Stir -frying, mandatory sale, default selection ... All prohibited!
Author:Science and Technology Finance Time:2022.07.20
On July 19, the CBRC publicly solicited opinions on the "Administrative Measures for Insurance Sales Behavior (Draft for Opinions)" (hereinafter referred to as the "Administrative Measures").
Sales disputes have always been the focus of insurance consumption complaints. The previous insurance consumer complaint released by the Consultative Bureau of the CBRC shows that in the fourth quarter of 2021, sales disputes accounted for 9.08%of the complaints involving property insurance companies, and the proportion of personal insurance companies was as high as 44.28%.
Pre -sale: Emphasize product and sales staff grades
In terms of insurance management before sales, the "Administrative Measures" highlights the grading of products and sales staff.
In terms of products, the "Administrative Measures" proposes that insurance companies should establish an insurance product hierarchical management system. According to standards such as the complexity of the product's structure, the level of premium burden, and the risk of the policy benefits, the institution's insurance products are classified.
In terms of sales staff, the "Administrative Measures" clearly states that insurance companies and insurance agencies on the basis of supporting industry self -regulatory organizations to promote the sales capacity of insurance sales personnel, and should establish the institutional insurance sales capacity qualification grading management system According to the professional knowledge, sales capacity, integrity level, and characteristics of insurance sales personnel, they classify the insurance sales staff, and connect with the insurance product grading management system of insurance companies to distinguish the sales capability qualifications to implement differential authorization, which clearly belongs to it. Each level of insurance sales staff can sell insurance products.
In response to the phenomenon of "speculation and suspension", the "Administrative Measures" stated that it is forbidden to stop selling and price changes before insurance sales. If the insurance company plans to suspend sales of a certain insurance product or adjust the price of a certain insurance product, it shall make a suspension or Within 10 working days after the decision to adjust the price, it will announce to the society on the official website and business venues. After the suspension of sales or adjusting the price of the preceding paragraph, except for a legitimate reasonable reason, the insurance company shall suspend sales of the corresponding insurance products or adjust the price of the corresponding insurance product in accordance with the content of the announcement.
Sales: Forbidden for mandatory delivery and default check
In terms of strengthening behavior management in insurance sales, the "Administrative Measures" mainly clearly stipulate the informing obligations, explanation obligations, inquiry obligations of the insurance company, and emphasize the prohibition of mandatory delivery and signatures.
The "Administrative Measures" shows that insurance companies should understand the insurance demand, risk characteristics, insurance premium bearing capacity, the situation of the insurance premiums, the situation of similar insurance, and other information related to sales insurance products through legal methods. People can buy the company's insurance product level scope and assign qualified insurance salespersons to sell insurance products within this level.
According to the previous notification issued by the Banking Insurance Regulatory Commission, a large property insurance company fails to calculate the single insurance bill filed with the CBRC in the process of underwriting contract guarantee insurance, personal loan guarantee insurance and personal loan guarantee insurance (multiple years) process. The insurance rate ratio has not strictly implemented the insurance premium rate of the CBRC. The "Administrative Measures" issued this time requires that insurance companies should sell insurance products and insurance premium rates in accordance with the insurance terms and insurance rates of the insurance supervision and administration institutions.
In response to the phenomenon of compulsory delivery and default selection that have been repeatedly banned before, the "Administrative Measures" clearly states that insurance companies, insurance intermediaries and their insurance sales staff shall not use compulsory offer, information system or web page default check -to -check insurance. contract.
A notification issued by the Banking Insurance Regulatory Commission in June last year showed that in the bank insurance channel agency business of someone's danger company, nearly 30%of the policy did not have recovery audiovisual materials, or the recording time of audiovisual data was later than the policy printing time. The regulatory authorities also emphasize the strengthening of the sales process in the "Administrative Measures" again. Insurance companies and insurance intermediaries shall be based on the relevant regulatory systems, according to the different sales methods, adopt recording, video, sales page management and operating trajectory records and other methods. The implementation of the sales behavior of insurance products can be traceable management. For audiovisual materials and electronic materials generated during the recovery management process, backup archives should be made.
After -sales: Forbidden an agent to surrender insurance
In the after -sales session, the "Administrative Measures" clearly stipulates that after the insurance contract is established, the insurance company's work requirements in terms of policy delivery, return visits, information notifications, and archives management.
"Agent surrender" chaos has attracted much attention in recent years. The "Administrative Measures" also mentioned related content many times in regulating the after -sales behavior of insurance.
The "Measures" clearly states that after the original insurance sales personnel leave, the insurance intermediary agency and the insurance company are terminated, they must not conduct follow -up services of the original insurance form, and shall not damage the legal interests of the insured by encouraging the surrender and other methods. At the same time, no institution, organization or individual may take the initiative to carry out business activities such as advancing insurance surrender business consulting and agency to the policyholder, misleading the insured to surrender and disturb the market order. In addition, insurance companies should also improve the surrender management system, refine the surrender conditions of various insurance products, and optimize the surrender process. It is not allowed to set up illegal and unreasonable surrender resistance but conditions.
The CBRC stated that it will further modify and improve the "Administrative Measures" and release them in a timely manner in accordance with the feedback from various circles. Based on the "Administrative Measures", the implementation rules of sub -fields will also be introduced to comprehensively and systematically standardize insurance sales behavior.
Source: Financial Times public account
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