Yikeshang Review | Apple's power head display equipment, the closed loop of its products is still an advantage

It is said that Apple's first AR/VR device is expected to start mass production at the end of 2022-early 2023

The supply chain revealed that the Apple AR/VR headset is expected to start mass production by the end of 2022-early 2023. The main volume will fall in 2023. The upstream and downstream supply chains have been shipped with a small amount of shipments and verification. 2. Expand the key stage of the entire machine verification.

Wall Street Fat Cat: Apple's headset device said for two years, and finally came out. It is still worth looking forward to from the video circulating effect video. Apple's products are very perfect. Although they are not compatible with other devices and software, they still win the sought after by love. In the field of virtual reality, Huawei has already opened up all its own equipment. I believe that Apple will also open the overall operation of mobile phones, tablets, laptops and desktops, and it is worth looking forward to.

The "FASHION New Product Program" is released by the SpeedStocks.

The SpeedSmock has recently released the "FASHION New Product Program", which has increased support for fashion clothing merchants. It is intended to help merchants create independent brands through labeling, defiring sexual traffic and exclusive channels. Earlier this month, AE Mall, a new growth track of AliExpress for cross -border sellers, also started testing. Zaful, Cupshe, MIIOW Cats, Bafelli, AMII, etc. have all settled in.

Dorji: The recent Expo has received widespread attention. In addition to allowing a large number of duty -free goods and overseas emerging brands to enter China, it also provides a window for promoting the "going out" of ethnic enterprises. The reason why this role is that China is not only reflected in market demand, but also in supply; China is not produced for the country's market, but also produces for the world. Therefore, regardless of clothing or food or consumer goods, regardless of the speed sales or JD global trade, it is also closely linked to the markets of Chinese companies and other countries in the world, which has a stronger "worldwide" from genetically.

Cook: Apple's four -day discount promotional activity in China "has nothing to do with cleaning inventory"

Apple released the company's third fiscal quarter performance of the company's fiscal year, which is slightly higher than the analyst's expectations. In the subsequent financial report, when talking about China's business, Apple CEO Tim Cook called the Chinese market in the third fiscal market in the third fiscal market. The service business performed very well in June. From July 29th to August 1st, Apple's official website launched a 4 -day discount promotion season. During the period, if consumers pay in a specified manner, it can save up to 600 yuan when purchasing iPhone 13 and other products. Some analysts believe that Apple's move may be to clean up inventory. Cook responded to this that Apple China's four -day discount promotional activity "had nothing to do with cleaning inventory."

Feng Qingyang: More than a month, iPhone 14 is about to go public. Whether it is clear inventory or not, in short, open channels for iPhone 14. For the iPhone 13, the difference between 600 yuan does not have much effect on fruit powder. For consumers who have been trapped in the price of iPhone, they are better than nothing. Therefore, Cook said that this is not a certain reason for clear inventory. For consumers who do not pick models, instead of buying 14 to buy 14, it is better to buy 13, which is as fragrant.

Lululemon x Ed Curtis cooperation series is officially released

Recently, Lululemon and London artist Ed Curtis's cooperation series products have been released in mainland China. The series uses Ed Curtis's iconic hand -painted vitality printing design, with Lululemon's breathable and comfortable Everlux fabric, including women's upper and lower clothes, fashion art bonus technology equipment.

Haoyi: In the traditional advertising thinking model, whoever creates value will take the profit; this is the heaven. However, from the perspective of brand assets, every advertising fee cast by advertisers is not buying users, but saving money in a account. This account is not only a variety of symbols derived from the brand, but also the public's perception of the brand. Therefore, Lululemon is good at buying advertising positions offline, or to do joint models and cooperation funds. As long as this method of investment is correct and coherent, the longer the time, the deeper the impression of the public; the money spent will be stored in another way in the brand account and public cognition. Fedback to the advertisers themselves. This is the path of a brand from small to big names.

Guo Mingzheng: The demand for Android mobile phones is weak and the worst period has not yet arrived

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Smart mobile phone analyst, Guo Mingzheng, recently released a prediction report that the statement of stable (the world's largest gallium arsenide) is conservative for 2H22, mainly due to weak Android demand. My latest survey pointed out that other component suppliers (such as MOSFET, charger, camera -related, etc.) are similar to stable, and it is expected that the inventory correction will last at least 4Q22. Therefore, even if the brand slows down from the Chinese market in June to July, the number of mobile phones in the Chinese market has increased by 9% in June, which still does not prove that the worst period of Android phones has passed.

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