The labor brand value is worth 23.425 billion yuan, and the "Qianjiang Tailor" is bringing a city

Jimu Journalist Zhang Pan

Correspondent Du Shaohua

Video editing Zhang Pan

Drawing, cutting, sewing, embroidery ... one stitch and line, a pair of cleverly carved the beauty of clothing, cutting one by one, and inheriting the clothing culture of ingenuity.

"Qianjiang tailor" labor brand value announcement

On the morning of August 4th, the opening of the first Qianjiang Tailor Festival in 2022 Zhonglun · The opening ceremony of the "Qianjiang Tailor" labor brand value evaluation results were 23.425 billion yuan. Essence Li Bo, a professor at the Labor Brand Development Research Center of Zhongnan University of Economics and Law, commented on "Qianjiang Lobster Workers and Tailors with Fire".

Part of the company signed a contract

During the event, 42 high -quality projects signed a contract with an agreement to attract 7.75 billion yuan to find the most beautiful Qianjiang tailor and clothing skills contest, clothing model contest and other series of activities. Taking this tailor section as an opportunity, the key project project of Qianjiang's clothing industry -Guangdong Chu International Clothing Fashion (Qianjiang) Industrial Park officially started.

Brand: the value of labor brand for the first time

Since the 1980s, Hubei Qianjiang tailor has used a ruler and a scissors to pass the good mouth of the "Qianjiang tailor" to the north and south of the river with "one -size -feline cut" and "seeing the tailoring". In 2007 and 2008, the "Qianjiang Tailor" was awarded the top ten labor brands in the country twice. In June of this year, the "Qianjiang Tailor" was once again awarded the title of the fourth top ten labor brands in the province. Qianjiang tailor has made combat clothes for the international peacekeeping troops, has made aerospace clothes for the "God Seven" astronauts, and has made protective clothing for global anti -epidemic ... nearly 180,000 Qianjiang tailors are active throughout the country. "Qianjiang "Tailor" became a well -known and well -known gold signboard.

As the person in charge of the "Qianjiang Tailor" labor brand value evaluation team, Li Bo introduced that this value evaluation work is the first in the country, and this pioneering work gathers from academia, government, and business circles. The wisdom and sweat of more than 50 experts. In the research, the team used 27 three -level indicators to comprehensively evaluate the value of labor brand. The evaluation results of 23.425 billion yuan not only emphasized the economic value of industrial drive and investment promotion, but also paid attention to its social value and humanistic value. Employment and taxation and the promotion of the spirit of hard work.

Through a large number of visits and investigations, Li Bo and the team proposed that the brand development of the "Qianjiang tailor" in the future will also promote the healthy interaction with the textile and clothing industry brand.

Platform: Qianjiang Enterprise returns to hometowns to promote business

Guangdong Chu International Clothing Fashion (Qianjiang) Industrial Park officially started

On August 4, the key project project of Qianjiang's clothing industry, Yuechu International Clothing Fashion (Qianjiang) Industrial Park, officially started. According to Liang Fubin, the president of the Hubei Chamber of Commerce Clothing and Fashion Industry Association in Guangdong Province, the project is one of the key projects of Chu Shang's return. In the future, a large number of member units will enter the park, especially some of the Guangdong -Hong Kong -Macao Greater Bay Area. Fashion companies carry out industrial regression and industrial transfer, and jointly develop in Qianjiang.

In 1990, Wang Chihao is a native of Qianjiang. As the general manager of Qianjiang Dongzhang Clothing Co., Ltd., he introduced that his father was also a member of the army who went to Shenzhen to start a business in his early years. In 2004, he returned to his hometown with the company. representative. In this 18 years, the number of tailors of Qianjiang has a huge number of people, and the number of employees has a stable number, which has an important supporting role in the development of enterprises. At present, the size of the enterprise has developed. There are branches in Haokou Town and Laoxin Town. Last year, they also settled in Yangshi Clothing Industrial Park. A smart chemical plant was under construction.

"Qianjiang has a large number of exquisite Qianjiang tailors. The order can not only be delivered as soon as possible, but also allows customers to reassure." Liang Fubin introduced that the location of the clothing industry park is based on the inspection of the Qianjiang clothing industry. The total investment of the project is 255 million yuan, covering an area of ​​about 127 acres. It is expected that after the project is fully completed, it can achieve an average annual operating income of 520 million yuan, paid 6.4 million yuan in taxes, and 5,450 new jobs.

Bridge: "Qianjiang tailor" attracts customers

In this tailor section, Zhonghua Group, Zhonglun Group, Dai Shi International, Jack Technology, Camel Club, Pig Banner, Yichun, Senma, Ajun's clothing, Sugi clothing industry and other textile and apparel industry leaders and leading companies The appearance is a collaborative exchange conference between the industry. The 42 high -quality projects signed at the meeting, the agreement was attracted 7.75 billion yuan, and the industry leading enterprise investment projects accounted for 60%. Working workers of Qianjiang clothing enterprise are working

Luo Haidong, president of Guangdong Zhonglun Yunshang Zhicheng Group, introduced that Zhonglun Group has invested in the industry in Qianjiang, cultivated in the past ten years, and has developed many industries. Over the years, I have deeply experienced the development of Qianjiang's socio -economic and improvement of the business environment. Speaking of the most attractive factor that attracted the company's settlement, he said that it was highly consistent with the theme of the first tailor festival.

"The skills of Qianjiang tailor are very skilled, and the order quality is very good, especially in terms of woven products, which complement the future development of the company." Wang Ji, deputy general manager of Jinjiang Youya Clothing Co., Ltd. The same experience. He introduced that the company was originally located in the Fujian area and has been planning to settle in Qianjiang since last year. It is expected that the preliminary production can be implemented within this year. In the future, I hope to bring the complete industrial links such as textiles and e -commerce to Qianjiang, and through the momentum of the development of the Qianjiang textile industry.

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