How to improve the "first place"?"Four Economy" in Shangcheng stimulates new kinetic energy

Author:Shangcheng Published Time:2022.08.09

The Shangcheng, which is building a first -class international modern urban area, put forward new goals for the high -quality development of the urban area. On August 8th, the Second Plenary Session of the Shangcheng District Committee was held, and it was proposed to pay close attention to the two main lines of urban economy and Song Yun culture. The "economic hard power" and "cultural soft power" must be strong.

In the plenary report, you can read a word frequently: first.

"The first degree reflects the comprehensive strength and core competitiveness of a regional region. Increasing the first point is the inevitable requirement of Shangcheng to undertake the strategy of the provincial and municipalities, and it is also the inherent needs of Shangcheng's own development. The righteousness of the model urban area '. "The main person in charge of the Shangcheng District Committee said.

How to make the "first place" be implemented? There must be "the first position" -the jumping out of Shangcheng to see the city, based on the country to see the city; but also the "first standard" -to implement the requirements of "competing for advanced and creating demonstrations everywhere" to each indicator , Every work, every detail; there must be "the first responsibility" -the first team, every cadre, and each party member must do their best, go out of the comfort zone, fight for the new world, use actual combat effectiveness The solid chassis of high -quality development of Shangcheng has been firmly achieved.

In accordance with the "first place" requirements, Shangcheng proposed to vigorously develop the "four economies", that is, regional first stores, new products, brand first shows, and industry first cards. The reason why the "four economy" is accelerating and the development of the "four economy" is the unique geographical advantage of the core urban area of ​​Shangcheng and the solid foundation of creating the "first zone of the Wisdom Fashion Consumption" in Hangzhou. The "three circles and three streets" and other "three circles and three streets" often become the first choice for settlement.

According to statistics, since this year, Shangcheng has introduced more than 50 first stores and flagship stores, among them, there are many "fire outings" brands. For example, Moutai Ice Cream is located in Zhejiang First Store in Hubin Pedestrian Street, Hangzhou's first store opened by MANNER, the emerging coffee chain brand Manner, and quickly captured the consumer's heart.

"The first store has given citizens' new consumer motivation and explosive points. It is obvious that the popularity of the popularity of the business district and boosting consumption confidence in the business district said." The relevant person in charge of the Shangcheng District Commercial Bureau said. The Hubin Commercial District, known as the "first store harvester", has a turnover of 1.16 billion yuan in June this year, a year -on -year increase of 38.7%.

It is not only the first store that triggers a "tide of check -in". A large number of brand launch activities and brand first exhibitions are coming, which has caused enthusiasm for consumption through offline activities. Not long ago, the 90th anniversary of the birth of Lego Group held on Hubin Pedestrian Street was the first exhibition in the country, which attracted many Lego fans to experience it. Earlier, the national premiere activities such as the ideal L9 Auto Show and the Geninisi Show also triggered Consumers' eager attention.

Needless to say, the "four economies" are becoming a "vane" to lead the new consumption trend of the city and the new momentum that activates the upgrading of urban consumption. He is committed to becoming a "benchmark demonstration for high -quality development of the provincial capital city's economy", and keen seize the opportunity of Hangzhou to build a new international consumer center in Hangzhou, and actively enhance its characteristic advantages.

How to accelerate the development of the "Four Economy" new formats? This plenary report proposes that it is necessary to actively create a new scene of night consumption and community consumption, and rely on the "three circle and three streets" to continue to build a world -class landmark business district.

In addition to the "four economies" that entered the heart of the city economy, in the Song Yun cultural sector, the plenary also proposed the "four songs": promoting more Song Yun literature and art boutiques to launch, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere, premiere First show.

The plenary report mentioned that Shangcheng is the site of the Royal City site of the Southern Song Dynasty. It is more responsible and responsible to carry the historical mission of historical and cultural protection, inheritance, utilization, and activation. As of July this year, the premiere, premiere, premiere, and premiere of Song Yun's theme events and holiday exhibitions have been launched in Shangcheng.

For example, the "Galaxy Falling Nine Days" fashion performance held in the Gulou in June this year allows historical districts to become a fashion show. "This is the first time that Qinghefang has tried in the field of water in the water, promoting the truly infiltrating the people's hearts in culture and art, and forming a new cultural consumption that citizens' love and hearing." Shangcheng Guoju has invested in the relevant person in charge of the Cultural and Business Travel Group.

How can Song Yun's reputation and qi be transformed into popularity and wealth? The relevant person in charge of the Wenguang Travel Sports Bureau of Shangcheng District said that relying on the first show of Song Yun's literary and artistic boutiques, Shangcheng created the community life art festival that is unreasonable, the whole year's participation, and uninterrupted throughout the year, and formed Song Yunya Ji Ji and Song Yun. Field, Song Yunyue Reading Festival, Song Yun Tea Club, Song Painting Exhibition and other closed -loop Song Yun across the region, realize the cultural atmosphere of classic Song Yun and modern life "beauty and the United States". Avading helps economic development.

Such a "planning layout" also wrote the report of the plenary meeting -in order to build a new highland of Song Yun culture, this year Shangcheng will strengthen planning and leadership, make every effort to create the style of Song Yun's style, actively explore the activation and transformation mechanism, and continue to continue Promote the integration of key cultural and business travel projects, cultivate more innovative and influential "Song Chuang" leading enterprises, empower the development of industrial development with culture, and allow classic Song Yun to "be beautiful" with modern life.

Source 丨 Zhejiang News Client

Picture | Mo Xiaoping et al.

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