China Railway won many awards in the 2022 Chinese Brand Festival

Recently, the 16th China Brand Festival Annual Conference with the theme of "Open and Endeving" was held in Changsha. , Zheng Jianxin, Deputy Secretary of the Changsha Municipal Party Committee, and experts, scholars, and corporate leaders of the China Convention and Exhibition Economic Research Association, Peking University, Chinese Academy of Sciences Holding Co., Ltd. attended the meeting.

"2022 World Brand Fortune 500" "2022 Chinese Brand 500"

The meeting released the list of "Top 500 World Brands" and "2022 Chinese Brand 500" list. China Railway ranked 15th in the "2022 Chinese Brand 500 Top 500" list with 566.141 billion yuan, which was 64th from last year. At the same time, it ranked 65th in the "2022 World Brand 500" list, brand value and market The influence is continuously enhanced.

At the meeting, a series of lists such as the "Chinese Spectrum Award" and "Golden Spectrum Awards" were also released. The "Hua spectrum award" means China ’s Facebook, representing the highest honor of China's independent brand in the year, and selects 5 categories a total of 25 model brands each year. Brand enterprises.

"Hua Jing Award"

"Golden Spectrum Award"

"2022 China's Top Ten Outstanding Brand Cases", "2022 Brand to help rural revitalization excellent cases"

At this annual meeting of the Chinese Brand Festival, the "China Railway" brand won the "Chinese Spectrum Award" and was named "Global State Card"; China Railway Fourth Bureau, China Railway Fifth Bureau, China Railway Bridge Bureau, China Railway Tunnel Bureau, China Railway Electrification 7 units including the bureau, China Railway, and China Railway Equipment have won the "Golden Spectrum Award"; the "Three Transformations" by China Railway Equipment's "Building a High -end Equipment World Brand" and the China Railway Electrochemical Bureau's "Speed ​​up speeding up for quality life speed ups The "China Railway Electrification" excellent brand "won the" 2022 China Top Ten Outstanding Brand Cases "; the" Continue Promoting Poverty Alleviation and State Enterprises for the Rural Revitalization "reported by the China Railway One Bureau won the" 2022 Case of Supporting Rural Revitalization Brands ".

In recent years, China Railway has always taken the responsibility of the "three transformations" and the origin of the "Chinese Brand Day". "Planning", "Brand Management Regulations", "Brand Architecture and Application Specifications", etc., strengthen the top -level design and overall planning, effectively use more standardized and professional brand management results, expand brand influence and competitiveness, and in order to accelerate the construction of world -class enterprises. Provide brand support.

Editor -in -chief 丨 Li Yuan, Shen Su

Editor in charge 丨 Chen Zirui

Content source 丨 joint -stock company planning and development department

China China Railway Finance Media Center

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