[Growth password of single champion] Qi Feng's new material from singles champion to General Changsheng

Lin Zirong Media News On the evening of July 19, "Zibo News" broadcast headline news "[Single Champion's Growth Password] Qi Feng New Materials -from singles champion to General Changsheng" focused on the single champion of our district Qi Fengxin How does Materials Co., Ltd. in the field of decoration of the original paper, refinement and accumulation, and the unicorn champion of the industry has achieved the general general of the market.

Reporter Zhang Bingyue:

I am now in Qifeng New Materials Co., Ltd. as a national single -item champion company in decorative original paper. The company has more than 1,000 decorative original paper products. You can see that I have the company's latest successful decorative original paper second -generation products. It has the advantages of zero formaldehyde and no pollution, representing the development direction of domestic decorative original paper.

The decorative paper is a type of special paper mainly used for customized furniture, flooring, wooden door and other home industries. In the "double carbon" background, the second -generation product of the original paper is a new product with energy -saving and emission reduction technology, product performance indicators and Environmental protection indicators are in the leading position of the industry.

Li Runsheng, deputy general manager of Qifeng New Materials Co., Ltd.:

In some alien horns and bending plates, it has a good covering effect. Now only us and European companies are investing in the market.

Qi Feng's new material was originally a traditional paper -making company. At that time, it was also closed because of the low product technology content and pollution. To this end, the company made up their minds, closed the pollution pulp production line, aimed at the forefront of the world, and chose the transformation path of special paper. However, it is easy to talk about a product from scratch. There is no related production in China. The European companies who visited the year had eaten closed doors. They wanted to survive and develop.

Ding Furui, Director of the Policy Research Office of Qifeng New Materials Co., Ltd.:

Because this investment is very unsuccessful, some of our technical R & D personnel have left the company. In the later period, we communicated with domestic R & D institutions and experts. After thousands of small trials and hundreds of trials, in July 2000, we developed the original paper.

The advent of the product broke the monopoly of foreign companies in the decoration of the original paper market and achieved domestic replacement. At the same time, in order to achieve continuous optimization of product quality and the product system continuously expanded, the company established a technical research and development platform such as academician workstations, Shandong Decoration Primary Paper Engineering Technology Research Center, and Shandong Enterprise Technology Center. National singles champion.

Li Runsheng, deputy general manager of Qifeng New Materials Co., Ltd.:

Every year, it is not a product that does not change to decorate the original paper. Instead, every product and each variety have new technology content and new technologies have been improved. At present, there are more than 1,000 variety of variety. Gradually developed into the world's largest decorative original paper production enterprise. At present, the global market share is about 16%, and its domestic share is about 35%.

From a production line in 2000, to the current 22 production lines, from decorative original paper to non -woven wallpaper, surface wear -resistant paper, latex paper and other seven series of special paper new products. This year's company in Europe became the general general of the global decoration of the original paper market.

A single champion has long been concerned about specific segment products, forming the advantages accumulation of technology, brand, management and talent, and promoting the deep development of market positioning and product scope. The birth of the "single champion" is inseparable from the fertile soil of one party to cultivate the development of enterprises. In 2021, Zibo City arranged 55.6 million yuan of special funds for small, medium, micro, gazelle and unicorn enterprises to initiate and set up the scale of new and old kinetic energy conversion funds of 118.9 billion yuan. Multi -dimensional meetings meet the financing needs of enterprises, and have established a multi -level cultivation system. More and more industry -tip companies have become solid forces in Zibo's economic development.

"Single item" means that we must focus on the target market and long -term intensive cultivation in the subdivided fields; "champion" means that there is a ruling market position and technical strength in the subdivided industry, and has a pivotal right to speak in the industry.Carefully exploring the 17 "single championships" in Zibo, "ten years of grinding a sword" is undoubtedly a common feature.With the perseverance of super perseverance, we have long paid attention to a specific segment product for a long time, pursuing innovation and value unremittingly, trying to achieve the strongest; if you are not afraid of the clouds to cover the eyes, you will definitely usher in the moment when you do n’t relax.EssencePay attention to these "single championships", not only pay attention to its industry status, scientific research achievements, and economic benefits, but also pay attention to their growth path and championship secrets, so as to drive more companies to have core competitiveness, and to realize the modernization of socialist modernization in the new eraCity empowerment.Linzi Rong Media Reporter Ding Bin Zhang Bingyue Report

- END -