Carnival Midsummer Midsmighty Midsmanship, do not night Jiangcheng together

Carnival summer, no night Jiangcheng

June 16th

Hosted by Wuhan Municipal People's Government

Jiang'an District People's Government, Wuchang District People's Government

Jianghan District People's Government, Hanyang District People's Government

Co -organized by Wuhan Commerce Bureau

"2022 Wuhan International Consumption Season" officially launched

This consumption season will be built

Wuchang, Jiang'an, Jianghan, Hanyang multiple event venues

Organize "Eat, House, Merchants, Traveling and Entertainment"

Thousands of online online and offline consumer activities

A total of "Burning" Wuhan International Consumption Season

Nation -sharing

Thousands of companies interactive promotion

"2022 Wuhan International Consumption Season" is based on the theme of "Carnival Summer, No Night River City", highlighting the "international model" and "Wuhan flavor". 5+N "mode setting up the activity framework, that is, the 4 large -scale launching ceremony as the lead, covering retail, catering, culture, tourism, sports, recreational, e -commerce and other fields, and hold large consumption, wisdom consumption, holiday consumption consumption , Cultural Tourism Consumption, Night Consumption Five Consumer Consumption Plate theme activities, creating a multi -business district linkage, multi -point layout, diversified theme, multi -frequency development, prosperous and orderly consumption atmosphere.

The Wuhan International Consumption Season event was launched from mid -June and continued until the end of August. 15 districts (development zones) in the city will jointly link and have the city circle in Wuhan City. The midstream urban agglomerations have interacted. More than 2,000 companies from the major business districts, key business enterprises, e -commerce platforms, and industry associations in major business districts in the city participate, help Wuhan International Consumer Center's city construction, continue to carry out series of consumer activities in many fields, and create "Moon and the moon have festivals, there are highlights of Zhou Zhou, activities every day, and exciting in the international consumption atmosphere."

Castle Section

Thousands of activities, Hi exploding the whole city

Focusing on the "2022 Wuhan International Consumption Season" activities, Jiang'an, Jianghan, Wuchang, and Hanyang districts have created the theme opening ceremony. It will carry out the integration of business and travelers, drive the city's key commercial enterprises to launch more than 1,000 consumer activities, and create a "section of the city" consumption atmosphere.

Hanyang District

Hanyang District fully promoted the theme of "Hi Beer June Carnival", and combined diverse theme elements such as "beer", "tide play", "food", "old name", "urban group culture", Huanghelou, Jianmin, Ye Kaitai, etc. The old -fashioned business carnival event, Dongxin Hotel, Wangfu Garden and other well -known catering companies joined hands with Wal -Mart (Sam), Carrefour and other large supermarkets to bring a variety of specialty food shows.

In this consumer season, the main characteristics of the automotive industry in Hanyang District will aggregate a number of consumer consumer activities for automobile manufacturers, 4S stores, used car vendors, and automobile service providers. Opportunities, and also invited Xiangyang, Shiyan, Suizhou, Shennongjia, Yichang and other urban agglomerations to promote cultural tourism lines to drive the car purchase experience through cultural tourism.

Jianghan District

Jianghan District has made every effort to start the "China -French Summer Solstice Music Day" cultural and fashionable consumer season brand. Hosted by the Wushang Group and the French Consulate in China, there will be bands from China and France on June 17 to start the music event here. Communication, promoting in Wuhan, a worldwide city, will confirm the enthusiasm of the culture between the two countries in the hot summer.

At the scene of music day, share international music, cultural and creative, art, and trend.

The "Wuhan Flavor Market" jointly created by Meituan, Ali, and China Resources allows citizens to enjoy the delicious snacks such as Bali lobster, immortal sushi, Ogawa foreign cuisine, and chubby barbecue barbecue, while enjoying the music. The "Coffee Light Food Market" of the gathered beef barbecue, Cangqiaojia, Sunhe Mountain Tea, and Grandpa's tea will further create a good atmosphere of enjoying consumption and release the wonderful summer economy.

River bank

The main promotion of the "2022 Wuhan Beer Festival" in Jiang'an District will open on June 16 in Wuhan. The Wuhan Beer Festival will carry out the "Night Economy" tide game activities around the three major theme resources of "Night Food", "Night Buy" and "Night Tour". The five major business districts and 8 branch venues such as Jiqing Street and Vientiane City have detonated. In Wuhan Tiandi Business District, "National Chao Night" will invite popular teams in China, Guo Chao Dance, Hanfu Xiu and other popular teams to perform. 28 well -known Wuhan catering companies have launched the "Beer Market", dynamic music, and dynamic music. Cool singing and dancing, colorful activities, the "offline + online" model is adopted to issue consumer gift vouchers such as beer festival promotion coupons, cash vouchers, cash red envelopes and other consumer gift vouchers to create "participation in the people, sharing of the whole people, carnival for the whole people" The festive feast stimulates the consumption force of the night economy.

Wuchang District

Wuchang District will start a series of activities on June 17 with the theme of "Colorful and Western Furnishing Home Carnival" to attract consumers to the "ideal life night banquet" and design products in Wuchang District to participate in the creation of home and design products. "Ideal Life Creative Market".

The "Ideal Life Night Banquet" mainly highlights the "community consumption" and "digital wisdom consumption". It will gather more than 30 key consumer preferential activities in multiple large home brand enterprises and small and medium -sized home -based living enterprises in China, and will adopt digital intelligence. The "offline + online" model will distribute consumer gift vouchers such as promotional coupons, cash vouchers, cash red envelopes and other consumer gift vouchers to the public this year. New demand for personalized consumption.

"Life Market" focuses on the old names. A number of well -known Wuchang consumer brands such as Cao Xiangtai, Yangtze River, and Lao Qianji participated in the help of the team. Brand charm. During the Wuhan International Consumption Season, cultural tourism units such as Hui Hualin and Households in Wuchang District will also actively interact and launch various promotional activities.

The "2022 Wuhan International Consumption Season" will create a multi -scenario layout, multi -business integration, immersive consumption experience journey by creating various online and offline consumption scenarios to better meet the diversification, quality, and personalized consumption of the masses New demand, joint effort stimulate consumption enthusiasm.

Global innovation

Autonomous famous products empower the city's consumption upgrade

In the "2022 Wuhan International Consumption Season" event, "Wang Yuxia", "Cao Xiangtai", "Lao Qian Ji", "Ye Kaitai", "Yellow Crane Tower" and other old -fashioned figures were noticeable.

This consumer season organizes a series of activities such as the exhibition of Wuhan old -fashioned enterprises, and conducts a series of activities such as punching in Wuhan's old -fashioned brand, old -fashioned brand day, to attract young people to understand the long history and culture of Wuhan cities.

The relevant person in charge of the Municipal Bureau of Commerce said, "This year's Wuhan International Consumption Season Food Activity Plate will be based on the theme of" Finding Wuhan ", vigorously promoting the Chinese flavor 'Chu cuisine food', highlighting keywords such as taste, punching, and eating and eating. Food interpretation is beautiful ', focusing on the way of gourmet craftsmanship, food cultural exchanges, and release of food lists, tell the "Wuhan Story", and vigorously promote the development of' Wuhan creation 'independent consumer brands. "

It is worth noting that this "2022 Wuhan International Consumption Season" event, the development of new consumer formats in the development of new formats, new models, and new scenes has become the mainstream of the event content. Ali, Meituan, Douyin, JD.com and other well -known Internet companies have all world -renowned Internet companies. participate. Traditional commercial enterprises accelerate digitalization, intelligent transformation and cross -border integration, and actively develop new scenes of experience, immersive, and interactive consumption. Among them, more than 2,000 business entities actively focused on young consumer groups, and label "young, tide, social, and Internet", which played a positive role in promoting the upgrading of urban consumption quality.

It is understood that Wuhan is actively cultivating the creation of an international consumer center city. In 2021, the "Implementation Plan for the Construction of the International Consumer Center in Wuhan City" proposed that by 2025, Wuhan will cultivate 2 to 3 core business districts with international influence, 10, 10, 10, 10, 10, and 10 with international influence. More than 10 well -known night consumer gathering areas, more than 10 smart business districts, and 10 live broadcast bases.

On June 11, the General Office of the Wuhan Municipal People's Government issued the "Several Measures of Wuhan Accelerating Consumption Restoration and Promoting". The measures proposed that "in terms of supply methods, strongly support the development of new retail, cultivate new formats, and create new scenarios. In terms of supply content , Propose to strongly support green consumption and intelligent consumption, and continue to optimize the supply of consumption, make up for the shortcomings of the consumption field from the source. "

It is not difficult to see that even if there is an impact of the epidemic, as a traditional commercial town, Wuhan's attitude of promoting the high -quality development of urban consumption is still firm. A considerable part of this foundation comes from the gathering of urban popularity. Last year, Wuhan's new population exceeded 1.201 million. Among them, most of them were young people with the most consumer potential.

According to the person in charge of the Wuhan Enterprise Federation, "in recent years, under a new development pattern of promoting the development of large domestic cycles and promoting domestic and international dual cycles, the context of Chinese culture has naturally surged, which has stimulated infinite possibilities of Chinese brands. , 'Consumption New Guo Tide' has become the normal state of consumer side. Through the consumption season, it is continuously creating a new scene of Wuhan consumption, creating a new environment for consumption, and improving new quality supply. Wuhan business has once again glory. ","

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