Zhu Baifan: Fintech helps rural industry revitalization

On July 27th, 2022 Chongqing Finance helped rural revitalization excellent case collection campaign awards ceremony and peak seminar was held in Chongqing. This event was guided by Chongqing Local Finance Supervision and Administration Bureau, Chongqing Agricultural and Rural Commission, Chongqing Rural Revitalization Bureau, Chongqing Science and Technology Bureau and Chongqing Municipal Big Data Application Development Administration. Research and upstream news hosting.

Jin Yongjie, member of the Party Group and Deputy Director of Chongqing Local Finance and Administration Bureau, Chen Yong, member of the Working Committee of the Chongqing Municipal Committee of the Agricultural and Rural Commission of the Chongqing Municipal Committee, Li Bin, deputy director and deputy director of the Chongqing Big Data Development Bureau, Du Xiaoman Chief Finance Official Zhu Baifan and other participating leaders and guests exchanged and discussed topics such as financial technology to support rural rejuvenation, and financial technology helped the paths, difficulties, and countermeasures of rural revitalization.

At the meeting, Du Xiaoman's public welfare interest rate -free loan project "Xiaoman Help Plan" was selected into 2022 Chongqing Finance to help rural rejuvenation excellent cases. Zhu Baifan said, "The amount of rural financial demand" has a small amount, high frequency, and urgent time '. At the same time, challenges such as weak service infrastructure, less available data, lack of effective credit increase methods, etc., leading to high risk control costs, high transaction costs of rural finance, high risk control costs, transaction costs The application of artificial intelligence technology can accurately serve unsecured and weak credit reporting groups to provide inclusive financial services for rural business entities, lead financial water, and help rural characteristic industries. "

Zhu Baifan also introduced Du Xiaoman's practice in the revitalization of the countryside. In May 2019, the "Little Manfu Plan" was launched to provide interest -free loan support for leaders of industrial development needs through corporate discounts. Based on big data risk control technology, while helping farmers solve funding problems, they can also balance risks and achieve sustainable development of public welfare farmers.

The interest -free loan project of the "Xiaoman Help Plan" has been operating for more than three years. 11 districts and counties including Wanzhou District, Xiushan County, Fengdu County, Shizhu County, Wuxi County, Yiyang County, Chengkou County, Chongqing have landed. It covers over 50 administrative villages. Throughout the country, more than 220 administrative villages in 31 provinces (autonomous regions, municipalities) have been covered, with a total of more than 100 million interest -free loans. Many emerging industries such as homestays and rural e -commerce have indirectly radiated over 150,000 farmers.

Zhu Baifan said that Chongqing is the core development base of Du Xiaoman. We will deeply cultivate the layout in Chongqing urban areas and rural areas, and actively promote the connection and even integration of employment, resources, funds, and digital networks between urban and rural areas. While the new path of revitalizing the countryside, it will help urban and rural connection and coordinated development.

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