's investment property dropped to about 80%.

This is a good transcript surrendered by SOHO China since the "privatization" storm. In fact, SOHO China owned in Beijing and Shanghai in the core area. Prior to 2020, SOHO China's rental ratio has been more than 90%, and only the short time in the first half of 2020 to 78%in the first half of the epidemic.

At present, SOHO China's revenue is divided into two sections, one is property rent, and the other is sold for property. Since 2013, SOHO China has no longer access to land. Not only that, SOHO China has also accelerated the speed of selling properties. Of course, Pan Shiyi has been criticized in recent years because of selling and donating to foreign universities.

Of course, the reason why this strategy is made has a lot to do with Pan Shiyi's experience. After 2014, after Pan Shiyi found that the cost of landing is getting higher and higher, it will lead to the larger and larger debt scale. This is what Pan Shiyi is unwilling to see, so SOHO China quickly adjusted its strategy.

After adjusting the strategy, Pan Shiyi does not need to deliberately operate the company, because the company is in the core areas of Beijing and Shanghai. The rental income is relatively stable than the same. Essence

Pan Shiyi said a few years ago that money has been made enough, and making money is not his only purpose. He also said that although it was not appropriate to say this as a chairman, it was his true thought.

Compared with the chairman of other companies, Pan Shiyi has not only published a book, filmed movies, monitored PM2.5, has been a carpenter, studied photography, and learned programming. Therefore, Pan Shiyi did not fall. But in the Internet celebrity, Pan Shiyi has turned over the car in recent years.

According to statistics, from 2014 to 2021, Pan Shiyi returned a total of more than 35 billion yuan by selling the SOHO project, and this part of the money was not used to continue investment, but was divided through a large proportion of dividends. As the company's absolute major shareholders, Pan Shiyi and Zhang Xin registered a family trust on the Cayman Islands.

Since 2020, Pan Shiyi has moved the idea of ​​selling SOHO China as a whole. Soon he also put into action, but after more than a year of tossing, Pan Shiyi's overall sales plan has not succeeded.

According to Soho China's financial report, in the first half of 2021 and 2022, SOHO China's sales data have been 0, which means that in the past two years, Pan Shiyi's sales plan has begun to slow, but this does not mean that Pan Shiyi gave up the sale. SOHO China said that in order to reduce the pressure of funds and improve the financial situation, in the future, we will continue to take measures to sell some commercial properties.

On March 10, at the first lease commendation meeting in SOHO China in 2022, Pan Shiyi said, "The company has encountered a little difficulty now and decided to sell the house through difficulties." According to Pan Shiyi's plan, 30 % off will be sold in Beijing and Shanghai's 32,000 square meters in the future.

In summary, as the market recovers, Pan Shiyi's sale may continue to accelerate. According to the information of the public rental and sale platform of SOHO China, as of August 18, there were 32 units of its sale. From the perspective of debt, as of the end of June, the total liabilities of SOHO China were 6.623 billion yuan, total liabilities were 31.869 billion yuan, and the net asset -liability ratio was about 44%. Compared with ordinary property companies, this level was an absolutely safe level.

It is worth noting that SOHO China ’s stock replacement rate is only 0.02%per day, and the daily turnover is only more than 1 million Hong Kong dollars. Compared with the market value of 7.1 billion, the liquidity of Soho China stocks can be described as basically lost.

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