2022 Fashion Beijing Exhibition held a variety of competition works, fashion music enjoyed cultural and creative concentration appearance

From September 15th to 18th, the 2022 Fashion Beijing Exhibition was held in Wangfujing Gongmei Building to carry out activities such as creative exhibitions and business docking. Among them, dozens of "Snow Lotus" fashion cultural and creative brands and the sixth "Snow Lotus Cup" cashmere hand -woven creative invitations of cashmere creative invitations are concentrated at the exhibition, attracting the attention of guests and online and offline audiences.

2022 Chairman of the Presidium of the Beijing Fashion Week Organizing Committee, Secretary of the Party Committee of Beijing Fashion Holding Co., Ltd. and Chairman Gu Weida (third from right), Deputy Secretary of the Party Committee and General Manager of Beijing Fashion Holding Co., Ltd. (third from left) Beijing Fashion Holding Co., Ltd., Beijing Gongmei Group, and Beijing Xuelian Group leaders visited the booth to visit

This time it appeared at the 2022 Fashion Beijing Exhibition, and participated in the Wangfujing International Brand Festival at the same time, showing the "Snow Lotus" brand 2022 autumn and winter new product clothing and clothing, "Snow Lotus · Fangying Advanced Customization Conference" catwalk fashion, cross -border joint cultural and creative gifts, hands Nearly a hundred cashmere clothing and creative works such as the award -winning boutique works, hand -knitted products, and hand -woven products.

In the Xuelian 2022 autumn and winter new cashmere clothing and clothing exhibition area with the theme of "Benyuan", dozens of well -quality cashmere clothing and clothing attracted visitors to stop and choose. It is understood that this exhibition meets consumers for the first time.

The "Snow Lotus Fangying Advanced Customization Conference" for the 2022 China International Services Trade Fair and the 2022 Beijing Fashion Week showed a show fashion, and met with the audience at zero distance at the exhibition site. At the exhibition, the audience can see the visual shock of the Two fashion, taste the ancient building patterns, and enjoy the contemporary aesthetic expression of ancient building windows, Ruyi, lotus, etc. to transform into cashmere fashion language, and appreciate the traditional culture of traditional culture.

At this exhibition, the cultural and creative gifts launched by Xuelian and the Forbidden City Publishing House, Gongmei Group, Longshuncheng Furniture, etc. are particularly attracting the audience. It is reported that through the cross -border cooperation of the old -fashioned name, each play its product advantages, realize the grafting of culture and gifts, and meet the needs of more application scenarios for different needs.

The "Crown of Tian Chao" and the reproacting of Xuelian and the Forbidden City Publishing House, and Snow Lotus is the "Bronze pattern" cashmere cover blanket customized by the guests of the 2022 Beijing Winter Olympics and the Winter Paralympic Games.

In the sixth "Snow Lotus Cup" hand -made contest boutique work area, it is based on the display of the boutique works of the winners of this event, combined with hand -woven cultural and creative products incubated by the event, bringing cashmere hand -woven creativity and skills to more consumption Around the person, show its unique charm. The audience lamented the exquisiteness and vividness of handicraft skills, and was also intoxicated with the shocking feelings of various cultural elements through the expression of weaving skills.

The boutique display of the hand -made contest is colorful

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