The Jinan Tea Fair opened today, "tea" is different from wonderful
Author:Jinan Daily Time:2022.07.22
From July 22nd to 25th, the 16th International Tea Industry Expo and Tenth Tea Culture Festival of China (Jinan) will be held at the Shandong International Convention and Exhibition Center and Jinan Tea Wholesale Market (First Tea Market).
This year's Tea Expo is hosted by the China Tea Circulation Association, the Jinan Municipal People's Government, the Shandong Provincial Supply and Marketing Cooperative Federation of the Federation of Supply and Marketing Cooperatives, Jinan Supply and Marketing Cooperatives, Jinan Daily Newspaper Group, Jinan Tea Industry Association, Shenzhen Huajichen Industry Co., Ltd. The company and Jinan Tea Wholesale Market Group Co., Ltd. co -organized.
On the afternoon of July 21, the reporter ’s founding of the tea -owner venue of the Tea Expo, Jinan Tea Wholesale Market, saw that the exhibitors of various exhibitors were intensely exhibiting, and they were giving up to welcome the opening of the Tea Expo.
"New" is full of tea tasting, watching exhibitions, and punch -in activities.
Entering the Jinan tea wholesale market on Zhangzhuang Road, the tent of the main venue has been set up. Workers are starting to end, and vehicles that transport tea and appliances are endless. Citizens who buy tea brew tea.
"The effect is more spectacular than expected." The staff of the organizer introduced. "The construction of the work has begun a few days ago, and the main framework has already been completed. Today, it is mainly to set up a display arches outside the venue, laid the carpet in a tent, etc. On -site staff gradually advanced the construction while ensuring safety. "
The reporter learned that the first tea market in the Jinan Tea Expo covers an area of 6,000 square meters, of which 2,000 square meters in the canopy are divided into the main stage area, auditorium and 12 display areas.
At noon, the sun was like fire, and the sun shot directly, the outdoor temperature rose rapidly, but the tent was comfortable and comfortable. According to the staff of the organizing committee, in order to improve the exhibition experience, six large power air conditioners were installed in the tent to create a cool "indoor exhibition" for citizens.
As the hosted place for the important tea expo in Jiangbei, the theme activities such as the Naruto Taro Spring Tea Taste, the Tea Tea Touring Spring City, and the Qu Shui Liuye will be held during this Tea Fair. The organic integration of the name "Tea" makes the spring water culture deeply in line with the tea culture, and highlights the large fusion of the Tea Expo and Jinan Spring Water.
This year's Tea Expo has introduced more "cultural" elements, through the theme activities of Qu Shui Liu Yuquan, Dingcheng Tea Master · Quancheng Dou Tea Competition, Quancheng Xingxing Tea Artist and other theme activities to better display Jinan's rich spring tea The connotation of cultural brands has continuously promoted the development of Jinanquan tea culture towards a new situation and new pattern. Organize the "Tea Rhyme" painting and calligraphy famous exhibition, "Little Tea People Touring Tea Markets · Ginning Chinese Tea Ceremony" and other activities. In the form of public preferences, tea culture spreads, and the tea industry revitalizes.
The entire venue was full of "new". At the door of the tent, the net red punching point was specially set up. The antique background board design style attracted the passing citizens to pick up the mobile phone to take a selfie. "The entire venue has both tea fragrance and cultural heritage. You can also enjoy tea art performances, ethnic minority songs and dances, and you can also check in online celebrities. Tourists and citizens must have a lot of ways." The staff introduced.
The big -name gathered one -stop Chinese tea event helps to accelerate to move towards the brand capital
At the exhibition site, the reporter saw that Hainan Wuzhishan tea, Yuanzheng black tea, Zhongji Pu'er and other brand tea came to this year's Tea Fair, and the staff was putting tea products on the shelves.
"This year is the first time that we have come to the Jinan Tea Expo for supply and marketing. The Shandong market is one of our focus on the market. I hope that the people in Jinan and even Shandong Province can understand the supply and marketing of Fucha and the supply and marketing." Fujian Province's supply and marketing tea industry Hong Qiang, deputy general manager of the Group Co., Ltd., introduced that, this exhibition, supply and marketing Fucha brings more than 40 tea products. The categories are Jasmine Tea, Zhengshan Small species, Wuyi Rock Tea, Cinnamon and other landlords. 49.8 yuan/can of parental tea are available in high -end gift boxes. During the Tea Expo, there are also full reduction and discounts for profit activities to send good tea for the citizens.
It was also the first time to participate in the Jinan Tea Expo. "This year is the first time we have come to the Jinan Tea Fair for the first time in our Hainan Wuzhishan Black Tea, bringing a variety of hot tea to friends in Jinan." Before the Black Tea booth of Wuzhishan Mountain in Hainan, the person in charge of the booth said. The person in charge also invited the citizens of Jinan: "‘ less than Wuzhishan, not to Hainan ’, and friends from Jinan are welcome to travel to Wuzhishan in Hainan.”
In addition to tea, Jinan local brands Changqing tea, Pingyin rose, and Luokou also came to this exhibition. For a long time, many impressive high -quality brands have emerged in Jinan. The combination of local brands and Jinan Tea Expo is the latest confirmation of Jinan's good brand building articles and accelerating the brand capital. Strong Jinan brand influence.
The reporter learned from the organizing committee that a total of 2,600 booths have been set up in this Tea Expo, of which 950 special exhibitions are planned to set up tea brands, boutique crafts, mechanical packaging, government exhibition groups and other areas. International famous tea, tea cultural craft collections, ceramic purple sand, tea clothing, tea packaging, tea machinery and tea peripheral products such as derivatives, strong brand lineups, and mainstream products gathered, bringing tea friends and tea culture enthusiasts in various places A one -stop viewing experience of visiting, experience, drinking, and purchasing experience of visiting, experience, drinking, and purchasing.
According to reports, the tea -producing areas such as Xiangxian County, Hunan, Xiangxi Prefecture, Zhejiang Taishun, Fujian Jianyang, Shandong Rizhao and other tea -producing areas have participated in the current Tea Expo. Nearly a thousand key leading companies such as China Tea Group, Pu'er Pu'er, Hainan Wuzhishan, Rizhao Tea Warehouse, Yuanzheng Black Tea, Supply and Marketing Fucha all unveiled the exhibition. In the meantime, the "Jinan Spring · Xianxian County Tea" Shandong Promotion and Wanren Ladder, Xishuang Na Na Top Ten famous tea "Sheng Shilong Garden" special promotion conference, Zhongji Golden Elephant Fifteen -year Tourist Association, Jianyang Xiaoxiao Campaign such as the White Tea Promotion Association expand the influence of the brand, promote the docking of production and sales, boost development confidence, and help promote the construction of a new development pattern of the tea industry. Multiple measures and efficiently coordinating the epidemic prevention and control and the preparation of the tea club
In the "Under the Examination", the 16th International Tea Industry Expo and Tenth Tea Culture Festival of China (Jinan) were held as scheduled. Market consumption, boosting local economy, stimulating industrial growth, inspiring people's confidence, and enhancement of urban influence are all important significance and influence.
The pre -exhibition epidemic prevention and control work that lasted for nearly a month, set up a special epidemic prevention and control course for the party group of the Municipal Supply and Marketing Cooperative Party Group, and the reporter with a nucleic acid detection report can enter the venue ... The strict epidemic prevention and control measures show the Jinan Tea Expo. Eventually the epidemic prevention attitude.
No dead end epidemic prevention is one of the important measures to organize activities in a special period. "This time the Tea Expo is very detailed," the reporter observed that the temperature detection channel, exhibition hall, venue, marketing merchants ... no matter where they are, there are prompt And some people remind them. There is also a body temperature detection channel at the entrance of the venue.
"Early formulate a plan for preventing and controlling the epidemic prevention and control work plan and emergency response plan, and make a modification and improvement in a timely manner according to the experts of the expert." The staff of the organizing committee introduced. In addition, carry out emergency drills in the first tea market in Jinan in advance, further do a good job in the normalization of the epidemic prevention and control, improve the ability to prevent and control emergency response from relevant units, departments, and industry households. Sort out, strictly decline the work of the epidemic prevention and control, ensure the safety and orderly organizational holding of exhibition activities, and build a safe barrier. (Jinan Daily Reporter: Zhang Min Correspondent: Wang Xianghong Zhang Xue Zhang Xiaoxue)
Edit: Zhang Yu
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