Which fruits in Shaanxi in the first half of the year are favored?"Transcript" is released!Xianyang ranks in the top three →

Author:Xianyang Daily Time:2022.08.08

From January to June 2022,

Shaanxi Fruit Network retail sales

Achieve 7555 billion yuan, an increase of 17.90%year -on -year.

Sales ranked third in the country.

Among them, Shaanxi fruit network retail sales in June

Realize 1.426 billion yuan,

It is the highest monthly value in the first half of the year.

Weinan, Xianyang, Yan'an Fruit Network Retail

Rank in the top three

On August 5th, the reporter learned from the Shaanxi Provincial Fruit Industry Center that from the perspective of cities in Shaanxi, from January to June, Weinan, Xianyang, and Yan'an Fruit Network retail retail sales realized 1.836 billion yuan, 1.543 billion yuan, and 1.482 billion yuan, respectively. Following the top three. From the perspective of the growth rate, the retail sales of fruit networks in 7 cities in Shaanxi continued to grow steadily, of which the growth rate of Baoji was the fastest, a year -on -year increase of 47.91%.

In the first half of the year, Shaanxi apples, jujube, kiwi, persimmon

The trading index ranking ranks in the top 4

From January to June, Shaanxi Apple, Jujube, kiwi, and persimmon trading index ranked among the top four. Among them, Shaanxi Apple's network retail sales achieved 1.358 billion yuan, accounting for 17.98%of the retail sales of Shaanxi fruit network, with fresh food accounting for 91.57%; jujube 1.204 billion yuan, accounting for 15.94%of Shaanxi fruit network retail sales, 53.06%of fresh food, fresh food ratio 53.06% ; Kiwi 968 million yuan, accounting for 12.81%of the retail sales of Shaanxi fruit network, with fresh food accounting for 94.36%; persimmons of 80 billion yuan, accounting for 10.59%of the retail sales of Shaanxi fruit network, and 91.49%of fresh food. In addition, compared with the first quarter, cherry and peaches are selling well -selling fruits in the top ten, ranking among the top ten on the list.

"Luochuan Apple" is ranked national fruit

Public brand in the Internet retail area No. 2

As of the end of June 2022, there were 42 public brands in the fruit area of ​​Shaanxi, and the retail sales of regional public brands had achieved a total of 50.027 billion yuan, an increase of 24.02%year -on -year. Among the top ten public brands in Shaanxi fruit area, the top three "Luochuan Apple", "Meixian Kiwi" and "Yan'an Apple" in the top three lists have been developing relatively stable, and the ranking is consistent from the same period last year. The second place in the public brand of fruit online retail regions. From the comparison of online and offline channels, it is mainly offline consumption, and online consumption accounts for less than 30 %. From the comparison of sales channels, the proportion of sales markets in the province is basically the same. Development is more balanced.

Poster rotation

Source: Shaanxi News, Sanqin Metropolis Daily

Edit: Pang Qian

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