Jiangsu Shengze Fashion Week sings the "good voice" of fashion

Reporter Wang Hongsheng □ Sudden Deng Jing

my country's silk culture has a long history and profound and profound. Today, with actively promoting the construction of ecological civilization, the silk culture shows the style of fashion trends with its traditional handicraft green concept. In the silk culture, Jiangsu Shengze must be a strong stroke. Shengze's silk industry can be described as long. Since ancient times, Sheng Ze's residents have the tradition of planting mulberry, silkworm, silk, and weaving silk, husband and wives, and father -in -law. The gold signboard.

Fashion culture shows the new charm of the city

On July 27, the three -day 2022 Shengze Fashion Week was held in Shengze, Jiangsu. 17 fashion release shows, 4 fashion cloud live broadcasts, 3 summit forums, 2 fashion design events, 1 textile cloud exhibition ... The activities of integrating industrial strength, market activities and urban charm, spreading Shengze's fashion culture of "origin, original, and popular".

This year's fashion week continues to adopt the "online+offline" method. Offline, mainly fashion show performances, with 3 Golden Ding designers, 5 top ten designers, 5 local independent designers, 6 French designers, 18 local brands and 4 customized brands. Big show. On the online, it is mainly based on boutique exhibitions. More than 300 companies show nearly 10,000 products through the Cloud Exhibition and Cloud Live, and bring "Shengze Fashion" high -quality innovation and creative achievements from different fields and perspectives to the global fashion industry.

The fashion index is a sustainable industrial fashion development monitoring, research, and prediction system, and is one of the important rules to measure and evaluate the development level of the fashion industry. At this year's fashion week, Sheng Ze joined hands with the Chinese Fashion Designer Association to jointly launch the Chinese Fashion Index to send a "Shengzawa Fashion Voice" to the global fashion industry to show "Shengze Fashion Standard".

"Shengzawa Fashion Week is a event in the fashion industry. Continue to hold this year will have a profound impact on the development of Shengze's fashion industry." The relevant person in charge of the China Oriental Silk Market Management Office said that Shengze Town will focus on the beautiful capital of fashion. Construction, continuously promote the fashion transformation of fabric companies and clothing brands, strengthen the share of Shengze fabrics and brands in the market, recognition in fashion consumer groups, and accelerate the process of Shengze's fashion industry to internationalized high -quality transformation and upgrading. Essence As the weathervane of the textile fashion industry, after more than 2 years of precipitation accumulation, Shengze Fashion Week has begun to appear. Today, Fashion Week is a beautiful fashion business card, and Sheng Ze is moving towards the international frontier fashion capital.

Clothing culture blooms national new glorious national glory

Fashion is the inheritance and display of culture. In recent years, with the increasing self -confidence of cultural culture, the inheritance and innovation of Chinese excellent traditional culture has formed a wide consensus. More and more designers take traditional Chinese culture as a nutrient, so that fashion has a distinctive Chinese color. "Hanfu", "Cheongsam" and "New Middle Installings" with silk as important fabrics are leading the traditional clothing culture to continue to innovate. During the Shengze Fashion Week this year, the new Chinese release of the "Cocoon Source" flag art, "Wanwu said" on Jiukai Wu Haiyan | Bian Huizhong's release and other series of activities. Among them, the cultural language is worthy of careful taste.

Cultural themes pay attention to digging into the treasure trove of national culture, and then show contemporary display in fashion. The "Fusang" in this garment series is a classic totem of the ancient Chinese mythology of the ancient world of China. Chiayi turns its into the shape of a cluster of flowers, jumping on the surface of the satin with the technique of lipping or printing, and plate buckle techniques. If there is an indifferent oriental element through the appearance of clothing to awaken our internal interest and love for Chinese culture. Flag art, intertwining the independent brand of silk culture inheritance and New Oriental aesthetic thought. As the "new generation", Huang Qiu Po ​​and his friend Sheng Yarong, who inherit the silk culture as its own responsibility, and use the unique integration of traditional culture and new trendy thoughts after the 80s. Using "a silk story" began to tell the "flag art" brand in 2013.

"Fashion is to lead consumption, especially cultural consumption represents the trend and trend. We must make fashion more culture and culture more fashionable." Wu Jianhua, chairman of Shangjiu Kai, said. As the national industrialization base of Song Jin, the world's intangible cultural heritage, Shang Jiukai continued to innovate in the inheritance, allowing non -heritage to live and entering the lives of the people. Each year, hundreds of new clothing, hundreds of new clothing, hundreds of luggage, scarf, and a large number of cultural and creative products. What made Wu Jianhua was pleased that the change was happening. In 2012, Jiukai resumed Song Jin's industrialization production and was worried that he would not be accepted by the market. Now there are four or five Song Jin mechanized manufacturers in Suzhou. The release of the show with Song Jin as the core, re -arranging the modern tailoring with Oriental aesthetic elements, and using the stylish and capable silhouette and non -genetic techniques. Through the comparison of materials or hard or elegant textures, contemporary women's independence and firmness and firmness and firmness and determination Softening and sexy coexistence.

Green culture sustainable development new fashion

Sustainable development is one of the new concepts of the textile and apparel industry in recent years, which means that the concept of green environmental protection and carbon reduction runs through all aspects of the manufacturing and production of textiles and clothing. The focus of the clothing industry. Shengze has more than 2,500 high -quality fabrics and more than 5,000 various textile manufacturers. It is a veritable "ancient town, textile city, and fashion capital." It is understood that in recent years, Shengze fabrics have tightly settled in fashion, low -carbon, comfort and other directions, actively innovated, boldly explored, and promoted to lead the textile and apparel industry to iterate. The Chinese ecological environmental protection fabric design contest held for many years has advocated reducing carbon footprints, practicing sustainable, and creating a fashion Shengze and Green Shengze brand with events, and promoting the comprehensive transformation of the silk textile industry to green low carbon. At the current Fashion Week, the launch of the Fifth China Ecological and Environmental Fangs Design Contest in 2022 undoubtedly became a booster to promote Shengze's leaders of Chinese green manufacturing, creator of green life, and pioneers of green development.

As a frequent visitor to Fashion Week, Zhou Jianchun, general manager of Wujiang Ameli Textile Company, said with emotion that Fashion Week has witnessed the design of the amethyst flower. Through the exchange with fashion coffee and industry elite learning, more fashion elements are integrated into the new into the new. In the design. The three major themes of this fashion surrounding sports, cold protection, and light guards, all 30 sets of clothing all use renewable degradable Shengze fabrics, advocating new new and low -carbon fashion.

From the ancient town of silk to the famous cities of textiles, to the fashion capital, the transformation of Shengze is behind the perseverance of grinding a sword for ten years. "Shengze standing above the plateau needs to plan for development with a broader field of vision and mind." Shen Chunrong, member of the Standing Committee of the Wujiang District Party Committee, Deputy District Chief, and Secretary of the Party Committee of Shengze Town, said that at present, Shengze is complete, accurate, and comprehensively implementing the new new new new implementation of the new. The development concept of development reflects the sustainable standards to all aspects of high -quality development and modernization; actively integrates into the integrated development of the Yangtze River Delta, the development of the whole region in the city, seize the opportunity of the "science and technology circle zone" construction opportunities, and take the lead in exploring the textile industry " Double carbon "application scenarios, consolidate the ecological heritage of fish and rice hometown in the new era.

- END -