Multi -force, Putian Foreign Trade exports rose against the trend

In the first half of this year, Putian's foreign trade exports have been in a relatively strong high -speed growth range. The monthly exports have maintained more than 30%, and the growth rate has expanded monthly. Taking June as an example, the export of 3.64 billion yuan was completed in the month, a year -on -year increase of 51.8%. Both data reached a record high.

With the combination of traditional advantageous industries and new formats and the improvement of comprehensive service levels, in the first half of this year, Putian's foreign trade exports completed 18.8 billion yuan, an increase of 41.5%year -on -year, ranking second in the province.

Traditional advantages still empower foreign trade exports

"Introduce green and environmentally friendly advanced equipment such as PUR intelligent molding integrated production line and lean mold formation line to create an intelligent flexible factory and improve the comprehensive ability to cope with market changes." Recently, in the production workshop of Anheng Zhiyuan Shoes Industry Co., Ltd. Manager Zhu Xiaohui told reporters, "There are 18 types of forming lines, and the main foundry produces sports shoes, with an annual output of 6 million pairs."

Putian is known as the "shoe city" and is a designated production base for world -famous sports shoes. According to statistics, there are more than 4,200 production enterprises in Putian shoe industry and more than 500,000 employees. In 2021, Putian's shoe output was 1.39 billion pairs, accounting for one -third of the province and one -tenth of the country, with an output value of 131.1 billion yuan.

"In the division of labor in the global shoes industry chain, the Putian shoe industry is mainly foundry and has a place. So far, the international market of Putian shoes is firmly firm and the order is relatively stable." Lei said, "As a traditional advantageous industry, Putian's shoe industry has contributed a lot in foreign trade exports."

According to industry analysts, the Putian shoe industry is still dazzling. In addition to the original advantages, because of the influence of the new crown pneumonia's epidemic in Chinese and Asian countries last year, some orders were transferred to our country in the second half of last year. In the first half of this year, the delivery period of these orders continued to increase Putian shoes and boots to the second quarter.

Data show that from January to June this year, Putian's shoe and boots exports ranked first in the city's main export products, with a total export value of 9.2 billion yuan, an increase of 44.5%year -on -year, accounting for 48.9%of the total foreign trade export value of Putian City during the same period.

Innovative customization model expansion cross -border e -commerce

"With the replacement of technology and equipment, cross -border e -commerce personalization customization is possible, which is very suitable for retail business to meet the needs of small and medium -sized customers." On the "fingerprint customization" platform independently developed, more than 30,000 registered customers have been registered.

With a huge resource gallery and convenient design process, the "fingerprint customization" platform can quickly design the product style required by customers. These products are mainly daily necessities, including clothing, luggage, carpets, etc. After the customer determines the style, the platform can be produced within 48 hours, and then realizes a shipment worldwide through the logistics system.

At present, consumer demand is becoming increasingly diversified, which has spawned new cross -border e -commerce models. Taking this as an opportunity, Putian City vigorously promoted the gathering and development of cross -border e -commerce personalized customization industries, focusing on cross -border e -commerce "one customization, one production, one delivery" model, and supported a number of personalized customized customized customization enterprise. Data show that these enterprises have a daily output of about 30,000 to 50,000 orders.

In 2020, Putian City became a national cross -border e -commerce comprehensive pilot zone, and gradually improved platform functions such as online comprehensive services and offline professional parks. China (Putian) Cross -border e -commerce comprehensive test area Chengxiang Park to help local companies compete for overseas markets.

After two years of development, Putian City currently has 132 cross -border e -commerce companies with a large -scale business statistics of the limit. From January to June this year, the city's retail sales of more than 12.268 billion yuan were completed in the city.

Optimize credit cultivation to expand overseas markets

In the production workshop of Saidi (Fujian) Fiber Co., Ltd., a machine is full of horsepower and constantly output a white fiber. In the first half of the year, the company's orders continued, and the value of export goods increased by 48%year -on -year, which was due to the advanced certification of customs AEO.

Saideli (Fujian) Fiber Co., Ltd. is the main supplier of my country's non -woven market. In the process of expanding overseas markets, he realized the importance of AEO's advanced certification qualifications, so he applied to Putian Customs. In the month that passed AEO advanced certification, the company's export of products in Israel was more than 13%month -on -month.

AEO, like a reputation guarantee, endorsed by the official as a trustworthy company. Putian Customs combines data analysis with field surveys to screen key enterprises with good credit evaluation as the target of AEO advanced certification.

Guided by the needs of enterprises, Putian Customs guides enterprises to enjoy the AEO policy dividend and expand the scale of production. Fujian Jiatong Tire Co., Ltd. is an old enterprise with 13 years of AEO senior certification. While benefiting from facilitation measures such as priority processing procedures and reducing regulatory frequency, it has also led to the development of the entire industry. In the first half of the year, Putian City's rubber tires exported 1.25 billion yuan, an increase of 49.1%year -on -year.

As of now, Putian Customs AEO has reached 6 senior certification enterprises, involving shoes, tires, chemical fibers and other industries. From January to June of this year, six AEO senior certification companies contributed about 13%of Putian's total import and export value for only 0.28%of Putian import and export enterprises.

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