[Cai Zhi Headline] Where does the "Sanzhai Life" died in the died of a master of Japanese clothing design?
Author:China Well -off Time:2022.08.11
Picture source: network
The fashion industry has lost a heavy figure.
On August 9, according to Japanese media reports, the famous Japanese fashion designer Miyazaki died of liver cancer at the age of 84 in August.
Starting from a cloth (A-POC), exploring the possibility of unlimited clothing to leaving an eternal cloth. In a short sentence, the simple and gorgeous life of Sanzhai's life.
Three houses are considered to be a rare Asian designer with world influence. Its style is unique and created its own "fold kingdom." The famous American painter Laosheng Berg once said: "Sanzhai is an international artist and the most influential Japanese artist."
Similarly, Sanzhai's life is also very well -known in China. After the news of his death, the topic of "Sanzhai's death" also appeared on the hot search.
The fashion industry group behind the three houses
Talking about the life of the three houses, you will probably immediately think of the world's famous pleated craftsmanship, the explosive BAO BAO in recent years, or the smooth and simple "water of life" with a smooth and simple line. But you may not know that Sanzhai has no longer a simple designer clothing brand in a long time.
According to the data, Sanzhai was born in Hiroshima Prefecture on April 22, 1938. After graduating from the Department of Design of the University of Domoth in Japan, he went to Paris for further studies. Assistant, in 1970, Sanzhai returned to Japan throughout his life and established a three -house life studio to complete his "one piece" design concept.
The following year, he created his own brand of the same name, "" イ ッ セ イ ミヤケ issey Miyake "). Essence Today, Miya's lifelong brand has belonged to the famous Japanese luxury brand, Shiseido.
It is worth mentioning that in the Chinese market, the diamond diamond bag of Sanzhai's life is a long -lasting explosive product.
Picture source: network
The rhombus BaoBao handbag is a work derived from the concept of "fold" in the three houses. In fact, this handbag was born in 2000. It was the first accessories of the sub -line brand of Sanzhai's life, but at that time, it was snatched up as soon as it was on the shelves. Later, in 2010, Bao Bao issey Miyake appeared as an independent branch brand.
Although there are two different voices in the workshop: "the must -have", "a pile of triangle blocks, not leather, and selling so expensive", Baobao still has a strong momentum.
事实上,三宅一生旗下并非只有BaoBao,据官网显示,三宅一生集团旗下囊括ISSEY MIYAKE、ISSEY MIYAKE MEN、PLEATS PLEASE ISSEY MIYAKE、HOMME PLISSÉ ISSEY MIYAKE、BAO BAO ISSEY MIYAKE、HaaT、me ISSEY MIYAKE、132.5 ISSEY MIYAKE、阴翳In-Ei Issey Miyake, Issey Miyake Parfums, ISSEY MIYAKE WATCH and ISSEY MIYAKE EYE, a total of 12 brands.
Picture source: official website of Sanzhai Life
It is worth mentioning that on July 28 last year, Sanzhai announced that it would shut down the men's clothing series ISSEY MIYAKE MEN in the autumn and winter of 2020 and gradually closed the straight camp store and online mall. Sanzhai said that this decision had been made before the new crown pneumonia virus epidemic, and the brand would use it to explore the new possibility of men's clothing.
The rhombus Baobao handbags in the three houses are regarded as a symbol of the tide.
Black turtleneck shirt, paired with jeans and sneakers, is the classic image of Apple's founder Jobs. Every time in the Apple conference, Jobs will appear like this. The designer of this set is the life of the three houses.
In the early days of Apple, Jobs went to the Sony factory to visit and was immediately attracted by the uniform uniform designed by the Sony employee designed by Sanzhai. Jobs made a set of uniforms for himself. He found the three houses for a lifetime and said that after having his unique clothes, he didn't have to want to wear anything every day. Second, he could form a personal style.
"I invite Sanzhai to help me make some black turtlenecks in my life, and he gave me 100 pieces." Jobs said that his wardrobe was full of these clothes. "I just wear this, so I can't finish it all my life."
From 1998 to 2010, in the 12 years, Jobs appeared in the public vision and wore only the black turtleneck shirt designed for him throughout his life. Therefore, there is also a saying: "The press conference of the flowing water, the black turtleneck shirt."
Picture source: network
In addition to Jobs, architect Zaha Hadid often wore the main product of Sanzhai's life, Ron Arad, who is famous for furniture design, and a fan of Sanzhai's life ...
However, compared with the fame of Sanzhai's life-clothing and Sanzhai's life, his economic income has always been a fan. It can be known that between March 1993 and March 1997, the brand line of "I want to wrinkle" was sold, and 680,000 coats were sold, and about 210,000 other series of clothes were all in the whole year. The world is sold. Where does the three houses go from?
Today, after many years of development, Sanzhai has been involved in many fields such as fashion, accessories, furniture, perfume fragrance. Its parent company Sanzhai Design Fair is now a fashion group with a foundation, and its own also has multiple sub -brands.
In 2000, when the third house further expanded to the world, the designer himself retired from the brand, and he retired behind the scenes of fabric research and development. Sanzhai explained his design in this way: "Only your work is accepted by daily life, the value of design is recognized."
After the death of Sanzhai's life, its classic design will continue to remain, but the departure of the designer may also cause price fluctuations in the secondary market. Earlier, after the death of OFF-WHITE founder Virgir Abro, many joint shoes designed during their lifetime have risen or even skyrocket. After the news of the death of Sanzhai's life, to now, the brand's products have not yet appeared in the secondary market.
With the death of the three houses, how will its subsequent development of the brand attract attention. You know, after the designer Alexander Damai Kun died, his brand of the same name entered the downhill road.
Yang Dazhen, the initiator of the Fashion Transparency Innovation Center, pointed out that in general, designers will bring huge harm to original brands, because original designers have deeply imprinted the brand's growth process, and the brand also brings the designer's own own designer's own own own Charisma.
"But if the subsequent operation is well operated, it can be new for a long time. The founders and designers such as Chanel, Dior and other brands have already passed away, but they have successfully completed the transition and transformation in the later business operations, which retains the brand’s The soul also realized the transformation of commercialization, "said Yang Dazhen.
(WeChat public account "Caizhi Headline" comprehensive self -consuming: News Morning News, Daily Economic News, Qianjiang Evening News, Interface News, etc.)
Edit: Bai Jing
School pair: Yuan Kai
Review: Gong Zimo
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