Love online shopping and save money!Hefei people in the first half of the year's consumption "list" released

According to the analysis of Hefei consumer market recently released by Hefei City Statistics Bureau recently, in the first half of this year, with the resumption of logistics and freight, various types of consumer activities were vigorously developed, and various commodity trading days in the business and trade market were warmed up. The retail sales were 110.18 billion yuan, an increase of 1.3%, and the growth rate was higher than 0.5 percentage points across the country.

The consumer market is gradually recovered

On July 30, Weilai ET5 model displayed on the site of Weilai Partner Day event. All media reporter Zhang Dagang

From the perspective of the second quarter, in April, May, and June, the upper -term retail sales were 12.975 billion yuan, 17.213 billion yuan, and 24.219 billion yuan, respectively.

It is worth mentioning that the total number of retail sales in June reached a record high, which is higher than the early historical high in November 2021, a year -on -year increase of 16.3%. Over the past month, the negative growth situation.

In the first half of the year, leading enterprises growth was higher than the average level of the city. The city's top 50 commercial enterprises achieved a total of 5.2237 billion yuan in retail sales, accounting for 47.4%of the city's limited retail sales, an increase of 5.7%, which was 4.4 percentage points higher than the city's limited retail sales growth rate.

New energy vehicles, smart home appliances, and smartphones have three types of consumer products, which are dazzling, and they have achieved limited retail sales of 3.893 billion yuan, 4.05 billion yuan, and 2.037 billion yuan, an increase of 2.9 times, 3.3 times, and 1.3 times. The three types of products have driven the city's limited retail sales of 2.6, 2.5 and 1.1 percentage points, respectively, and a total of 6.2 percentage points are pulled, which has a significant contribution to the growth of the city's limited retail sales.

Online consumption growth rate faster

A merchant in Shushan District launched online live broadcast drive consumption. Photo by Liu Yaping All Media Reporter Song Yanjun

With the popularity of the Internet and smartphones, online shopping has become an important way of shopping. Since the beginning of this year, online retail sales have grown rapidly, and online consumption is strong.

On May 29th, the 66 Shopping Festival in Hefei was launched for ten days. The offline entity is activated online and the offline entity drives online consumption. Enterprises participating in the event include hundreds of business companies such as Hundreds of Family Households, Friendship Fresh Fresh and other offline businesses, brand companies that are traditional offline transformation e -commerce such as Yanzhifang and Zhixiangzhai, and Yuemeng Networks. Nongbenfu and other online business -based e -commerce companies.

Data show that in the first half of the year, a total of 334 companies in the city had a limited number of companies to achieve online retail, an increase of 3 year -on -year, and the cumulative online retail sales were 22.864 billion yuan, accounting for 20.8%of the city's limited retail sales, an increase of 4.2 percentage points year -on -year. Network retail sales increased by 24.8%, which increased by 4.2 percentage points for the increase in retail sales.

Among them, the online retail sales of 195 companies have increased year -on -year, with a growth rate of 58.4%, and 15 companies with an increase of over 100 million yuan, totaling a total of 4.492 billion yuan in online retail sales.

Upgrading consumption growth is bright

"Zhihui" Consumption · Charm Hefei -2022 "Zhihui" consumer activities in Hefei City, consumers are buying their favorite products. All media reporter Li Yu

Consumer vouchers are "catalysts", while igniting citizens' enthusiasm for consumption, they also benefit merchants.

"Knowing that you can use consumer vouchers, the enthusiasm of customers shopping is much higher." Merchants in a shopping mall in Luyang District said that the average daily turnover of the usual holiday stores is 50,000 to 60,000 yuan. The daily turnover of the store exceeded 130,000 yuan.

In the first half of this year, the city issued a variety of consumer coupons such as food, automobiles, fitness, etc., while promoting the consumption of citizens, making merchants more confident and thus unblocking the entire economic cycle.

"The recovery of the consumer market in Hefei in the first half of the year is the commendable achievement that the epidemic situation is delayed and the demand weakened. It is also the reflection of the overall requirements of implementing the country's" epidemic situation to prevent, the economy must be stabilized, and the development of development. " Li Minqi, director of the Basic theoretical Teaching and Research Department of the Party School of the Municipal Party Committee and an associate professor of economics.

Li Minqi believes that the rapid development of new energy vehicles, smart home appliances, smartphones and other markets and the rapid growth of leading enterprises have fully demonstrated the positive role of a series of precise policies for the development of industries and market development in Hefei. The embodiment of the consumer engine in the carriage "carriage" is the need to build a new development pattern of domestic large -cycle and the mutual promotion of domestic dual -cycle in China.

Source: Hefei Daily

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