The main film pay is too high, the program ratings are fraudulent?The State Administration of Radio, Film and Television plans to hit the pain point for new rules!

China Economic Net, Beijing, August 9th (Reporter Wei Jinjin) On August 8th, the State Administration of Radio and Television issued the "Regulations on the Management and Management of Radio and Television and Online Audiovisual Programs (Draft for Soliciting Opinions)" (hereinafter referred to as "Draft for Soliciting Opinions" ) Notice of public opinion.

It is reported that the former State Film and Television General Administration Order No. 34 "Regulations on the Management and Management Management Management of Radio and Television Programs" (hereinafter referred to as "Order 34") will be implemented on August 20, 2004. Radio and television programs have played a positive role in correcting and promoting the prosperity and development of the production industry of radio and television programs. With the rapid development of radio and television and online audiovisual industries, new changes have also changed in production and operation and operation of radio, television and online audiovisual programs. It is necessary to modify the Dollar 34 to further improve the production and operation activities of radio and television and online audiovisual programs. After -the -way supervision measures provide institutional guarantee for the production and operation of radio and television and online audiovisual programs.

Based on the revision of the "Regulations on the Management and Management of Broadcasting and Television Programs", a draft of comments was formed. The main modification of the solicitation draft to Order 34 is reflected in:

(1) Improve the scope of program production and operation business. In terms of management objects, in accordance with the requirements of "the next standard and integrated management" of "online and the Internet", online audiovisual programs such as online dramas are included in the management category, and the subjects of brokerage agencies, online audiovisual program service agencies, etc. And the main body of the program production under the organization of others is included in the management category.

(2) Improve the production and operation of program production. Including self -discipline requirements for industry organizations and business entities, improve the content of the prohibition of programs, increase the management regulations on film remuneration, and prohibit false propaganda in terms of ratings and click -through rates.

(3) In terms of the setting of administrative licenses, it is optimized according to the spirit of the national "decentralization service" reform, including entrusting the implementation of relevant administrative licenses, canceling the level -by -level review link, merging TV drama film production permit, further clarification of license conditions, simplified application materials Wait.

(4) Improve the treatment of illegal acts of program production and operation. In terms of supervision and management, the management responsibilities of radio and television administrative departments, the cooperation obligations of relevant institutions and individuals, illegal act complaints and reporting systems. In terms of legal liability, the punishment measures for specific illegal acts are clarified.

Soliciting comments drafts clearly, making major revolutions and major historical theme TV series, online dramas, and major theoretical library TV films shall be implemented in accordance with the relevant provisions of the State Administration of Radio, Film and Television; Programs produced by the "Broadcasting and Television Program Production and Operation License" or "Broadcasting and Television Broadcasting Agency License" shall not play TV series, TV cartoons, and network dramas that have not obtained the issuance permit.

In terms of film remuneration management, the special regulations for the draft for comments should be found that the institutions engaged in program production and operation activities shall reasonably determine the proportion of programs production and the amount of creative personnel in accordance with the relevant guidance provisions of the State Administration of Radio, Film and Television, and focus on improving the quality of the program, forming the main creative personnel and the program pay and the program. Social and economic benefits linked to the film reward structure system. The competent department of radio and television shall use important measurement standards for program production cost configuration, selection of main creative personnel, and film remuneration. If the proportion of the program production cost configuration and the quota of the main creative personnel are obviously unreasonable, and may affect the sustainable and healthy development of the industry, the competent radio and television authority shall carry out key supervision of the content quality and qualifications of the program and related production subjects.

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