Juxian helps local specialty product online "C position" debut "
Author:Rizhao Daily Time:2022.08.11
"Whether you are a big promotion live broadcast such as June 18, Double 11, or daily live broadcasts every week, every live broadcast must be written, and the content of each live script must be different." A few days ago At the training site of the "Farmers Working Academy" online entrepreneurial live broadcast and cargo, the atmosphere was warm and the seats were full. This training course originally scheduled to participate in 40 people is far exceeding the expected number due to the high degree of employees.
Since the beginning of this year, the Jixian Federation of Trade Unions has actively responded to helping the rural rejuvenation strategy, innovating and creating "'今 今 今 · · · 今 今 今 今' to gather live rooms", aiming to consolidate the joint efforts of departments and e -commerce anchors to form training, incubation, sharing, sharing The comprehensive incubation room with the theme of flow. "Gathering Live Room" promotes the development of the real estate products through the methods of union promotion, skills improvement, sharing live broadcast, regular style collection, and live broadcast help to promote the development of the county's economic economic development.
In order to give full play to the advantages of the resources of the union position, the Federation of Jianxian Trade Union complies with market demand, scientific, precise, and systematic setting up live e -commerce projects; relying on migrant workers' schools to carry out online entrepreneurial live broadcast and cargo training to cultivate new types of agricultural industry employees; hire all levels at all levels The Star of the Modeling, Craftsman, and Migrant workers help live broadcast rooms, give play to their model leading role and professional skills advantages, and promote the high -quality agricultural products, boutique homestays, and cultural tourism resources of Jixian County more professional and extensive.
"During the implementation process, we pay attention to digging into the live room with local characteristics to enter the live room, and conduct online promotion sales services for the distinctive industrial installment and classification of the county to enhance the popularity and brand influence of the leading products of Jixian County." Li Peiyu, a member of the party group and vice chairman, introduced that they also determine the distribution architecture of the main products, conventional models, welfare funds, and special products by optimizing products with high click -through and attention in the live broadcast room to increase employee attention.
When helping small farmers connect with the large market, the Federation of Workers of the Prefecture of Jixian to actively connects the workers and entrepreneurial parks at all levels and the modern agricultural industrial park, give full play to the new model of "expert+technical personnel+planting large household agricultural technology promotion", and teach small farmers' professional planting skills; Adopting field live broadcasts, merchant live broadcasts, and workshop live broadcasts, we will focus on solving outstanding problems such as difficulty in selling agricultural and sideline products, asymmetric agricultural information, imbalanced supply and demand agricultural products, and difficulty in agricultural products to ensure the steady growth of migrant workers.
At present, there are 30 companies and more than 260 special products participating in live broadcasts and goods, mainly involving agricultural products, skin care products, dairy products, etc. 80%of them have tried live sales activities for the first time. Yuan.
Relying on the "Peasant Engineering School", the Jixian Federation of Trade Unions carried out hand -live broadcast e -commerce training on production positions and fields, driving "'莒 依 依 · · 依 依 依' 依 依 依 依 依" becomes a special enterprise in the county for publicity and sales The channels of channels will increase corporate efficiency, realize group strategies, resource docking, multi -form and broad angle to show the effectiveness of rural revitalization in the county, and contribute to the union for "breaking through the county". (Reporter Li Qian Correspondent Xu Baohui Wang Lijie)
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