Shanghai: CITIC's reception of Liwen's travel industry resumes and revives

Xinhua News Agency, Shanghai, June 16 (Reporter Chen Aiping) Five banks in Shanghai jointly awarded 50 billion yuan in credit to support the resumption of resolution of Shanghai Wen Travel Industry. A number of banks signed contracts with relevant administrative regions and cultural tourism enterprises in Shanghai to help boost the cultural tourism industry, release consumption potential, and promote economic recovery.

At the Shanghai Cultural Travel Industry Restore and Revitalization of the Banking and Enterprises held on the same day, the Shanghai Branch of the Bank of Communications signed a contract with Shanghai Jingsheng Industrial Co., Ltd. Construction Bank Shanghai Branch signed a contract with Shanghai Jinshan District. It is expected that consumer coupons will be issued to Shanghai citizens since the third quarter of this year to help Jinshan District Cultural Tourism Consumption and Industry Revitalization. The Bank of China Shanghai Branch signed a contract with Hua Baihai Ecological Park to help rural revitalization. Bank of Shanghai signed a contract with Shanghai Oriental Pearl to jointly create a "smart finance+smart scenic spot" digital transformation and cross -border integration development model. Shanghai Rural Commercial Bank and Ctrip Group have a strategic contract to provide financial services and products for platforms online companies.

Fang Shizhong, director of the Shanghai Culture and Tourism Bureau, believes that the epidemic will not change the general trend of the high -quality development of the cultural tourism industry. Deepening the cooperation of political and banking enterprises will help Shanghai Cultural Travel Industry through difficulties and accelerate the revitalization.

Since 2020, Shanghai has issued a policy of revitalizing the cultural tourism for three consecutive years to promote the continuous recovery of the cultural tourism industry. The Shanghai Tourism "New 12 Articles of Restoration and Development", which was released not long ago, clearly stated that Shanghai encouraged strengthening banking and enterprises' cooperation, establishing and improving the financing demand database of key tourism enterprises, and guiding financial institutions to appropriately increase the amount of loans and reasonably reduce new loan interest rates.

[Editor in charge: Qiu Lifang]

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