Export value in the first half of the year is 225.95 billion yuan!Reveal the story behind Xiamen Foreign Trade "Marriage" running against the wind →

【National Leading】

In the first half of this year, the export scale of many products in our city was leading the country. Among them, Xiamen exported tungsten products were 1.11 billion yuan, ranking first in the country.

【best result】

In the first half of the year, Xiamen's foreign trade export value reached 225.95 billion yuan, and the best results in the same period of history were achieved.

【new record】

In the first half of the year, Xiamen Port's container throughput reached 5.9884 million tanks, an increase of 1.44%year -on -year, of which foreign trade boxes increased by 6.02%year -on -year.

Photo Supply/Vision China

Photo Supply/Vision China

Photo Supply/Vision China

Golden Travel New Energy Bus operates in Pakistan's Pakistan

After complex and severe international situation and new crown pneumonia, overcoming difficulties such as travel difficulties, intensified foreign exchange risks, unsight international logistics, and large fluctuations in raw material price fluctuations, seize global opportunities such as the “Belt and Road”, RCEP, and BRICS innovation bases. Surprove a high -scoring answer sheet of foreign trade--

According to the data provided by Xiamen Customs, in the first half of this year, Xiamen's foreign trade export value reached 225.95 billion yuan, and achieved the best results in the same period. The export growth rate reached 13.6%, which was 0.4 percentage points higher than the national average growth rate. The city ranks second in the city.

It is not easy to come, but it is only difficult. Xiamen's economy is high, and stable foreign trade is an important support for steady growth. In a very time, what does Xiamen foreign trade rely on the "stability" and win the "anti -wind situation"? What are the "unique secrets" behind the trend growth? Recently, our reporter went deep into the front line of the enterprise and explored the story behind the "carriage" of Xiamen's foreign trade.

Retrograde signs

The epidemic affects the overseas market

Wearing a protective suit and a mask. In May this year, Hu Hui, deputy general manager of the overseas sales of Golden Passenger Car, appeared at Xiamen Airport and embarked on a flight to Kazakhstan, Central Asia.

The overseas epidemic situation is severe. When you go to overseas markets, risks are extremely risky and difficult, but if you do n’t go, market expansion and service interruptions means that the market share that has been operated for many years is made.

Fearless and dangerous, bravely retrograde. "We have 143 overseas sales teams, and currently 29 people fight in overseas markets." An Min, general manager of Jinyou Overseas Sales Company, introduced.

In the context of the epidemic, it is difficult to go to overseas markets in the background of the epidemic. "Affected by the domestic and foreign epidemic, international flights have fallen sharply, and overseas business travel has become a blockbuster to expand overseas business. At present, more than 80%of overseas teams have been deeply cultivated overseas. The relevant person in charge of the Overseas Business Department of Kehua Data Co., Ltd. introduced.

Taking Egypt as an example, Egypt is a visa, but at least half a month in advance should be prepared for a business trip. After returning to the building, you must strictly implement the isolation policy.

Getting tickets, dots for nucleic acids, accepting isolation ... After the overseas business trip, the cycle is also long. "It is really not easy to go on a business trip overseas. The ticket is" hard to find "and the price has soared. As long as we can buy a ticket, we will let employees return to the building in time." An Min said.

Tang Ming, an overseas after -sales service engineer of the Golden Passenger Car, still remembers the trip to Kazakhstan. The 60 18 -meter BRT buses of the Kazakhstan KD project were put into operation of Alamu, the country's largest city. When the after -sales team successfully completed the technical guidance task, due to the impact of the epidemic, a large number of international flights were canceled. In the end, he walked on the land, took the car to the border, returned from the border to the border, and began to isolate after entering the country ... "For 23 days, this is my longest return home."

Go against the trend

High shipping costs have forced the company's "chain" to make efforts

It is the first step to develop the market and get the order. It is another test to transport the product.

In the first two years of the new coronary pneumonia, the prices of the coastal transportation of containers once soared, and there were problems such as "one box of difficult to find" in popular routes and unstable shipping cycle. Hongfa is a leader in the global relay industry, and its products are exported to more than 120 countries and regions around the world.

"Since this year, although the freight rate of popular routes is still at a medium- and long -term high, it has fallen compared to high points. Among them, the price of China to Europe and the United States has decreased significantly. With the rise of ship turnover, the cost of shipping out exports of corporate exports is Huang Bili, the order logistics department of Hongfa Co., Ltd., told reporters.

The shipping market is changing, the price of containers has fallen, and the price of rolling boats has opened up. Taking Saudi Arabia as an example, Saudi Arabia is the country with the largest export of Chinese passenger cars. Compared with the epidemic, the current rolling ship's freight rate has risen more than 4 times.

Such status quo has forced enterprises to continue to seek solutions.

Golden passenger cars continue to optimize the configuration, use the advantages of cluster, and digest the cost of logistics. Hongfa signed an agreement with the shipping company in advance to ensure that the logistics is uninterrupted. In addition, in order to fulfill the product delivery commitment, enterprises develop a variety of transportation channels and complete product delivery in a timely manner through air transportation and express delivery.

Fast, faster! Efficiency is also the core topic of foreign trade import and export.

In June of this year, a "Silk Road Sea Transport" Haifeng International EPX1 was named by a "Silk Road Sea", which added the attribute of the "e -commerce express line". How fast is it? ——Efficient is comparable to air transport, but the freight is only a quarter of the air transport. "A route, only two ports of Bo Xiamen Port and Manila Port, Philippines, have been compressed to the limit for 2 days, which is very rare globally." Said Li Nan, general manager of Fujian Silk Road Maritime Operation Co., Ltd. Li Rui, who is doing sports shoes business in Xiaquan, is the beneficiary of this route -every time, he has a batch of goods, along with other cargo owners' clothing, ceramic products, electronic products, toys Enter the container and send it to the Philippines by "9710" (cross -border e -commerce B2B direct export). "Originally from delivery to overseas warehouses, it took about 2 weeks, and now the time has been compressed by more than half." Li Rui said.

According to the data provided by the Xiamen Port Authority, in the first half of this year, the container throughput of Xiamen Port reached 5.984 million standard boxes, an increase of 1.44%year -on -year, of which foreign trade boxes increased by 6.02%year -on -year, and the record was refreshed again.

Fancy out of sea

Multi -point breakthrough in the new foreign trade format is full of vitality

In March, the first overseas warehouse in the Xiamen Kim South China Group landed in the United States. "Solving the delivery of cross -border e -commerce, FBA transit, and return of goods, we can also make product display. We are also working hard to prepare for large -piece crafts and furniture, so that overseas customers can see our products nearby, shorten the options, and shorten the options. The time for goods is helpful for us to attract new customers and strive for new orders. "Lin Bingbing, deputy general manager of Jin Hainan, said," But our layout of overseas warehouses has been launched later. "

The sigh of "a little late" reflects the strength and efforts of Xiamen's foreign trade enterprises in seconds, seize all opportunities, and actively expand the international market.

Affected by the liberalization of foreign epidemic control, the exports of shoes and clothing and bags in the first half of this year generally increased rapidly, and sports equipment, furniture and other products were greatly affected, especially the cliff -type decline in sports equipment. Jin Hainan has a wide range of business, including sports equipment, furniture, etc., which are affected. "The sales of sports equipment have fallen sharply, and we work hard in the direction of lighter and more intelligent. At the same time, on the basis of launching the US cross -border e -commerce platform, Jinhua South increased its efforts to launch cross -border e -commerce platforms in Europe, Southeast Asia and other regions this year, and also accelerated the construction of domestic e -commerce channels, and strived to achieve the simultaneous development of internal and foreign sales and simultaneous development. In the first half of the year, the company's import and export volume increased by 12%year -on -year.

Cross -border e -commerce is an important starting point for many foreign trade companies after the epidemic. In March of this year, Qiao Tuo Industrial Co., Ltd., headquartered in Xiamen and main outdoor products, began to sell on the Amazon website. "The trend of cross -border e -commerce platforms brings new orders is significant, the next step

We will continue to increase the intensity of entering the cross -border e -commerce platform. "Lou Shengjun, General Manager Qiao Tuo, told reporters that the successful holding of the Beijing Winter Olympics has led to the export of outdoor products in the first half of the year, especially the mid -to -high -end outdoor products have exploded, including high -tech fabrics, mid -to -high -end skiwear, and high -end ski clothing, and In his opinion, in his opinion, in the second half of the year and next year, the trend of mid -to -high -end outdoor products is still good.

Comprehensive services for overseas warehouses, cross -border e -commerce, foreign trade ... Under the guidance of the new foreign trade development concept, the new foreign trade new format is full of vitality and has become a living force. Recently, the reporter walked into Xiamen Hongpeng Failure Import and Export Co., Ltd., one of the 12 provincial -level foreign trade comprehensive services pilot enterprises in Fujian Province. Since July last year, Hongpeng has launched foreign trade operations+talent custody business for small and medium -sized export factories. Qiu Biaolun, general manager of Hongpengfa, said that before the epidemic, foreign trade enterprises mainly develop customers through offline such as exhibitions. During the epidemic, offline exhibitions will be reduced and international merchants will be reduced. Essence "We directly help the factory to cultivate talents, establish a foreign trade sales team, and teach new foreign trade how to use big data to accurately find customers, how to negotiate with customers, etc." In the first half of this year, a college graduate who had just joined the two months later A successful order for its biopharmaceutical factory successfully won an order of $ 500,000.

Innovation

Cultivation of internal skills "Made in Xiamen" overseas

Cross difficulty and practice internal skills, it should be changed in constant. Xiamen enterprises have increased their research and development innovation to improve their core competitiveness to cope with future uncertainty.

A green plug -in hybrid buses are neatly arranged, and the red ribbon in front of the car flutter with the wind. On the morning of July 6, 62 Golden Travel New Energy BRT bus was transported in Hyundai Wharf, Dongdu Port District. These vehicles are equipped with warm and cold air conditioners, WIFI, USB interfaces, barrier -free channels, etc. After arriving in Pakistan, they are put into the Baishawa BRT project.

Golden passenger cars continue to invest in forward -looking technologies such as new energy and autonomous driving, which not only master core technology, but also timely form product investment in the market in a timely manner. "In the first half of this year, the company's export volume was about 800 million yuan, and it was expected to complete 2 billion yuan throughout the year, showing a good trend." An Min told reporters.

"Explosive growth!" The relevant person in charge of Kehua Data Overseas Division said that it was the company's new energy product.

Kehua Data has been deeply cultivated in the power and electronics industry for 34 years, and its products have exported to more than 100 countries. In the trend of "carbon neutrality" and energy shortage, the company's new energy business sector has shown explosive growth.

"Hongfa is a global enterprise. Although the epidemic of the new crown pneumonia also has a certain impact on the company, the company's foreign trade orders still maintain their annual growth." Sun Biyu, deputy general manager of Hongfa's marketing center, told reporters. In February of this year, Hongfa announced that the company's independent research and development has successfully developed and has mass produced the world's first fifth -generation signal relay, and its core technology is leading the world. The "Big Data of Foreign Trade" of Xiamen Xiamen, the quality of foreign trade operation has been significantly improved. Higher characteristics. The export scale of many commodities is the lead in the country. Among them, Xiamen's export tungsten products are 1.11 billion yuan, ranking first in the country; more than 1.21 billion yuan of passenger cars exported in the country, ranking second in the country.

Xiamen's agricultural products are also "popular" overseas. Located in Xiang'an, Xiamen Weisufu Ruyi Ruyi Ruyi Food Co., Ltd., the workers put a box of high -quality frozen beans on the truck. They are about to go to the pier to load the ship. It is expected that these days will appear on the dining table of Japanese families Essence

"From January to June this year, the company's export volume was close to 10 million US dollars, an increase of 17.6%year -on -year." Chen Ruiyang, assistant general manager of Xiamen Weisu, said that the company's Maodou exported to the Brazil market. During the epidemic, the company developed Increasing microwave bags, the sales of the Brazil market in the first half of the year also increased by 40%. "With the development of overseas markets, we expect foreign trade exports to increase by more than 20%in the second half of the year."

【Interpretation】

Three major factors have urged exports

Xiamen's steady economic fundamentals have enhanced the toughness and vitality of the stable growth of foreign trade. According to Chen Zhongxiong, director of the Xiamen Customs Statistics Department and the second -level inspector, there are three main factors in the first half of this year.

Foreign trade toughness is strong. In the first half of the year, the risk challenges brought by the Ukraine crisis and global inflation have increased significantly. In March, the outbreak of the province also had a great impact on foreign trade exports. Exports have achieved better growth, showing that the toughness of Xiamen's foreign trade import and export is strong.

The international market pioneering capacity has been further enhanced. In the first half of the year, Xiamen achieved rapid growth in the top three export markets in the United States, the European Union and ASEAN. The results of emerging markets have also achieved significant results. Xiamen's exports to Turkey increased by 68.7%, exports to Saudi Arabia increased by 79.7%. Both achieve more than 40 % of growth.

The vitality of foreign trade entities is constantly being released. In the first half of the year, Xiamen's private enterprises exported 1111.8 billion yuan, an increase of 9.6%, accounting for 49.2%of the city's total export value; the export of state -owned enterprises was 38.66 billion yuan, an increase of 44.7%; foreign -funded enterprises exported 760.7 billion yuan, an increase of 7.8%.

【Reporter Notes】

The real test is in the second half

Has the most difficult time for foreign trade has passed? As a "foreigner" who has been engaged in foreign trade work in Xiamen for more than 30 years, Qiu Biaolun, general manager of Hongpengfa, said that the pressure on Xiamen Foreign Trade in the second half of the year is not small. It is still continuing, coupled with the resumption of work in Southeast Asian factories, how to continue to advance in the second half of the year is a challenge. "

Many foreign traders hold this view. However, the development of foreign trade has never been calm, but a process of wavy forwards that meet uncertainty and challenges at any time. During the interview, we can deeply feel that Xiamen companies are facing the "second half". No matter how difficult orders are, no matter how small orders are, they do everything possible to expand the market and "the East is not bright in the West." As Sun Biyu, deputy general manager of Hongfa's marketing center, said: "The company's accumulation of the original customer, the marketing and services of the global layout, and the multiple advantages of the company's own brand effects and product competitiveness. Contribute to the growth of foreign trade in our city. "

Enterprises and policy are strong. Support enterprise overseas exhibitions, e -commerce platform applications, and international marketing network expansion; support the construction of independent stations in advantageous industries, support enterprises to deploy overseas warehouses, and encourage comprehensive foreign trade services in the field of cross -border e -commerce ... Next, stabilizing foreign trade measures will continue to "new". For example, in response to the actual demand for foreign trade enterprises and overseas customers, relevant departments of our city are exploring the launch of the export of foreign trade and commercial charter groups to expand the international market for enterprises. All signs show that the efforts of these links indicate that Xiamen's foreign trade is better tomorrow.

(Xiamen Daily reporter Liu Yan Xu Jingming Guo Rui Chen Lu Tang Haibo)

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