The famous and innocent people apologize for their own self -residents, and will complete the "de -dailyization" rectification next year
Author:Beijing Commercial Daily Time:2022.08.18
The Mingyin Youpin issued an apology statement saying that he had apologized for his own self -residents of the "Japanese designer brand", and completed the "de -dailyization" rectification before March next year (2023).
In the statement, Mingchuang Youpin said that Mingchuang Youpin is a retail company rooted in China's global development. From the end of 2015 to 2018, Mingchuang Youpin was in the early days of global development. The Japanese designer Misaki Shun also served as the chief designer. Marketing behavior, walk around.
As early as the end of 2019, the company began to promote daily chemical work, upgrading the brand positioning to "Good Life Collection Store": In January 2020, start to replace shopping bags containing Japanese elements; from October 2021 to March 2022, it was completed one after another. The door of more than 3,100 domestic stores was replaced with a Chinese logo. At the same time, it carried out the de -daily rectification of the label and propaganda materials for the interior of the shop shop shop in more than 1,900 overseas stores. All rectification work will be completed by March 31, 2023 Essence
At the same time, the company seriously held accountable for relevant responsible persons. The company said that during the self -inspection process, it was deeply recognized that the company had serious faults in the early expansion and promotion, operation and management of the company. After discussing the decision of the management of the name Chuangyou product, internal punishment was imposed on the relevant executives.
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