Is this summer box office exceeding the entire summer stall last year?Has the movie market really recovered?

Recently, with the release of many blockbusters, the summer movie stalls have become more and more hot. According to the latest data, this year's summer file has exceeded the total box office results of last summer. Many people are asking the film market. Has it really recovered? What should we think of the current market performance?

1. This summer, the summer season has exceeded the total summer season of last year?

According to CCTV reports, the latest data from the National Film Bureau shows that as of 16:00 on August 13, the cumulative box office of the film summer in 2022 has reached 7.382 billion yuan, exceeding the total box office of 2021 summer.

According to data from the professional version of the lighthouse, as of 10:00 on August 14, the 2022 summer file (June 1-August 31) in Mainland China reached 7.5 billion yuan (RMB, the same below), which has exceeded the summer of 2021 The total box office of the file (7.381 billion yuan) has achieved a year -on -year increase in advance.

According to statistics, the total sessions of the 2022 summer season have exceeded 24.319 million, with a total ticket of 193 million tickets. Temporarily list the top 5 films in the summer box office of Mainland China: "Lone Moon" (2.310 billion yuan) "Life Event" (1686 billion yuan) "Jurassic World 3" (106 billion yuan) "Detective War" (7.02 "(7.02" 100 million yuan) "Battle of Tomorrow" (307 million yuan).

The "Lone Moon" released on July 29 obviously boosted the performance of the entire summer stall line. This science fiction comedy produced by Happy Twist, Shen Teng and Ma Li, currently has a cumulative box office of 2.3 billion yuan, and the trend is quite good.

In addition to "Lone Moon", the release of many new films such as "Broken Bridge" and "Hunting" has also made the courtyard more popular.

In addition, the National Film Bureau of China recently issued a notice to promote film consumption and accelerate the recovery of the film market. In 2022, the film-benefit consumption season is planned to begin in August-October.

2. What should I think of the future of the film market?

To be honest, in the face of the current high -speed development of the entire summer film industry, many people are asking, what should we think of the current film industry's recovery trend of the current film industry is worth looking forward to?

First of all, from the perspective of the entire market, the current faster recovery of the entire film industry is the result of multiple factors. On the one hand, the epidemic situation in various places in the first half of this year has repeatedly facing great pressure. After June, the epidemics of various places have begun to ease, which brings better market development space to the film industry. More and more consumers have begun to gradually walk out of the house, enter the cinema and start watching movies. This is the current film industry in the film industry. The key to the better results, especially the current consumption logic, and a certain amount of retaliation consumption. For consumers, the more powerful consumer demand has emerged from now on. On the other hand, we observed the entire film industry. In fact, many of the many good blockbusters appeared in the summer season this year. The emergence of these blockbusters began to bring more vitality to the entire market, and it also stimulated more consumers to enter into the market. Cinema consumption. That's it. We have seen the current summer movie, and the box office is better than everyone thinks.

Secondly, we look at the entire film industry. In fact, the current problem in the film industry is more about the suspension key for consumption for many people. Restrictions, so as long as the epidemic prevention and control can be eased, the recovery of film consumption is only a matter of time. The current high -expected film box office results are actually proved to the market to point out that the overall vitality of the entire Chinese film consumption is still very strong, and the space for market development is still very large, so as long as the film industry can have a good development of the market for the market, the market is developing the market. The overall performance is still worth looking forward to, which is what the entire film industry is facing.

Third, from the perspective of long -term market development, the current film industry actually has the stimulus of many governments. We have seen that many places have launched consumer vouchers, and the important logic of consumer coupons is to stimulate the development of the film industry. Therefore, we have full reasons to believe that the future development of the film industry is still very worth looking forward to. We can still find more room for the development of the film industry in the process of market development. Under the advantages of multiple policies, as long as the epidemic can be effectively controlled, the future of the film industry is worthy of our optimism. The entire Chinese film industry, especially the cultural entertainment consumer market, will have better development prospects.

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