A feast of apples!Yantai Apple Province Exterior City Precision Marketing Recommendation Entering Shenzhen
Author:Jiaodong Online Time:2022.07.22
Jiaodong Online July 22 (Reporter Tang Meng) As the birthplace of modern apples in China, Yantai Apple has a history of modern cultivation for more than 150 years. On the magical north latitude 37 degree line, the unique natural conditions have given birth to a unique Yantai apple. For a century, the growth of several generations has been nourished, and the reputation of Yantai Apple has also been passed down in the middle of the century, which is full of world.
On July 22, hosted by Yantai Agricultural and Rural Bureau, Yantai Radio and Television, and hosted by Jiaodong Online Website, Yantai Apple "Deep" love model -Yantai Apple Exterior City Exterior Marketing Entering Shenzhen Haijixing Agricultural Approval Market and launched Yantai The Apple Brand Promotion Conference, the "Yantai Apple" tasting meeting, and the "Yantai Apple" were sent to the three major theme activities, and the exhibition of Yantai Apple series products was conducted, inviting Shenzhen citizens to participate in a feast of Apple!
Crispy and delicious: Yantai Apple is loved by citizens
In order to better promote the Yantai Apple brand and further enhance the influence of Yantai's special agricultural products in China, Jiang Zhiyou, executive chairman of the Apple Association of Yantai City, faced the Shenzhen channel merchant representatives and citizen representatives to promote the Yantai Apple brand. At the scene, the highlights and characteristics of Yantai apples were fully demonstrated, and the rich type of fruit resources and its developed deep -processed industry advantages were introduced to Yantai. At the same time, in order to better display the charm of Yantai Apple, the promotion site also performed many types of high -quality Yantai apple products such as Fuji, Guoguang, and Generals. At the same time, the tasting area was also set up intimately, and the citizens of Guanzhan were invited to tasto on -site.
Jiang Zhiyou said: "Yantai Apple has high nutritional value, crispy taste, and sweet and sour as" golden ratio ", which is very suitable for one before meals. This time in Shenzhen, citizens are very enthusiastic and praise our apples. Absolutely, this is of great significance to the promotion of our Yantai Apple brand and the expansion of the market. "
In addition, Yantai City and Shenzhen channel business cooperation signing ceremony was also held on the same day to jointly promote the upgrading of the Yantai Apple production and sales model. With the market's reverse driving force and accelerating the high -quality development of Yantai Apple, it can not only drive fruit agriculture to increase their income, but also promote the promotion Common prosperity.
Innovation form: set multiple fun interaction links
The "Yantai Apple" also held a lottery answering activity at the question and answer scene. Many citizens learned about the relevant knowledge of Yantai Apple through answering questions, but also received a rich Yantai Apple gift. In addition, in order to expand the promotion effect, the event is broadcast live through many traffic platforms.
In order to make the participating citizens a deeper impression on Yantai Apple, Jiang Zhiyou, Executive President of the Apple Association of Yantai City, and the staff to carry out the "Yantai Apple" to send a blessing session. At the same time, the citizens at the scene were sent to Yantai Apple, and at the same time, they also brought the best blessings to everyone!
Li Qinlong, Executive Chairman of the Shenzhen Fruit Association and general manager of Shenzhen Jinlongxiang Industrial Development Co., Ltd., said: "Yantai Apple is very famous. From the 1990s, we started wholesale. Yantai Apple has good quality, long shelf life, unique taste, consumers I like it very much. Today's Apple promotion form is very novel, which can not only strengthen the popularity of the Yantai Apple brand, but also support fruit farmers! "
Eat all the apples in the world and want to Yantai Apple. Yantai Apple is well -known in the world. For more than 150 years of modern apple cultivation history, it brings together the old -fashioned fruit industry brand of Yantai Apple. 2021 China Fruit Industry Development Report (Public Brand Value Evaluation of China Fruit Regional Public Brand) shows that the value of Yantai Apple brand is as high as 15.034 billion yuan. At the same time, Yantai Apple has won the first brand of the Chinese fruit industry for 13 consecutive years. It is undoubtedly a "gold signboard" in Yantai. Essence
"We know that the variety is the 'chip' of the Apple industry. Without excellent varieties, it is difficult to have high -quality apples." Jiang Zhiyou said, "In the future, Yantai Apple will not only continue to develop new varieties and build brands Press channels and resources, realize mutual benefit and win -win, promote the development of various industries, and lead the national apple industry to move forward. "
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