Shaanxi food companies gathered again to sing Shaanxi flavor prefabricated dishes

Author:China Food News Agency Rong Me Time:2022.07.26

On July 22, with the theme of "Food Enterprises Cultivating Shaanxi Food Pre -production", the prefabricated vegetable industry alliance communication and exchange meeting organized by the preparatory team of "Shaanxi Provincial Pre -Making Industry Alliance" was held at the SME Service Center of Shaanxi Province Small and Medium Enterprise Service Center Essence

Shaanxi Mihe Supply Chain Management Co., Ltd., Shaanxi Province Frozen refrigerated Food Enterprise Association, Shaanxi Provincial Chain Management Association, Shaanxi University of Science and Technology, Xi'an Jiaotong University, Xi'an Food Co., Ltd., Yilili Kitter Kitchen Guanghui (Shaanxi) Food Company, Xi'an Delis Food Company, Xi'an Hotel Products Industry Association, Shaanxi Cultural Investment Management Company, Shaanxi Province Agricultural Industrialization Leading Enterprise Association, Ankang Qiyun Smart Supply Chain and other industry associations, financial institutions, cold More than 30 representatives of chain stream garden and some food manufacturers attended the meeting. This communication is supported by Xi'an Qiyun Sharing Supply Chain Management Co., Ltd. Liu Bing, the supply chain of Shaanxi Mihe, presided over the exchange meeting.

At present, under the normalization trend of epidemic prevention and control, consumers in various places have no enthusiasm for prefabricated vegetables; the development of the prefabricated vegetable industry not only caters to the diversified needs of consumers in the post -epidemic era, but also promote the formation and development of industrialization. In particular, prefabricated dishes are popular with young people who only need basic cooking operations. Compared with the tedious processes of buying, washing, and cooking, prefabricated dishes only need simple heating. The taste of chef cooking dishes. With the increasing attention of prefabricated dishes from all walks of life, various food manufacturers in the society have also emerged to explore the rural rejuvenation of prefabricated dishes. In Shaanxi can.

At the communication meeting, Wang Wei, director of the SME Service Center of Shaanxi Province, first gave a welcome word and introduced the relevant functional business of helping rural revitalization, precision poverty alleviation, and serving the province's SMEs in the province.

Zhou Jie, chairman of Xi'an Qiyun Sharing Supply Chain Management Co., Ltd. introduced the company's basic business operations and promotion project linkage. The service center builds a group purchase platform, fully integrates upstream and downstream resources such as Baixian Qianqian enterprises, offline community stores and operators, and creates sufficient conditions for college students' internship entrepreneurship incubation to drive enterprises to develop together. This moves a good demonstration for the development of the prefabricated vegetable industry first.

Professor Huang Junrong, School of Food of Shaanxi University of Science and Technology, reported on the "Basic Plan (Discussion Draft) established by Shaanxi Prefabrication Industry Innovation Research Institute (discussion draft)" at the meeting. Huang Junrong said that since the market size of the prefabricated vegetable industry reached 345.9 billion yuan in 2021, it has entered the "trillion blue ocean track". New model of rural revitalization for growth. "Scientific and technological innovation" is the "first element" of the core competitiveness of the prefabricated vegetable industry. Prefabricated dishes have penetrated modern technology from "zero meals" to "main meals". The diversification, personalization, and nutritionalization of prefabricated vegetable products require higher innovation efficiency, need to solve the pain point blocking point faster, and require the high degree of integration of technology and industry. Therefore, the Institute of Innovation of the prefabricated vegetable industry is an indispensable part of the Industrial Alliance.

Jin Wenping, chairman of Xi'an Food Co., Ltd., introduced Shaanxi cuisine culture to all the participants. He introduced the inheritance of Shaanxi cuisine of different categories from the cooking techniques and flavors. The basic situation of industrial development. Jin Wenping said that he will make full use of the advantages of state -owned enterprises and actively participate in the development of the prefabricated vegetable industry in Shaanxi.

Xu Yingguang, general manager of Yili Kerry Shaanxi Feng Kitchen Company, introduced the basic situation of the upcoming Feng Kitchen Food Park and the operation of the production of prefabricated dishes. Yili Kerry Headquarters invested in the construction of 6 pre -production bases. The Xi'an base is one of them, with a total investment of 4.7 billion yuan. The main leaders of the Shaanxi Provincial Party Committee and the Provincial Government attached great importance to it, and came to the scene to inspect and guide. In the future, the park will build a base for prefabricated northwest prefabricated dishes in an open pattern.

Zhao Hong, a professor at the School of Food Equipment Engineering and Science of Xi'an Jiaotong University, introduced the important role of food production technology and equipment in the development of the prefabricated vegetable industry, and the basic situation of the scientific research and teaching of the college. Huo Peng, general manager of Shaanxi Investment Management Company, introduced business matters related to financial services prefabricated dishes.

Yang Junfeng, the preparatory team of the pre -production industry alliance in Shaanxi Province, interpreted the basic plan for reporting to the Shaanxi Provincial Agricultural and Rural Affairs Department on the prefabricated vegetable item. Shape the prefabricated vegetable brand and help the development of enterprises. Capital operation, strengthen the strength of prefabricated vegetable enterprises, market opportunities, and promote the prosperity and development of the prefabricated vegetable industry. Prefabricated dishes standardized and promoted corporate modernization management. The role and social value of the Shaanxi prefabricated vegetable industry alliance. Guide the construction of a prefabricated raw material safety system from the source end, advocate service upgrades and product innovation, build a communication service platform, and standardize industry standards. Enhance the industry's transparency and soft power. Improve industry brand building and enhance core competitiveness. Build a new model of "new ingredients+new services+new technologies". Promote the integration of first, second, and third industries to promote the development of the "nine major industrial chain" of Shaanxi agriculture and help rural revitalization strategies.

Chen Suwen, president of the Shaanxi Frozen refrigerated Food Association, said that the prefabricated dishes in Shaanxi are in the infancy and have not yet formed a large -scale industrial chain. With the spread of large -scale humanistic documentary films of "Thousands of Shaanxi cuisine", the attention of governments at all levels attaches great importance to the attention of governments at all levels In the following, large local food companies play an important role, excavate the cultural resources of Shaanxi cuisine, accelerate the investment efforts, allow Shaanxi cuisine to quickly enter the national market, and seize a place. Wang Qin, chairman of the Xi'an Hotel Products Industry Association, said that he will give full play to his professional advantages and build a platform for exhibition platforms to actively contribute to the development of Shaanxi prefabricated vegetables.

Representatives from food representatives such as Ankang Qiyun Smart Supply Chain, Xi'an Road Food Food, Shaanxi Kitchen Kitchen Foods, Western Airport Green Company, and Shaanxi Dechao Supply Chain and other food companies have spoke.

Faced with the new wave of prefabricated dishes in various places, colleagues in the Shaanxi industry are enthusiastic, and leading companies are actively participating in and layout to promote development. The development and communication meeting is like holding the event. The special exchanges of several games per month are actively promoting, extensive publicity, and allowing Shaanxi prefabricated dishes to actively integrate into large domestic circular consumption.

At the Communication Conference, the spirit of the Party Central Committee organized a meeting of entrepreneurial symposiums on July 21. Various enterprise representatives have expressed their positive response to the call of the party and the country, promoted the spirit of entrepreneurs, and contributed to economic and social development. (Wang Jingchen)

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